HOUSTON, TX (03.03.2020) – The LED lighting category is becoming a profit center for many 12volt retailers. Houston-based Velocity Distributing hosted a Heise LED Lighting Systems Training at the company’s facility on Monday evening, February 24th.
Metra’s Jon Brothers conducted the training session that covered in detail many of the new Heise products that were introduced at CES 2020.
Velocity’s George Cantor offered “Jon made a super presentation that dealers related to very well. We had 14 dealers in the training room and several picked up new Heise products for their stores after the meeting was over.”
Prior to the training session dealers enjoyed a catered Italian meal. Brothers also had Heise caps sunglass holders for dealers attending. Raffle prizes awarded included Heise LED headlight bulbs and 2 Axxess ASWC-1 steering wheel control interfaces.
HOLLY HILL, FL (01.30.2020) – Metra Electronics will host six training sessions at the 2020 KnowledgeFest event in Long Beach, California, for mobile electronics installers. As a Diamond Ultra sponsor, Metra is proud to support the industry by providing in-depth training sessions for installers, which will outline upgraded vehicle safety systems, selling and installing lighting solutions, simplified installs with digital signal processors and the future of vehicle integration. Metra will also have a drawing for new product giveaways at each session for attendees. Installer Institute will also be at the show, promoting their mobile electronics training programs and continuing education courses for existing 12volt professionals.
Both of the iBEAM training sessions, “Upgrading Vehicle Safety Systems with iBEAM,” will assist installers in identifying the essential selling points of safety and convenience, and will be held on Friday, February 7th from 1:45 to 2:45 p.m. and Sunday, February 9th from 10:45 to 11:45 a.m. Installing aftermarket cameras and Advanced Driver Assistance Systems in both consumer and commercial vehicles has become a significant revenue source for mobile electronics shops. Attendees will learn about iBEAM’s latest vehicle cameras, dashboard cameras with DVRs, replacement rearview mirrors, vehicle-specific solutions and commercial safety line. Whether it is a simple backup camera integration, an advanced motion detection camera setup or a high-tech 360-degree view system, Metra will teach installers how to sell and install their latest iBEAM safety solutions. They’ll also learn about the hot-button selling points and features that consumers and fleet owners are asking for, plus installation tips for a better understanding of what is involved in an upgrade. Attendees will be entered into a drawing for a chance to win the new 9” Rearview Mirror Monitor Touchscreen (TE-SM9) and 360-Degree Interior View Dash Camera Kit (TE-360DVR) from iBEAM.
Heise will also be hosting two training sessions, “Selling and Installing Heise LED Lighting Solutions,” on Saturday, February 8th from 6:00 to 7:00 p.m. and Sunday, February 9th from 9:30 to 10:30 a.m. The recent popularity in aftermarket LED lighting presents a valuable opportunity for installers to go beyond car audio services, giving consumers a way to customize their ride and increase visibility in the dark. However, not all LED lights on the market are the same. This session will allow installers to learn about Heise’s unique features and selling points that have set this brand apart from the rest. This training will cover new lightbars, integrating switch panels, replacement LED headlights, RGB and RGBW accent lights and safety lights for upfitting commercial equipment and fleet vehicles. Attendees will be entered into a drawing for a chance to win the new 8 Gang Panel System (HE-SWP8) or 20″ Edgeless Slimline Lightbar (HE-TSL20) product giveaways from Heise.
Axxess will be hosting two different training sessions. The first session, “Simplify your Installs with Axxess Digital Signal Processors,” will cover the entire Axxess AX-DSP product line and how these solutions can increase sales in the showroom and decrease time in the bay. The session will be hosted on Saturday, February 8th from 4:45 to 5:45 p.m and will show installers that upgrading a sound system doesn’t have to be complicated. This training will also go over and explain how to use the different types of applications offered within the AX-DSP line, including CAN-based systems, new A2B systems, MOST25, and MOST50 vehicle technology. Metra will also discuss how to use and set up the AX-DSP through the app for complete tuning control and when to use the DSP “Lite” versus “X” solutions. As vehicle technology becomes more and more complex, installers can look for Metra’s patented DSP products to help simplify installation and provide affordable audio solutions for their customers.
The second Axxess training session on Friday, February 7th from 12:30 to 1:30 p.m., “The Future of Vehicle Integration with New Axxess Products,” addresses the growing challenges and complexity of integration for the aftermarket 12volt industry. With the reduction in OE radio chassis sizes, the rising popularity of tablet-style screens, and many of the personalization features controlled through the OE radio, it is difficult for shops to offer simple aftermarket solutions. Attendees will learn about new products from Axxess that have been engineered specifically to address the complexity of today’s integrated vehicle technology systems and retain key convenience and safety features when upgrading a radio. For consumers who want to keep their radio but add safety, navigation, smart device mirroring, or simply override the annoying STOP/START engine feature, installers can learn about these new products from Axxess that will make their customer’s ride much more enjoyable. Attendees will be entered into a drawing for a chance to win the new AX-DSP-LITE from Axxess.
Attendees can register for the training session or scan their badge at Metra’s booth before the start of the sessions to be entered into a drawing for one of the two product giveaways for each training session. The drawing will take place at the end of the sessions, and attendees must be present to win.
Metra’s customers can register for the KnowledgeFest event at no cost using Metra’s VIP code, available by request from their sales representative. Once registered for the event, attendees will also need to register online at KnowledgeFest.org for each training session they will attend. Metra will be at booth #1006 from February 7th-9th at the Long Beach Convention Center. Additional information about the show, produced by the Mobile Electronics Association (MEA), is available at KnowledgeFest.org.
HOLLY HILL, FL (01.24.2020) – Heise by Metra Electronics has announced new auxiliary lights and replacement bulbs. These new LED lights have a significantly brighter output and longer bulb life than traditional filament bulbs. For easy installation, the lights have an integrated CANBUS system that prevents a “bulb out” warning or hyper flashing when replaced in vehicles with a smart monitoring system.
The bulbs will be available as a two-pack in white or amber LEDs for a variety of sizes that will fit fog, running, reverse, brake, turn signal and license plate lights. The replacement bulbs may also fit some interior light applications and produce truer color temperatures than filament bulbs. Additionally, a two-pack of 5.5” and 6.7” self-adhesive white LED auxiliary lights will also be joining Heise’s product line.
Additional information is available at HeiseLED.com and in the 2020 New Product Guide.
HOLLY HILL, FL(01.23.2020) – Metra Electronics has introduced new RGB and RGBW LED lights, controllers with programmable triggers and a new mobile app for their 12volt brands. RGBW lights feature the full spectrum of RGB LEDs plus an option for true white LED light color. The new mobile app will work with Heise LED Lighting Systems, Metra PowerSports and Metra Marine RGB and RGBW lighting products, allowing multiple devices to be grouped together and synced to the same lighting patterns, colors and more. Additionally, Heise is releasing an RGB and an RGBW control box with several new rock light options and connection accessories. Metra PowerSports also unveiled a new RGBW dome light, RGB and RGBW rock lights, a new control box and lighting connection accessories at CES 2020.
RGB/RGBW Mobile App The new RGBW mobile app is customizable for each brand, allowing the user to select from three different backgrounds to reflect Heise, Metra PowerSports or Metra Marine’s brand style. The app has a selectable color wheel with 16 million different RGB color options and a true white light color option, available with RGBW products. The app automatically updates via Bluetooth and detects if a product connected to the control box is RGB or RGBW, allowing groups of both products to be used and controlled within the same mobile app.
Users can also select from built-in pre-programmed lighting transitions for rainbow, fire and water, with additional transitions that include blinking, fading or pulsing between a combination of any two colors. For accurate color matching to completely customize the LED lights, a camera color capture feature is also available in the app. The new mobile app uses Bluetooth Low Energy (BLE) for wireless control that streams in the background, uses significantly less power and does not impact the user’s ability to stream music via Bluetooth from the same mobile device. Metra’s new app will be available in the Google Play and Apple store soon.
New Control Boxes Both Heise and Metra PowerSports are launching new IPX4 rated control boxes for RGB and RGBW LED lights with conformal coated circuit boards. The new control boxes can group multiple devices and handle up to ten amps of current, which allows for more lighting products than what most competing standard control boxes can handle. The mobile app also allows for multiple control boxes to be grouped together and installed within the same system. Unique to both Heise and Metra PowerSports control boxes is the ability for installers to put a positive voltage trigger to lights to offer four programmable triggers for any color. For example, yellow for a turn signal, red for the brake light, white for the reverse light and an additional option for the fourth trigger. This feature is exclusive to Metra and allows for even more customization of the RGB and RGBW lighting products.
RGB-CB1 – Heise Control Box for RGB Lights with 4 Triggers RGBW-CB1 – Heise Control Box for RGBW Lights with 4 Triggers RGB-CB3 – Heise Control Box for 702RGB Headlights and Fog Lights with 4 Triggers RGB-CB2 – Metra PowerSports RGB Control Box with 4 Triggers RGBW-CB2 – Metra PowerSports RGBW Control Box with 4 Triggers Control boxes are required for operation of RGB or RGBW lighting products.
New RGB and RGBW Lights Heise and Metra PowerSports are both introducing rugged, off-road RGB and RGBW rock lights rated IP68 to accent vehicle wheel wells, footwells and more. Heise pod lights are available individually or as 4-pod kits in 9-watt RGB CREE LED or 24-watt RGBW 3030 LED options. Metra PowerSports rock lights feature 3 pods per strip with 5 LEDs per pod, available as individual strips or 4-pod strip kits. Metra PowerSports is also introducing a new RGBW dome light with 10-foot wire and female micro 5-DIN connector. Control boxes are sold separately and required for operation.
Heise Rock Lights: RGB1-4KT – Heise 4-Pod RGB Rock Light Kit with CREE LEDs HE-TL1RGB – Heise Single RGB Rock Light with CREE LEDs RGBW1-4KT – Heise 4-Pod RGBW Rock Light Kit with 3030 LEDs RGBW1-S1 – Heise Single RGBW Rock Light with 3030 LEDs
Metra PowerSports Rock Lights: RGB2-4KT – Metra PowerSports 4-Pod RGB Rock Light Kit RGB2-S1 – Metra PowerSports Single RGB Rock Light RGBW2-4KT – Metra PowerSports 4-Pod RGBW Rock Light Kit RGBW2-S1 – Metra PowerSports Single RGBW Rock Light RGBW2-DL – Metra PowerSports RGBW Dome Light
Lighting Connection Accessories To complete the lighting installation, Metra is introducing new “Y” adapters, pigtail adapters and extension accessories from both Heise and Metra PowerSports to work with the new lights and control boxes.
These new products will be shipping soon. Additional specifications and part numbers are available in the 2020 New Product Guide and MetraOnline.com.
HOLLY HILL, FL (01.16.2020) – Heise by Metra Electronics unveiled a new series of lightbars at CES 2020. The new Super Slimline Series of single-row LED lighbars offers a clean, sleek look, engineered with an optic design and a new chipset that offers a brighter, higher output of light for its size.
This modern slimline style doesn’t sacrifice its durability or IP67 rating, as it features Heise’s proprietary torture-tested heavy-duty construction with a virtually unbreakable polycarbonate lens and integrated-epoxy encapsulated electronics. This lightbar has a military breather port that allows any internal moisture caused by extreme heat and rapid cooling to escape while preventing any external moisture fro fm entering the housing.
The new sleek design produces less wind noise and comes with dual mounting options, one for a side mount and one for a rear rail mount. A hybrid beam pattern features a combination of a 90-degree flood beam and an 8-degree spot beam for an intense spotlight in the center flanked by a widebeam driving light for a larger area of illumination. These new lightbars will be available soon in 5.5”, 9”, 20.50”, 32”, 39.5” and 51” lengths.
HOLLY HILL, FL (10.21.2019) – Heise LED Lighting by Metra Electronics will introduce four new styles of automotive LED lightbars at the 2019 SEMA Show. To fit more bumpers, tight spaces and hidden applications in vehicles, Heise is unveiling a new 20-inch single-row Edgeless Slimline Lightbar with a clean, modern look, free of screws in the front view. A 22-inch Dual-Row Heated Lightbar with 40 high-output LEDs will also join the brand’s lightbar lineup, designed with a heating element to automatically melt the frost on snowy days. Additionally, Heise will have a new High Output Dual-Row Side Light Series and a High Output Dual-Row Lightbar Series in multiple lengths that offer even brighter off-road lighting solutions with more illumination.
20-Inch Edgeless Slimline Lightbar Heise offers a clean, seamless look that blends with any vehicle with their new Edgeless Slimline Lightbar, available in a 20-inch size to fit many aftermarket bumper installations. The Edgeless Slimline lightbar offers an 8-degree spot beam pattern that is more focused than previous models with a higher 5,309 lumen output. A modern streamlined appearance is void of the traditional look of screws on the front of the lightbar. This style doesn’t sacrifice its durability or IP rating, as it features Heise’s proprietary torture-tested heavy-duty construction with a virtually unbreakable polycarbonate lens and integrated-epoxy encapsulated electronics. It is rated IP67 with a military breather port that allows moisture to escape.
HE-TSL20 Product Specifications:
• Length: 20”
• Wattage: 64W
• Raw Lumens: 5309 lm
• Current Consumption @ 13.8V: 5.33A
22-Inch High Output Dual-Row Heated Lightbar Fight the frost with Heise’s new 22-inch high-output heated lightbar. The heating element will activate below 41°F to assist with defrosting and de-icing of the lightbar and will automatically shut off when the temperature reaches 41°F or higher. This lightbar is torture-tested and IP67 rated to withstand the worst environments and has 120 watts with 10,800 lumens of light. It is designed with integrated advanced thermal management and a military breather port that allows moisture to escape and prevents fogging while defrosting the surface of the light for added visibility during snow season. This powerful lightbar is constructed with integrated-epoxy encapsulated electronics, a virtually unbreakable polycarbonate lens and die-cast aluminum housing. The hybrid 90-degree flood beam pattern offers a wide angle of illumination while the 8-degree spot beam provides intense light in the center flanked by the wide beam for extra coverage.
HE-HDRH22 Product Specifications:
• Length: 22”
• Wattage: 120W
• Raw Lumens: 10,800 lm
• Current Consumption @ 13.8V: 8.27A
High Output Dual-Row with Side Light Series New Dual-Row Lightbars with Side Lights are designed to provide even more coverage to illuminate the road ahead and all around the vehicle. This new series is available in three different lengths and features a set of diffused LED end caps on both sides of the bar that produce a 240-degree field of light. A high output of illumination ensures that one lightbar will provide more than enough coverage for dark nights. This series is constructed with Heise’s signature torture-tested design, a military breather port and is rated IP67 to withstand the worst environments.
HE-HDRS Series Products Specifications:
• Lengths: 9.2”, 15.2” and 23.2” (HE-HDRS8, HE-HDRS14, HE-HDRS22)
• Wattage: 48W, 84W and 132W
• Raw Lumens: 4,760 lm, 8,000 lm and 12,300 lm
• Current Consumption @ 13.8V: 3.58A, 5.58A and 9.58A
High Output Dual-Row Lightbar Series Heise is going brighter than ever with an even higher output lightbar series that produces more lumens than their existing dual-row series. These powerful lightbars are engineered with integrated-epoxy encapsulated electronics, a virtually unbreakable polycarbonate lens, a military breather port and die-cast aluminum housing. They have been torture-tested and are IP67 rated to withstand the worst environments and are available in lengths from 8 to 50 inches. The hybrid 90-degree flood beam pattern offers a wide angle of illumination while the 8-degree spot beam provides intense light in the center flanked by the wide beam for extra coverage.
HE-HDR Series Products Specifications:
• Length: 8”, 14”, 22”, 32”, 42” and 50” (HE-HDR8, HE-HDR14, HE-HDR22, HE-HDR32, HE-HDR42, HE-HDR50)
• Wattage: 36W, 72W, 120W, 180W, 240W and 288W
• Raw Lumens: 3,240 lm, 6,480 lm, 10,800 lm, 16,200 lm, 21,600 lm and 25,920 lm
• Current Consumption @ 13.8V: 2.26A, 4.5A, 4.52A, 4.52A, 16.5A, 8.8A and 18.1A
Metra Electronics will showcase these new products at the SEMA Show in Las Vegas from November 5th – 8th at booth 37017 in the South Hall Upper Level with their off-road, truck and powersports products. They will also be at Metra’s main booth 11639 in the North Hall. Visit HeiseLED.com for additional product information and to see the new full-line catalog, available on opening day of the SEMA Show.