Clarion Marine Audio Enters Distribution Agreement with Elite Distributor Alliance

MIRAMAR, FL (08.08.22) – JL Audio has announced the expansion of its distribution network for the Clarion Marine brand of products to include Elite Distributor Alliance (EDA).

“EDA brings a lot to the table. With twenty-five warehouses across the country, they can quickly put Clarion Marine products on retailer shelves, including same-day, or next-day delivery of products to 12- volt retailers covering 95 percent of the US population,” said Brian Power, vice president of U.S. retail sales, JL Audio. “We’re absolutely confident that our dealers are going to love the speed and convenience that EDA delivers.”

EDA will play an integral role in strengthening brand and distribution integrity, opening new opportunities with 12-volt retailers that specialize in marine products. This move reinforces the value of approved dealers, whose superior expertise, service and professional installation will help to deliver the best customer experience.

“Clarion Marine products offer tremendous value for marine and powersports customers. Combining a value-packed, newly refreshed product line backed by the brand’s reputation for excellent performance and quality with instant, nationwide availability makes for a winning strategy,” said Jim Warren, executive vice president, EDA. “Teaming up with Clarion Marine as a distribution partner validates the value proposition of EDA’s business model and the integrity of its members.”

Sporting a refreshed line consisting of new source units, remote controls, speakers, subwoofers and more, Clarion Marine has a solid reputation for innovation, durability, and reliability. Every Clarion Marine product undergoes extreme environmental testing to ensure it can withstand the rigors of the harsh marine environment season after season.

Visit www.elitedistributoralliance.com and www.clarionmarine.com.

Elite Distributor Alliance Honors KICKER for the Second Consecutive Year

STILLWATER, OK (06.15.22) – Last week in Park City, Utah, Stillwater Designs was named Vendor-of-the-Year 2021 by the Elite Distributor Alliance, for the second straight year. Stillwater Designs President and founder Steve Irby attended the event and accepted the award, along with General Manager Jay Ralston, Vice President Tom Heath, and Regional Sales Manager Lori Boyer.

The EDA award for Vendor-of-the-Year 2021 went to Stillwater Designs.

One year ago the EDA honored the audio manufacturer of KICKER® Audio products as Vendor-of-the-Year/Best Supplier-in-a-Storm for 2020.  The EDA created the unique sub-headline on the award to recognize the brand’s contribution to the industry during a tumultuous year.

Stillwater Designs President Steve Irby (third from right) accepts the Vendor-of-the-Year award from members of the EDA.

The EDA consists of 11 partner distributors, servicing electronics retailers across the country. Its stated mission is to “collectively seek to improve the business of EDA distributors, vendors and retailers by striving to create a more organized and predictable business environment,” per its website. KICKER is among 14 manufacturers that work with the EDA.

Additionally, KICKER acknowledged its West-Coast warehouse as being instrumental in allocating product into the supply chain during this delicate time period.

Visit kicker.com and elitedistributoralliance.com for more.

EDA Hosts First In-Person Conference in Park City, Utah

SEATTLE, WA (06.16.2021) – Elite Distributor Alliance hosted the industry’s first face to face meeting in Park City Utah at the Grand Summit resort.  All of EDA’s members and vendors attended the event and everyone was excited to be meeting in person.  

L to R: Jim Warren (EDA), Josh Eatherly (P&E Distributors), Steve Irby (Kicker), Rob Limbaugh (Kicker), Lori Roberts (Kicker).

“After a year and a half of Zoom meetings it was so nice to actually be shaking hands and talking in person,” said Nalaka Adikari of Orca Designs.  Ron Trout with JVC added, “Wow!  EDA hosted an incredible event.  What a group of professionals, and to be able to actually sit at a table and talk was energizing.”

L to R: Josh Eatherly (EDA), Jake Bates (Metra), Jeff Fletcher (Metra

EDA presented two vendor awards at the conference.  Kicker received “Best Vendor in a Storm”.  The award was presented to Steve Irby, Rob Limbaugh, and  Lori Roberts by Josh Eatherly, EDA’s president.  Eatherly noted, “Kicker stood out throughout the pandemic.  Their ability to have product during a very difficult time was not only amazing, it likely saved many of our customers.”   

EDA Members preparing to start the conference

EDA also presented Metra Electronics its Top Gun award.  “Metra was amazing,” said Nate Taliani, President of Davis Distribution. “They pulled out all the stops and consistently delivered at better than expected fill rates. They worked literally around the clock to deliver us product.  Because of this, as a group, we purchased more product from Metra than any one of our EDA vendors,” Taliani added.

L to R: Theresa and Josh Eatherly (P&E Distributors), Steve and Becky Irby (Kicker), Alex Camara (Audio Control), Rob Limbaugh (Kicker

EDA reported record sales for the year and estimates that 23.6% of all 12 volt product sold in the United States will flow through an EDA member in 2021.  With same day or one day shipping to all 48 states customers recognize the benefits of utilizing their local EDA member to allow them to react very quickly in a rapidly shifting marketplace.  Steve Cote from JVC said, “EDA members are increasingly becoming more and more important.  They have reacted faster than most and are building a solid and loyal following.”

Vendors and Members networking around the firepits

On Monday night, June seventh, members and vendors rode the Orange Bubble chairlift to Lookout Cabin for a special joint dinner.  At 8,000 feet the views were incredible in every direction.  The weather was perfect.  After dinner, the group gathered around the firepits for s’mores and more conversation.

Visit www.elitedistributoralliance.com for more.

SSR Distributors Joins Elite Distributor Alliance

SEATTLE, WA (03.30.2021) – With one day shipping from seventeen distribution centers, Elite Distributor Alliance (EDA) has broadened its footprint with the addition of SSR Distributors to the group.  EDA estimates that with this addition over 20% of the 12 volt product sold in the United States now flows through an EDA member.

“What Amir Dhahani and the team at SSR Distributors have achieved matches really well with EDA.”, said Jim Warren, Executive Director of EDA.  He added, “The line mix, velocity, and approach to the market makes for a very good fit.”

Amir Dhahani

Amir Dhahani added, “We are excited that our company got the opportunity to join such a great group. Our core values align with this association and I look forward to learning from and networking with experienced and principled business partners. I believe working with EDA will open up opportunities to demonstrate that distributors are an important asset to our industry.”

SSR Distributors is a family owned and operated business founded in 1998. With decades of experience and a wide range of product selection SSR has become one of the largest 12-Volt distributors in the country. They currently serve the 4-state territory Texas, Louisiana, Oklahoma and Arkansas.

John Yodzis, one of the officers of EDA, and president of DOW Electronics said, “We looked long and hard at solutions for the Texas and surrounding market.  My company, DOW, has a strong presence in the same markets Amir serves, but we felt we needed one more member to really round things out.  Over and over again we kept coming back to SSR due to their customer service and strong reputation.  Here at DOW we’re really excited about jointly meeting the needs of the Texas and surrounding markets.”

EDA has grown substantially over the last four years and now is exclusively building and marketing a number of twelve volt brands including SPL Boxes, Triton Audio, and Nustart. 

Visit elitedistributoralliance.com and ssrdistributors.com for more.

Woofer Electronics Joins EDA

SEATTLE, WA (10.21.2019) – Elite Distributor Alliance has announced the addition of Woofer Electronics to the premier 12 Volt focused member owned buying group. Chicago based Woofer Electronics services the upper Midwest states of Illinois, Wisconsin, Minnesota, North Dakota and South Dakota.

Founded in 1980, Sam Yoo had this to say about joining EDA: “The EDA has brought together an amazing group of distributors who share an immense passion for this industry. The EDA’s strategy and vision are incredibly exciting and we could not be happier to be a part of it. We look forward to working closely with the member and vendor partners to help continue the group’s growth and success.”

Woofer provides same day or next day service to nearly all the dealers served. Jim Warren, EDA’s Executive Director said, “Sam and his team have built a very exciting company in America’s heartland – the alignment of brands and vision is powerful, and we look forward to working closely with Sam and his leadership team.”

EDA, which consists of a dozen members servicing almost all corners of the lower 48 states is experiencing double digit growth. Josh Eatherly, EDA’s president added, “2020 will be a pivotal year for our buying group with several significant initiatives that will be announced in coming months. We are committed to adding value in very significant ways and Woofer Electronics is positioned well to partner with our members. We are really pleased to have Sam join the group as we continue our path to $200,000,000 in wholesale buying power.”

Visit elitedistributoralliance.com and wooferelectronics.com for more.