CES 2021 Makes History as Largest Digital Tech Industry Event

ARLINGTON, VA (01.15.2021) – The first-ever, all-digital CES 2021 made history as the largest digital tech event. Almost 2000 companies unveiled next-gen innovation for a better future. Owned and produced by the Consumer Technology Association (CTA), the all-digital CES 2021 featured product launches from startups to tech giants, keynotes from global industry leaders, live entertainment from Hollywood and more than 100 hours of conference programming.

“The all-digital CES 2021 engaged the global tech community to experience innovation, make connections and conduct business,” said Gary Shapiro, president and CEO, CTA. “CES showed how the pandemic accelerated the arc of innovation and illustrated the resilience and innovative spirit of our industry. From the latest innovations for the home and entertainment, and advances in 5G, vehicle technology, AI and digital health, the technologies at CES 2021 will pave the way for a brighter tomorrow.”

CES 2021 kicked off Jan. 11 with Media Day, featuring 19 press conferences with companies including Bosch, Canon, Caterpillar, Hisense, Intel, LG Electronics, Mercedes-Benz, Panasonic, Samsung Electronics and Sony breaking news and launching products. Trends from Media Day focused on “the home” with innovation that personalizes work, health and entertainment at home, as well as advancements in transportation and mobility.

Almost 2000 companies launched products during the all-digital CES 2021, including almost 700 startups from 37 countries. Exhibiting companies included tech giants, such as Intel, LG Electronics, Panasonic, Samsung Electronics and Sony, as well as non-traditional tech companies, from AARP to Bridgestone, Caterpillar, Indy Autonomous Challenge, John Deere, L’Oréal, Moen and Procter & Gamble. New companies exhibiting at CES 2021 included ASUS, BioIntelliSense, Bose, Sono Motors and Volvo Penta.

“The industry came together digitally at CES 2021. This was a medium for companies to make announcements, launch products and connect with their audiences,” said Karen Chupka, executive vice president, CES. “The all-digital format brought new voices to the tech conversation.”

Keynote Announcements
Industry leaders took to the all-digital CES keynote stage to make major announcements, including:

  • Verizon: Hans Vestberg, chairman and CEO of Verizon, demonstrated the immersive 5G experience across sports, education, connected communities and live music, and announced partnerships with the NFL, UPS, Live Nation Clubs and Theaters, The Met and the Smithsonian.
  • General Motors: Mary Barra, chairman and CEO of General Motors (GM), launched new product lines from GM, including the Cadillac eVTOL, a concept air taxi; and a new business unit devoted to electrifying the goods delivery market.
  • AMD: Dr. Lisa Su, president and CEO of AMD, revealed the new Ryzen 5000 series mobile processors with two categories – the H-series, for laptops intended for gaming and content creation and the U-series, for ultraportable notebooks.
  • Best Buy: Corie Barry, CEO of Best Buy, shared how the company shifted during the pandemic and put the customer in control of buying, whether from home, curbside or in person.
  • Future Reimagined: Michael Miebach, CEO of Mastercard, and Julie Sweet, CEO of Accenture, predicted tech trends they expect to see over the next decade.
  • Walmart: Doug McMillon, CEO of Walmart, discussed ways 5G, AI and robotics will change the business; how Walmart pivoted to keep employees healthy and customers satisfied; and the company’s commitment to diversity and inclusion.
  • Microsoft: Brad Smith, president of Microsoft, gave his vision on ensuring cyber security and customer privacy protection, and discussed the tech industry’s responsibility to exercise our conscience.
  • Entertainment Transformed: Michael Kassan, chairman and CEO of MediaLink, and Ann Sarnoff, chair and CEO of WarnerMedia Studios and Networks Group, described the ever-evolving entertainment industry and what the industry will look like in a post-pandemic world. Maverick Carter, CEO of The Springhill Co.; Adrienne Lofton, VP, North America Marketing, NIKE; and Deborah Wahl, Global CMO of General Motors, discussed how marketers and brands are adjusting and creating in today’s landscape.

Key Themes at CES 2021

  • The all-digital CES 2021 featured groundbreaking innovation that will improve our world, from health to safety, sustainability and accessibility.
  • Tech Innovation Accelerated by COVID-19
  • Tech companies innovated during the pandemic, with companies at CES 2021 featuring smart masks, disinfecting robots, body sensors that detect COVID-19 symptoms and smart air filtration systems.
  • Consumer Privacy and Trust
  • The heads of privacy at Amazon, Google and Twitter discussed new privacy regulations and the need to increase consumer trust, stating that tech companies must give users more control over their data.
  • Global Tech Challenge
  • The Global Tech Challenge, launched at CES 2020, in partnership with the World Bank and CTA, rewards tech solutions in three areas: digital health in East Africa, resilience in India and gender equalityaround the world. The selected winners were announced this week from more than 1000 applications, with three winners selected for gender equality, 10 for resilience and 17 for digital health.
  • Space Tech
  • NASA was joined by leaders from Lockheed Martin and Space Tango to discuss technology’s role in accelerating space research and breakthroughs that will benefit all of humanity.

CES Anchor Desk

The CES Live Anchor Desk was a true broadcast experience, bringing the latest CES news and highlights with anchors including:

Justine Ezarik (iJustine) – Host + Tech Content Creator @ijustine

Rich DeMuro – Tech reporter for KTLA-TV Channel 5 in Los Angeles @richontech

Naomi Kyle – Host and Producer @NaomiKyle

Brian Tong – Tech Host & Content Creator @briantong

The Anchor Desk featured interviews with top industry leaders and visionariesincluding entrepreneur Mark Cuban; musician and tech entrepreneur will.i.am; HRH Constantijn van Oranje, The Netherlands; Shelley Zalis, The Female Quotient and CES Official Equality Partner; and leaders from AT&T, Audi, Bosch, FIFA, Humana, Hyperion, Indianapolis Motor Speedway, Material Impact, OMRON Healthcare, Philips, P&G, Samsung Electronics and United Talent Agency.

Conference Program and Special Events
The CES conference program showcased more than 100 hours of programming. Sessions covered pressing topics including privacy, the future of AI and health care, autonomous transportation, trends in retail and tech policy.

The future of entertainment was reimagined at CES 2021, with a special event featuring Ryan Seacrest and music superstars Billie Eilish and Dua Lipa, as they discussed how tech has enabled the creation of a new immersive fan experience.

Diversity Commitment
CTA continued its commitment to driving diversity in tech with its latest investment, announcing an investment in VC fund Plum Alley. This is part of its $10 million commitment to venture firms and funds that invest in women, people of color and other underrepresented entrepreneurs. Plum Alley invests in founding teams of women, and women and men and has an impressive representation of women founders from many backgrounds and ethnic groups in the STEM fields including Dr. Jennifer Doudna, who recently won the Nobel Prize in Chemistry. CTA announced its $10 million funding commitment on stage at CES 2019.

Government Leaders at CES 2021
Government leaders and policymakers from the U.S. and around the globe participated in the all-digital CES 2021, sharing their insight into the future of innovation. Policymakers included Director-Designate of the U.S. National Economic Council for the incoming Biden administration Brian Dreese; French Minister of State for Digital Transition and Electronic Communications Cédric O; State Secretary for Economic Affairs and Climate Policy for The Netherlands Mona Keijzer; and UK Minister of Transport Rachel McLean.

Global Reach of CES 2021
CES 2021 was truly a global event, with attendees joining from over 150 countries and over 1300 exhibitors coming from outside the United States, including more than 530 international startups. Country Group Organizers brought large delegations of exhibitors included Canada, France, Israel, Italy, Japan and South Korea. CES 2021 featured startups from Nigeria and Russia for the first time.

Content can be accessed on demand through Feb. 15, 2021. CES 2022 will take place in person in Las Vegas, and digitally, Jan. 5-8, 2022.

Visit ces.tech for more.

The All-Digital CES 2021 Set to Showcase the Latest in Consumer Electronics and So Much More

SHREVEPORT, LA (01.12.2021) – The New Year 2021 is less than 2 weeks old. The COVID-19 Pandemic is raging and turmoil is raging in the Nation’s Capitol. That is reality.

With that backdrop, the virtual All-Digital CES 2021 is set to run from January 11th – 14th on screens around the world. Over the past several years 12volt industry participation has declined as a percentage of the overall CES experience in Las Vegas. Participation of traditional 12volt companies in this year’s All-Digital CES is seeing an acceleration of that trend.

Bright signs along the famous Las Vegas Strip let all know ‘We Miss You CES’ in this image from The Las Vegas Review-Journal newspaper.

Headlines in the Las Vegas Review-Journal Newspaper speak to the impact the All-Digital CES 2021 is having on the City of Las Vegas and surrounding area. “Millions lost with CES Virtual show.” The 2021 CES was to showcase the new 1.4 million square foot LVCC West Hall with its $980 million price tag. “CES Hopes Virtual Event Unrepeated” is another headline in the newspaper. Those headlines are the harsh reality of the impact of the All-Digital CES2021.

In-Person CES hallways were filled in this 2019 event.

One article in the Review-Journal chronicles the impact of the no in-person CES 2021. “We Miss You CES” messages are visible on the huge digital signs on hotels along the Las Vegas Strip. Please clink this link to read the article and see the many “We Miss You CES” messages.

Almost everyone across the 12volt industry has very good memories from attending CES in Las Vegas. Some have vivid memories from Summer and Winter CES events in Chicago at the McCormick Center. The in-person CES experience is like no other. From The 12volt Central Studios we look forward to attending in-person CES events in the future. A big ‘Thank You’ to Las Vegas resident Robin McNeal, Nakamichi Car Audio National Sales Manager, who provided a heads up about the articles in the Las Vegas Review-Journal Newspaper.

Visit ces.tech for more.

Live Anchor Desk at CES 2021

To help attendees navigate the unique all-digital experience of CES 2021, a live anchor desk will be part of the show — featuring familiar faces from the tech media world. This central command will help attendees explore the show, hear the latest news and view interviews on critical tech topics.

Featured anchors:
Justine Ezarik (iJustine) — Host and Tech Content Creator
Rich DeMuro — Tech reporter for KTLA-TV Channel 5 in Los Angeles
Naomi Kyle — Actress, Producer and host of Star Trek’s The Ready Room on CBS
Brian Tong — Tech Host & Content Creator
Your go-to home base during the show, return to the main page on the digital venue at any point to hear from these anchors and find out what to see next.

Start connecting with fellow attendees, exploring speakers and exhibitors, and customizing your show.

The CES 2021 Keynote lineup includes:
Mary Barra, Chairman and CEO, General Motors
Corie Barry, Best Buy, CEO; Alan Murray, Chief Executive Officer, Fortune Media (USA) Corporation
Ann Sarnoff, Chair and CEO, WarnerMedia Studios and Networks Group; Michael E. Kassan, Chairman and CEO, MediaLink
Doug McMillon, CEO, Walmart
Michael Miebach, President and CEO-Elect, Mastercard; Julie Sweet, CEO, Accenture; Daniel Roth, Editor-in-Chief, LinkedIn News
Brad Smith, President, Microsoft
Dr. Lisa Su, President and CEO, AMD
Hans Vestberg, Chairman and CEO, Verizon

The CES 2021 Keynotes page will be updated with all keynote announcements.

Visit www.ces.tech for more.

CES 2021 Digital Venue Revealed

ARLINGTON, VA (12.18.2020) – Leaders from the Consumer Technology Association (CTA) has made major show announcements including keynote speakers, Innovation Award honorees and conference program updates. In addition, a preview was shared of what audiences can experience on the CES 2021 digital venue. CES 2021 kicks off January 11-14, 2021.

“CES 2021 will be making history, with our first all-digital show,” said Gary Shapiro , president and CEO, CTA. “This new experience will feature more than 1000 exhibitors from around the world, showcasing the latest trends and innovation in artificial intelligence, 5G, digital health, smart cities, vehicle tech and beyond . Technology will move us forward and CES 2021 will illustrate how innovation paves the way for a brighter tomorrow.”

Keynotes and Conference Sessions
CTA announced that Best Buy CEO, Corie Barry will be joining the keynote line-up for a conversation with Fortune CEO, Alan Murray. Barry will discuss her vision for the future of tech, leading through the pandemic and why diversity and inclusion is good for business.

Barry joins other confirmed CES keynote speakers, including: Verizon’s Hans Vestberg, General Motors’ Mary Barra, AMD’s Dr. Lisa Su and WarnerMedia’s Ann Sarnoff. View the featured speakers page to see the full line-up of visionary speakers at CES 2021.

In addition to the keynote program, CES 2021 will offer over 100 conference sessions. CTA also announced the conference session “Privacy and Trust with Amazon, Google and Twitter”:

Keith Enright, Chief Privacy Officer, Google
Damien Kieran, Chief Privacy Officer, Twitter
Anne Toth, Director, Alexa Trust, Amazon Alexa

CES Digital Venue
Audiences will experience the all-digital CES through the digital venue, the online platform created with technology partner Microsoft. CTA has released a video preview of the digital venue to provide a closer look at the experience which will foster collaboration, engagement and connections.

Preview the CES 2021 digital venue.

Live Anchors
To help navigate the show, CTA announced a live anchor desk will be part of CES 2021 – featuring familiar faces from the tech media world. This “central command” will help attendees navigate the digital experience, hear the latest news and view interviews on critical tech topics. Featured anchors:

  • Justine Ezarik (iJustine) – Host + Tech Content Creator
  • Rich DeMuro – Tech reporter for KTLA-TV Channel 5 in Los Angeles
  • Naomi Kyle – Actress, Producer and host of Star Trek’s The Ready Room on CBS
  • Brian Tong – Tech Host & Content Creator

“CES 2021 will be a collaborative experience, encouraging connections between audiences and exhibitors from around the world,” said Karen Chupka, EVP, CES, CTA. “We threw out the playbook and decided to not just recreate CES online– but to reimagine it. The digital transformation of our industry has given us opportunity to reach an even larger, global audience and create new experiences for this year and beyond.”

Exhibitors for CES 2021 include tech giants such as Canon, Hisense, Intel, Lenovo, LG Electronics, Panasonic, Philips, Sony, Samsung Electronics, TCL and Voxx, as well as non-traditional tech companies including Bridgestone, Caterpillar, Indy Autonomous Challenge, John Deere, L’Oréal and Procter & Gamble.

Visit www.ces.tech for more.

Top Innovators Join the All-Digital CES 2021

ARLINGTON, VA (11.24.2020) – The CES 2021 experience will be unlike that of any digital event you’ve been to before. Whether you are a CES veteran, or attending CES has been on your bucket list, this is your chance to experience the magic of CES in a new and exciting way.

Explore live and interactive exhibitor showcases as top tech innovators such as Bosch, Omron Healthcare, LG Electronics, Samsung Electronics and more show off their products, services and next-generation insights.

Chat with exhibitors and partners, set up personal meetings and make deals — getting your 2021 off to a productive and rewarding start.

Hear from the who’s who of the industry, see how technology has been and will continue to improve the way we live, work and play. Meet and form valuable partnerships with industry colleagues from every facet of the tech ecosystem.

At CES 2021, be inspired, be ready — CES Ready.

Visit ces.tech for more.

Schedule Update: CES 2021 Moves Dates to January 11-14

ARLINGTON, VA (09.11.2020) – The Consumer Technology Association (CTA) has announced the following updates for the all-digital CES 2021:

WHAT: CES 2021 is shifting its dates for the all-digital show.

WHEN: CES® 2021 will take place Monday, January 11 through Thursday, January 14, 2021.

View this video via the CES 2021 homepage: www.ces.tech

January 11: Exclusive media-only access
January 12: Exhibitor showcase and conference programming
January 13: Exhibitor showcase and conference programming
January 14: Conference programming

DETAILS: Owned and produced by CTA, CES 2021 will be an all-digital experience connecting exhibitors, customers, thought leaders and media from around the world. CES 2021 will allow participants to hear from technology innovators, see cutting-edge technologies and the latest product launches, and engage with global brands and startups from around the world.

For over 50 years, CES has been the global stage for innovation, and CES 2021 will provide an engaging platform for companies large and small to launch products, build brands and form partnerships.

Visit CES.tech for all CES 2021 updates and the media page for all press resources.

CES2021 Planning Is in Full Swing

ARLINGTON, VA (06.17.2020) – See the following message from Karen Chupka, Executive Vice President CES:

CES 2021 planning is in full swing, and we are committed to bringing you the most influential tech event in the world. In January, we plan to convene the technology industry, both physically in Las Vegas and digitally online. CES will continue to help you make connections and reach your business goals.

Though we do expect the show to be smaller, many of the world’s leading tech brands are confirmed to showcase the latest technologies, and we will be announcing soon the tech luminaries who will speak on our CES stages.

We all face new considerations about attending conferences, conducting business and traveling to meetings. As we prepare for CES 2021 registration to launch later in the fall, we want to share some of our plans for the show.

What’s New for CES 2021

You can find information on our website about our new sanitization, social distancing, medical aid and other plans to keep your safety, security and health a priority. We will provide updates to help keep you informed.

We will continue to expand the show’s reach by making more content available digitally. You can expect to see a wide selection of livestreamed CES content, along with many other engaging digital and virtual opportunities, enabling you to connect with the world’s leading technology innovators, thought leaders and policymakers.

What We Will Be Talking About

Technology has played a pivotal role in society over the past few months. At CES 2021, among topics covering the entire tech ecosystem, we will discuss some of the pressing topics of today, including:

Tech Battling Pandemics – The technology industry has come together in the face of adversity, and we are proud to highlight how tech companies have contributed during the pandemic.

Smart and Resilient Cities – CES and the World Bank Group are calling on the tech community to help cities in developing countries build resilience to disasters such as COVID-19. Learn more about the Global Tech Challenge and submit your solution.

At CES 2021, we will showcase and discuss solutions that solve public challenges in areas such as transportation, public safety, energy and infrastructure.

Digital Health – The use of telemedicine solutions has grown rapidly in recent months. At CES 2021, we will again bring together health tech innovators and medical professionals to highlight the latest in health care solutions.

Speak at CES 2021

Particularly in challenging times, diverse voices across industries help inspire innovation and thought leadership. CES 2021 Call for Speakers launches soon, and we welcome you to submit an application. Stay tuned for updates on CES.tech.

Las Vegas recently began reopening for business and hotels are implementing comprehensive plans for health and safety. We are working closely with the Las Vegas community and event industry associations to ensure our plans follow the recommendations of public health experts and standards set by the federal, state and local governments.

Visit CES.tech for more.

KICKER Awards the 2019 Sales Rep- and Firm-of-the-Year at CES

STILLWATER, OK (01.20.2020) – Stillwater Designs was proud to recognize Daniel Hernandez of Trent Partners and Associates (Rockville Centre, N.Y.) as the 2019 KICKER Manufacturers Representative-of-the-Year, and Marketing Pros (Conroe, Texas) as Manufacturers Representative Firm-of-the-Year during its annual meetings at CES in Las Vegas.

Covering Texas, Oklahoma, Louisiana and Arkansas, Marketing Pros were chosen for their attentiveness to dealers, their communication skills and ability to grow new business in their territories. The Marketing Pros team consists of Pete Daley (principal), Kevin Knox, Jim Wehling, Mike Penny, George Reed and Kristin Daley.

Marketing Pros – pictured left to right are Kevin Knox, Kristin Daley, Pete Daley and Brad Ganz

“Ultimately, the reps are an extension of us,” said Brad Ganz, KICKER’s Regional Sales Manager for the Central U.S. “If they’re doing a good job, dealers are happy. If there is a problem, we want the reps to be able to handle the issue quickly and effectively. It’s a well-oiled machine that keeps moving forward.”

Daniel Hernandez (left) with Matt Matheson

The KICKER Rep-of-the-Year criteria is similar to that of the companies for which they work. Individual service and communication skills are evaluated in conjunction with fiscal criteria.

“Daniel has impressed me with his work ethic,” said Matt Matheson, KICKER’s Northeast Regional Sales Manager. “He works very well with everyone internally. His product knowledge and extensive technical background in the car-stereo industry have all contributed to dealers in his territory valuing his input.”

KICKER places a premium on servicing its dealers.  Every year, KICKER celebrates the representative firm and individual reps that consistently exceed expectations, measured by financial growth, providing outstanding service to customers and maintaining clear, reliable communication with members of the KICKER corporate team.

Visit kicker.com for more.

SCOSCHE Industries Previewed NEXS2 Full HD Smart Dual Dash Camera – Powered by Nexar, at CES

LAS VEGAS, NV (01.17.2020) – SCOSCHE previewed their feature-rich, Smart Dual DashCamera – Powered by Nexar, for attendees of the 2020 International CES.

The NEXS2 is part of a range of new Scosche Smart Dash Cameras that leverages the technology of your smartphone and the Nexar safe driving app to record, capture, store and upload to your personal Nexar Cloud, video footage of your drives and significant incidents. Together, this Dash Cam, the Nexar safe driving app and a smartphone (iOS or Android), will help protect your vehicle, your livelihood, your reputation, and most importantly, your personal safety.

With its two cameras, the NEXS2 captures video footage both inside and outside of the vehicle. The front, forward-facing camera has a 1080p @30fps, Sony Starvis Image Sensor with 155-degree wide angle lens and ultra-low light visibility +HDR for superior night vision.The rear, inward-facing camera has a 720p @30pfs with 140-degree wide angle lens sensor paired with IR LED array for visibility within the vehicle cabin, even in dark conditions.

Whether you’re driving to the local store, or you’re a professional driver carrying dozens of passengers and driving hundreds of miles per week, you need to be prepared for anything. And, in the event of an incident, either inside or outside of your vehicle, it’s crucial to have a reliable witness. There’s nothing more credible than video footage and the Nexar app features One-Click reporting that sends a comprehensive incident report directly to (participating) insurance companies.

On a lighter note, dash cams also let you capture those strange, amazing, and often funny moments that have to be seen to be believed. The NEXS2 makes it easy to share your video footage of those moments with your friends and family, and on social media.

NEXS2 is equipped with a robust WiFi to quickly and reliably connect and communicate with your smartphone. It’s high-precision 3-Axis G-Sensor automatically detects, measures and records incidents and supports the Parking mode. Parking mode records and saves video of incidents and impacts that occur when you (and your phone) are not in your vehicle.

The Nexar safe driving app works with the NEXS2 to provide GPS data, and Siri Shortcut integration, The Nexar app works while you drive and stops when you do. The app also, very importantly, provides free storage of significant events to your personal Nexar Cloud. Once uploaded to the Cloud, the footage auto-deletes from your camera so you never run out of storage space.

Installation is simple and everything you need is included with the Dash Cam, including: 24W dual-port USB car charger, 90°-angle USB 11.5 ft. power cable, and installation tools, ties and mounts.

The NEXS2, part of Scosche’s SafeTech line will become available Summer 2020 at an MSRP of $199.99.

Visit scosche.com for more.

Heise LED Lighting Systems Introduced Super Slimline Lightbar Series at CES

HOLLY HILL, FL (01.16.2020) – Heise by Metra Electronics unveiled a new series of lightbars at CES 2020. The new Super Slimline Series of single-row LED lighbars offers a clean, sleek look, engineered with an optic design and a new chipset that offers a brighter, higher output of light for its size.

This modern slimline style doesn’t sacrifice its durability or IP67 rating, as it features Heise’s proprietary torture-tested heavy-duty construction with a virtually unbreakable polycarbonate lens and integrated-epoxy encapsulated electronics. This lightbar has a military breather port that allows any internal moisture caused by extreme heat and rapid cooling to escape while preventing any external moisture fro fm entering the housing.

HE-SS550

The new sleek design produces less wind noise and comes with dual mounting options, one for a side mount and one for a rear rail mount. A hybrid beam pattern features a combination of a 90-degree flood beam and an 8-degree spot beam for an intense spotlight in the center flanked by a widebeam driving light for a larger area of illumination. These new lightbars will be available soon in 5.5”, 9”, 20.50”, 32”, 39.5” and 51” lengths.       

HE-SS51

HE-SL Series Product Specifications:

  • Length: 5.5” (HE-SS550), 9” (HE-SS9), 20.50” (HE-SS2050), 32” (HE-SS32), 39.5” (HE-SS3950) and 51” (HE-SS51)
  • Wattage: 9W, 18W, 45W, 72W, 90W and 117W
  • Raw Lumens: 810 lm, 1620 lm, 4050 lm, 6480 lm, 8100 lm and 10530 lm
  • Current Consumption @ 13.8V: 0.55A, 1.08A, 2.80A, 4.55A, 5.78A and 7.60A
  • IP Rating: IP67

Visit HeiseLED.com for more.