Oracle Lighting Announces Illuminated Marine Vessel Signage

METAIRIE, LA (05.04.2021) – Oracle Lighting has launched the new waterproof illuminated marine vessel signage. From yachts to commercial fleets to personal pleasure boats, Oracle Lighting has the custom-built stainless steel LED-illuminated name signs for numerous applications.

“With more than two decades of experience, Oracle Lighting now offers our lighting expertise on many marine products,” explained Justin Hartenstein, Oracle Lighting director of development. “These made-to-order signs are designed to endure the harshest conditions and utilize high quality materials, such as 316L stainless steel to insure years of maintenance-free enjoyment and peace-of-mind. Applications are nearly endless…we’ve even had a manufacturer contact us to make logos for an autonomous marine vessel.”

Oracle Lighting’s designers work with its customers to develop the perfect sign…whether they already have a design or need Oracle Lighting’s assistance developing a professional logo for their vessel. Oracle Lighting also offers a variety of mounting options, LED control options, material thicknesses, and colors.

“Our vessel signage is also designed to be completely waterproof up to the IP68 standard,” Hartenstein continued. “This means that the sign can be completely submerged underwater and still continue to operate without failure. The proprietary sealing method includes redundancies for water intrusion prevention while still providing adequate heat dissipation for the LEDs’ standard operating requirements. By reducing the thermal load, the LED chips perform flawlessly with a lifespan of more than 60,000 hours of continuous use.”

Oracle Lighting’s optional multi-layer designs feature a contrasting center layer, or “accent color” layer, to help the letters have a visual pop even during the day when the lights are off. These layers are held together both with marine-grade 5200 adhesive and mechanically with hardware. Stainless studs, which are attached to the back of the stainless steel beauty plate, are used to sandwich the layers together in specific locations of each letter to insure maximum structural integrity.

“Each project is customized to the client’s needs,” said Hartenstein. “We offer a variety of control systems that can be programmed to provide simple static color light or create colorful patterns and lighting effects. Our ColorSHIFT® LED system can create more than one million color variations to match just about any color a customer wants, and they can control the color and brightness easily and conveniently from a wireless remote, a light control panel, or even from their smartphone or tablet.”

Getting a quotation is easy. Simply fill out the form at www.oraclelights.com/marine with the details you need and a representative from Oracle Lighting will get back to you with options and pricing for your project.

Oracle Lighting also recently announced the launch of the new custom illuminated logo decals. Easily installed/applied on cars, trucks, UTVs/ATVs, and other vehicles and now available for custom order at oraclelights.com/logos, customers can choose between 31 custom colors and create their own text or utilize their own graphics.

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

Oracle Lighting Launches Custom Illuminated Logo Decals for Multiple Applications

METAIRIE, LA (04.14.2021) – Oracle Lighting has announced the launch of the new custom illuminated logo decals. Easily installed/applied on cars, trucks, UTVs/ATVs, boats and other vehicles and now available for custom order at oraclelights.com/logos, customers can choose between 31 custom colors and create their own text or utilize their own graphics.

“We first created these decals for race team vehicles that we support so that they would really stand out during nighttime events, and they quickly opened a door to a part of our business that we didn’t even realize was there,” explained Justin Hartenstein, Oracle Lighting director of development. “Before we knew it, fans at these races began calling us asking how they could order them for themselves and their businesses. Now, whether you are a race team, marketing professional, or just an enthusiast who wants to stand out from the crowd, Oracle’s glowing logo panels are an easy way to add that custom attention-grabbing appearance to your vehicle.”

These less than 1mm thick semi-rigid panels can be made in a variety of shapes, colors, and sizes suited to anyone’s precise details. Expected lifetime is 2,500 hours of use under normal operating conditions. They are designed to stand up to most abuse but if used in motorsports or other extreme applications the overall lifespan may be reduced. Custom-made to order, these panels are constructed from an electroluminescent material which glows softly at night. Installed with adhesive tape, each panel comes with a small inverter box which simply connects to 12V power.

“The inverter box conveniently has a switch to turn the panel on and off,” Hartenstein continued. “Installation is very simple; these have an adhesive backing like a normal decal and simply stick in place. Applications are nearly endless… we’ve even had a manufacturer contact us to make logos for an autonomous marine vessel.”

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com

Oracle Lighting Announces Rear Bumper LED Reverse Lights for Jeep Gladiator JT

METAIRIE, LA (04.06.2021) – Oracle Lighting has launched the new Rear Bumper LED Reverse Lights for Jeep Gladiator JT (p/n 5878-504). Scheduled to release April 20, 2021, these new reverse lights have an MSRP of $149.95 per pair.

Unsatisfied with the visibility of your Jeep Gladiator reverse lighting when backing up at night? Then replace the factory bumper reflectors with high-output replacement auxiliary LED reverse lights from Oracle Lighting. This reverse light design seamlessly integrates into the bumper reflector area to provide more than 1,500 additional lumens when backing up in a Jeep Gladiator.

“We noticed a consensus of Gladiator owners who had the same problem…complaints of low visibility when backing up at night,” said Justin Hartenstein, Oracle Lighting director of development. “Many tried to supplement with auxiliary lights and light bars which just did not fit, had limited ground clearance, and just looked out-of-place. We immediately saw an opportunity to use our expertise to provide a functional integrated solution.”

Designed for function and durability, these lights feature an aluminum housing with PMMA lens while also maintaining the rear reflector function with a scaled-down version integrated into the housing.

These compact lights pack a big punch with a total of 30 high-powered LEDs to add additional lighting to improve your Jeep Gladiator reverse visibility. They come ready to install out of the box, ensuring that you will have rear visibility in your Jeep Gladiator when it matters. Installation uses factory mounting hardware, and these lights tie into the rear light wiring with the included T-taps or with the optional Plug-and-Play adapter (p/n 5881-504) for even easier installation.


Additional features and specifications include:

  • Connects to existing reverse light power source without error code
  • Integrated rear reflector for OE appearance and function
  • Total of 30 high-powered LEDs with 3,000 raw Lumen output
  • Aluminum housing with black powder coat finish
  • Optic-focused beam pattern for an extended field of view

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

Oracle Lighting Announces Oculus 7-Inch Bi-LED Projector Headlights for Jeep Wrangler JK

METAIRIE, LA (03.18.2021) – Oracle Lighting has launched its new Oculus 7-inch bi-LED projector headlights (p/n 5876-001). Now available for pre-order and scheduled to ship in April 2021, the new headlights are designed for 2007-‘18 Jeep Wrangler JK, 1997-‘06 Jeep Wrangler TJ (w/ H4 wiring adapter), and classic cars/trucks (w/ H4 wiring adapter and some modification) and have an MSRP of $489.95.

“Our new Oculus features advanced LED projection with 4,800 Lumens of high-quality illumination for enhanced driver visibility in all weather conditions,” explained Justin Hartenstein, Oracle Lighting director of development. “Oculus is a complete headlight replacement with better light focus than a simple bulb upgrade. These lights also use the original factory beam angle adjustability for proper light focus on lifted Jeeps.”

Light focus is very important for not only driver safety but others on the road who can potentially have their vision obstructed by glare. “This is especially significant on lifted vehicles where the light source is raised and in a position to interfere with the field of vision of other drivers,” Hartenstein continued. “The new Oculus headlights feature a very sharp cut-off line and focus light with industry-leading precision specifically to avoid such issues.”

Oculus’ LED light source has lower power demands compared to the factory halogen lamps while providing more light output. Oculus features precision Bi-LED projectors for optimum light distribution and beam angle. These seven-inch headlights install in any seven-inch headlight trim ring using original mounting hardware. The Halo DRL features more than 200 bright white LEDs for a vivid lighting impact.

“It is undeniably important to implement proper thermal management tools for high-performance LEDs to operate with reliability in various environments,” Hartenstein concluded. “Oculus utilizes both active and passive cooling methods to sustain low LED temperatures. Remote mounted heat sinks and an internal cooling fans work in conjunction to insure proper temperature control and longevity of the LEDs.”

Additional features and specifications include:

  • Wattage: 36W Each
  • Color Temp: 5500K 
  • Certification: DOT SAE HL VOR 19
  • Warranty period: Two years
  • Multi-national patented design

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

Oracle Lighting Wins Case Against Chinese Counterfeiters

METAIRIE, LA (03.10.2021) – Oracle Lighting has won its legal battle against a Chinese-based manufacturer of imitation products after a failed appeal process by the defendant.

According to Oracle Lighting’s attorney, the defendant appealed the lower court’s decision in a last-ditch effort to circumvent Oracle Lighting’s patent based on their argument that they had developed the design prior to Oracle Lighting. However, the defendant withdrew the appeal following an appeal hearing in which the Appeals Court judge told the defendant that their position “can hardly be supported”.

Shortly after Oracle Lighting unveiled its VectorLED Grill System at a trade show in 2017, Chinese knockoffs began appearing. “After nearly a year of work designing and developing this product, it was honestly heartbreaking to find knockoff products pop up online,” explained Justin Hartenstein, Director of Product Development at Oracle Lighting. “I had seen this happen before to other manufacturers in our industry and decided that we were not going to stand for this blatant design theft. We worked with our IP attorney, Jeffrey Banyas of Edwin A. Sisson, Attorney at Law, LLC, to develop and execute a strategy to take action against the overseas knockoff producers. I knew it would not be easy but I had no idea where this journey would take us.”

The court’s decision included an order for the defendant to immediately cease infringing upon Oracle Lighting’s patent. The court also ordered the defendant pay significant monetary damages to Oracle Lighting and ordered that the defendant pay certain court costs associated with the litigation. In doing so, the court also rejected the defendant’s arguments that they had come up with the design for this particular grill prior to Oracle Lighting filing its design patent application.

“In order for us to file litigation against the infringing company, the Chinese court explained that we had to first complete a ‘notarized purchase’, which basically translates to us having to conduct our own sting operation,” Hartenstein continued. “Our attorney assisted us in hiring private investigators overseas who, after months of investigation, used a cover story to gain access to the factory and, with hidden cameras, obtained evidence of the counterfeit parts. The entire operation had to be covert because these factories producing knockoff goods are often designed to be packed up and moved overnight, making them hard to pin down. Once our legal team in China presented this evidence to the judge, the court issued a demand to the factory to shut down production and the nearly two-year-long litigation process began. This was a massive undertaking for our company but I pursued this in the hope that it provides insight for other small businesses trying to protect their intellectual property rights overseas. It was not easy but these results demonstrate that even overseas counterfeiters can be held accountable. Oracle Lighting takes our intellectual property rights very seriously and we are willing to do whatever it takes to prevent the blatant theft of our patented designs.”

Banyas explained that Oracle Lighting asked his firm to develop and implement a plan to protect its products against overseas knockoffs and counterfeits. “This was no easy task as those who deal in illegal products often take extensive measures to insulate themselves from liability and accountability,” he explained. “Through our firms’ extensive network of private investigators and international law firms, we identified the factory making the knockoff products and obtained all of the evidence we needed to enforce Oracle Lighting’s Intellectual Property Rights. We thank the Suzhou Intermediate People’s Court for giving us a fair day in court and we hope that this decision serves as a strong example to other American companies that they can enforce their Intellectual Property Rights in China, and they do not simply have to accept lost market share to Chinese knockoffs and counterfeit products as an inevitable cost of doing business. I applaud the folks at Oracle Lighting for bucking that trend, and I am proud to have spearheaded the efforts that lead to these successful results.”

Designed for use on the Jeep Wrangler, Oracle Lighting’s innovative Vector Grill has earned the company awards from the Specialty Equipment Market Association (SEMA), including a 2018 Global Media Award and a runner-up award for the SEMA Best New Exterior Accessory Product of 2019.

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

Visit www.oraclelights.com for more.

Oracle Lighting Launches Dodge Challenger Dynamic ColorSHIFT Headlight Halo Kits

METAIRIE, LA (02.11.2021) – Oracle Lighting has launched two new Dodge Challenger Dynamic ColorSHIFT Headlight Halo Kits for model years 2008-2014 (p/n 1292-33) and 2015-2021 (p/n 3990-332). Now available, the new kits both have MSRPs of $299.95.

“Customize your Challenger headlight to the max with dynamic styling and a simple, easy install with our new Dynamic ColorSHIFT halo kits,” said Justin Hartenstein, Oracle Lighting director of development. “These kits feature our popular Dynamic ColorSHIFT technology, and now utilize our Dynamic Motion Flow turn signal feature, as well.”

Encased in a special polymer resin, Oracle Lighting’s surface mount halos are completely waterproof (they can function properly even when submerged underwater), and they easily install by attaching directly to the exterior of the headlight lens using a patent-pending system. Oracle Lighting also uses advanced LED chips that produce an impressively bright output while consuming less power. This simple process cuts down installation time from hours to just minutes.

“Our Dynamic ColorSHIFT technology is the latest advancement in our expansive lighting modifications, which allows the user to run multi-color moving patterns,” Hartenstein continued. “Conveniently controlled through a free smartphone app, the system features more than 200 pre-programmed moving patterns as well as static color control and white mode for normal street driving. In addition to the pre-programmed features, the user can also create custom designs through pixel editing in the app.”

These vividly eye-catching lighting effects are sure to wow any car enthusiast, and the chasing RGB halos are made stress-free by Oracle Lighting’s surface-mount installation and plug-and-play wiring. Simply connect the LED control box to the battery then control your lights with the smartphone app. Optional connections for turn signals and DRL conveniently tap to the turn signal and parking light leads on the back of the factory headlights.

“Using the latest lighting technology, our cutting-edge halo kits are a great way to personalize your ride with show-stopping looks and industry-leading performance,” Hartenstein continued. “Stand out from the look-alikes with an Oracle Lighting halo kit!”

Oracle Lighting notes that the colored lights are not intended for on-road use, the white “DRL” mode is intended to override any colors while the vehicle is in use.

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

Oracle Lighting Debuts Nissan GT-R ColorSHIFT “Lightning Bolt” RGB+W Headlight DRL Upgrade

METAIRIE, LA (01.13.2021) – Oracle Lighting has announced the launch of the new GT-R ColorSHIFT “Lightning Bolt” RGB+W headlight DRL upgrade for the Nissan GT-R (model years 2015-2021). Now available, the new kit has an MSRP of $199.95.

“Give your ride an attitude adjustment and stand out from the crowd with our Nissan GT-R ColorSHIFT RGB+W headlight DRL upgrade,” Justin Hartenstein, Oracle Lighting director of development. “Featuring our new high-performance RGB+W chips, this new kit allows you to utilize the existing DRL feature on your Nissan GT-R LED headlights and easily convert it to color-changing DRLs while maintaining a true white DRL.”

Click here to visit the GT-R ColorSHIFT product page.

These replacement boards feature Oracle Lighting’s traditional RGB ColorSHIFT technology along with an extra “True White LED” which makes pure white tones, giving the user a crisp white DRL and the ability to instantly switch over for 100 percent legal road driving. Unlike other lighting options, this gives you color-changing capabilities without giving up any of the original factory features.

“These DRL boards can make hundreds of different colors and dozens of patterns, giving you control of the brightness and even the speed of the patterns as well,” added Hartenstein. “This technology on the eye-catching ‘lightning bolt’-style headlight makes for a head-turning front-end on your Nissan GT-R…perfect for standing out in a crowd.”

Click here to visit the GT-R ColorSHIFT product page.

This add-on DRL kit is designed to be paired with one of Oracle Lighting’s many ColorSHIFT controller options. These options include LED controllers such as the popular BC1 which allows the user to control all the features conveniently through their Apple or Android smartphone with their free App.

The kit includes:

  • ColorSHIFT RGB+W DRL PCBs for driver and passenger side headlights
  • Constant current LED driver hubs with DRL trigger wires
  • Heavy-duty IP67 wiring adapters

For more info, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com

Oracle Lighting Promotes Melissa Parker-Boudreaux to National Sales Manager

METAIRIE, LA (01.06.2021) – Oracle Lighting has announced the promotion of Melissa Parker-Boudreaux to national sales manager. Parker-Boudreaux will be responsible for leading Oracle Lighting’s inside and outside sales teams and managing upper-level distribution accounts.

“We are pleased to welcome Melissa to her new position and look forward to her success in guiding our continued growth as we close out another record-setting year,” said Tiffanie Hartenstein, CEO of Oracle Lighting. “Pairing her dedicated experience with the company and our focus on innovation, we are confident that this positioning will be an integral part of reaching the ambitious goals we have set for our future.”

Melissa Parker-Boudreaux

Parker-Boudreaux recently celebrated 10 years with ORACLE Lighting, during which she rose through administrative and supervisory sales roles.

“Moving into this new position, I see a tremendous opportunity to continue growing key markets and look forward to building higher-quality relationships with current and future customers,” said Parker-Boudreaux. “Supporting our internal team and external representatives, I will focus on driving revenue growth as well as promoting brand awareness and improving the overall customer experience.”

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

Oracle Lighting Announces New Ford Mustang Dynamic ColorSHIFT Headlight DRL Halo Kit

METAIRE, LA (12.22.2020) – Oracle Lighting has launched its new Dynamic ColorSHIFT™ Halo Kit with DRL Upgrade (p/n 1446-332) for 2018-21 model year Ford Mustangs. Now available with an MSRP of $299.99, the kit includes unique standard features such as sequential FLOW turn signals, true white DRL mode, and smartphone control all in one package.

“Dynamic ColorSHIFT LEDs are individually addressable which unlock some very unique programming opportunities for these lights,” explained Justin Hartenstein, Oracle Lighting director of development. “The Dynamic features allow the user to run multiple moving color patterns through the LEDs, creating a vivid eye-catching lighting effect. The color-changing motion flow effects are conveniently controlled through a free smartphone app, and the system features more than 200 pre-programmed moving patterns as well as static color control and color wheel.”

The integrated controller features both DRL and turn indicator inputs. The switchback LED indicator features Oracle Lighting’s exclusive Dynamic FLOW turn signal effect. The white DRL trigger automatically switches the LEDs to pure white when the vehicle is started.

The kit includes:

  • (6) Dynamic DRL Circuit Boards
  • (2) Dynamic Projector Halo Rings
  • Bluetooth Multi-function Controller

“This kit includes everything you need to convert your existing headlights to have these unique dynamic lighting features,” added Hartenstein. “Oracle Lighting also plans to release a complete set of replacement headlights with these same dynamic features early in 2021.”

Having celebrated its 20-year anniversary in 2019, Metairie, LA-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

SEMA “She Is” Spotlight: Oracle Lighting’s CEO Tiffanie Hartenstein on Growing a Successful Business

The SEMA Businesswomen’s Network (SBN) named Tiffanie Hartenstein as this week’s #SheIsSEMA Spotlight Member. Hartenstein is the CEO of Oracle Lighting, which manufactures designer lighting products and technologies for the automotive powersports, motorcycle and marine markets.

SEMA: What is most challenging part of running your business or job?

TH: Keeping our teams motivated and communication flowing throughout all departments. We are lucky to have top-notch staff this year, which makes it a bit easier. Keeping our team’s morale high is key to providing the best service possible to our customers.

SEMA: How many years have you been in the industry and what was your first industry job?

TH: This was my first industry job. Our business was very small when it started so there were no titles. My husband, who founded Oracle Lighting, and I wore all the hats. We were sales, shipping, customer service, marketing, product development, all at once, between the two of us. Thankfully now we have a large and talented team of people who can take over each of these departments.

SEMA: What are three qualities that got you to where you are today? How have these qualities benefited you?

TH: Stamina, resilience and faith. Building and growing a successful business is a monumental task. The saying “heavy is the head that wears the crown” really fits how I felt over and over again during the past 15 years. Thankfully I have the stamina to stick through the difficulties and resiliency to bounce back if we take a hit. I have always carried unbreakable faith that our business will be successful. There is never any doubt that we cannot achieve each goal we set.

SEMA: Being a woman in the industry, what have been your biggest challenges and accomplishments? Do you have a specific situation that comes to mind?

TH: There have been many challenges as a woman in this male-dominated industry. I see these same struggles for the females in my sales and customer service team as well. Unfortunately, we come in contact with men who prefer to speak with another male, assuming that we cannot answer their question with the same depth of knowledge. Thanks to SBN pushing for female advocacy in our industry, I’ve seen this improving greatly in the past few years.  

SEMA: Who are your role models or mentors in the industry? How have they helped you along the way?

TH: I think Donna Foulger is a great role model in the industry. As the first female inducted into the SEMA Hall of Fame, her presence was felt as an important part of SEMA’s established growth. Her faith and dedication to build something that could last through generations is inspiring.

SEMA: Have you always wanted to work in the automotive industry? What keeps you here?

TH: As much as I love this industry, I didn’t know it until I was in it. The automotive enthusiast culture is fast-paced and ever-changing. I love the innovation and family feel of our industry.

Visit sema.org/sbn for more.

Story written by Ashley Reyes