Alpine Electronics Now Shipping the Turn1 Waterproof Bluetooth Speaker

AUBURN HILLS, MI (01.22.2021) – Alpine Electronics of America, Inc. is now shipping the Turn1 Waterproof Bluetooth Speaker. The Turn1 is tuned for open-air adventures outside the vehicle.

Tuned for Adventure
Adventure doesn’t stop at the drive, and that’s why Alpine introduces a new portable music experience with the Turn1.

With two midrange speakers, two tweeters, and two external passive radiators, the Turn1 provides a stereo sound performance that can produce up to 40-watts of powerful sound. The speaker is waterproof and tuned to be played outside, so even in open-air, with wind or other noise, the music still comes through clear.

Music on Demand
The Turn1 has a 33-foot working distance and over 12 hours of playtime to keep up with any adventure. The multi-unit pairing function connects up to two Turn1 speakers when more sound is desired. A built-in mic offers hand-free calling functionality.

When it comes time to charge the Turn1, a micro-USB to USB charge is available for convenient and quick charging (between 4 – 6 hours) from a vehicle or home. The auto power-off feature ensures efficient use of the battery.

Transporting the Turn1 speaker is easy with the included 3-foot carry strap. A separate package is available that includes a Turn1 Portable Bluetooth Speaker and a universal mounting bracket designed to attach to the inside bars of select Jeep Wranglers and Side x Side Solutions.

The cast metal bracket is designed with a foam backing to ensure protection from scratches on the vehicle when in use. Easily remove the speaker from the quick-release straps on the brackets and throw the carry strap over your shoulder for on-the-go listening.

The Turn1 and the Turn1 mounting bracket package are now shipping at a MAP of $199.95 and $249.95, respectively, and will be available to purchase directly on or at Alpine Authorized retailers.

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Alpine Electronics Now Shipping the PSS-SX01 Weather-Resistant Side-by-Side Sound System

AUBURN HILLS, MI (12.23.2020) – Alpine Electronics of America, Inc. is now shipping the PSS-SX01 Weather-Resistant Side-by-Side Sound System. With the included Bluetooth Adaptor, drivers can stream music directly from their smartphone.

Alpine in the Side-by-Side

Having established a relationship with the music-loving active weekender through their vehicle specific solutions, Alpine saw a need for a premium solution in the Side-by-Side market. From the backroads to the dunes, Side-by-Side owners are known for customizing their ride with exciting solutions built to perform in any driving condition.

Now Alpine seeks to bring an uninterrupted music experience to the Side-by-Side with a complete, weather-resistant sound system that includes two premium, ruggedized enclosures with 6.5-inch speakers with grilles, 1-inch teteron dome tweeters, one 4-channel amplifier, and a Bluetooth Adaptor. With a universal folding-style clamp, the PSS-SX01 fits 1.5-inch – 2-inch rails on a variety of Polaris, Honda, Kawasaki, Can-Am, and Yamaha Side-by-Sides

Premium Sound on the Road

Without doors, windows, or a roof, music details are often lost to wind and engine noise that occur while driving. The PSS-SX01 is designed to deliver a premium sound experience on the road.

The tweeters capture the high frequencies of music, for clarity even when driving. The 90-watt speakers project powerful sound powered by a 4-channel amplifier that utilizes Alpine’s Exclusive Dynamic Peak Power (DPP) during power-hungry musical passages.

Music that Moves with You

The PSS-SX01 takes the Side-by-Side beyond utility with an included Bluetooth Adaptor that can stream music directly through a smartphone without a radio or head unit source. Now drivers can enjoy their music while taking their Side-by-Side on an adventure, no matter where it is.

The weather-resistant sound system is built to withstand all the elements. The speakers are made from rugged, durable fiberglass, finished in a matt black coating that replicates the look of the Side-by-Side. The included clamps are durable and are attached to a rotating aluminum base coated for protection against the elements and adjustable up to 90-degrees for an optimal listening position. The speakers come with a weather-resistant plug for wiring. Additional wires, like power or speaker wire extensions to the amplifier, may be necessary for installation.

The PSS-SX01 is now shipping for $999.95 and will be available at Alpine Authorized retailers or online at through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

Alpine Electronics Now Shipping the Alpine Halo11 11” Multimedia Receiver

AUBURN HILLS, MI (12.22.2020)  – Alpine Electronics of America, Inc. is now shipping the iLX-F411 Alpine Halo11 Multimedia Receiver with an 11-inch floating touchscreen display. The Alpine Halo11 is the culmination of the Alpine Halo platform.

The Largest Display on the Market
Since the first Alpine Halo9 iLX-F309 display in 2018, the Alpine Halo display platform has made waves in the industry for its oversized screen, “floating” display, and versatile installation. The sleek, tapered edges outlined in silver trim, along with the smartphone integration technology, modernizes the technology in any dash that can house a single-DIN receiver.

Not resting on their laurels, Alpine Electronics decided to go big in 2020 and create the largest aftermarket display on the market with the 11-inch iLX-F411 Alpine Halo11 Multimedia Receiver. The 11-inch display has 49% more surface area than the 9-inch display, with larger icons and a user experience that replicates a smartphone.

While the iLX-F411 is larger, the display still maintains the same versatility as the other Alpine Halo displays with a mount that allows the display to be positioned in such a way that it won’t block HVAC controls.

The Best of the Alpine Halo Platform
When it comes to customer needs, Alpine keeps its finger on the pulse. The iLX-F411 is the culmination of everything customers love about the Alpine Halo platform, including three customizable home screens, media expandability with HDMI connectivity, and iDatalink Maestro Module compatibility.

Features like Apple CarPlay, Android Auto, and built-in Bluetooth hands-free calling and audio streaming allow access to music, texts, phone calls, and maps on a smartphone via USB or smartphone connection and controlled through touch or voice commands with the included external microphone.

SiriusXM Radio is available with an optional tuner and paid subscription for even more music and entertainment.

System Compatibility
Upgrading dash technology can often result in a loss of factory controls, like steering wheel controls and access to engine codes. The iLX-F411 is compatible with the iDatalink Maestro Module (sold separately) so vehicle information is retained and displayed on the large, 11-inch screen.

A reverse RCA camera input is included to add a rearview camera (sold separately) that overlays guidelines onto the camera image when in reverse. More cameras can be added with the KCX-C2600B Universal Front and Rear Camera Selector (sold separately).

While the iLX-F411 is mech-less (no CD/DVD player) an HDMI input and output is included to connect a CD, DVD player, or even a smartphone for an all-digital audio and video connection through a single cable.

Also new to the Alpine Halo platform is the KTX-HF11 Anti-Reflective Screen Protector, designed to shield the iLX-F411 from oils and dirt that can come from fingerprints. The KTX-HF11 is designed to follow the curves of the screen for a direct fit that keeps the screen looking new.

The iLX-F411 and KTX-HF11 are now shipping for $999.95 and $29.95, respectively, and will be available at Alpine Authorized retailers or online at through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

Alpine Names the 2020 Rep Firm of the Year

AUBURN HILLS, MI (12.17.2020) – Alpine Electronics of America, Inc. named their 2020 Rep Firm of the Year for the Brand (aftermarket) Business Unit during the virtual Brand Summit held on Dec. 10, 2020. The Rep Firm of the Year awards recognizes independent and direct reps who have shown a strong commitment to the Alpine brand, providing exceptional sales and marketing growth.

 Mike Anderson, Alpine Vice President and General Manager-Business Unit, with Dennis Montgomery, Mark Barber, Richie Holtzman and Steve Paul from Tech Marketing (L to R) pictured at a previous Alpine event.

“During this unprecedented time, our independent and direct reps have remained consistent in providing support to our Alpine Authorized Retailers,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “We recognize their commitment to Alpine’s business strategy and commend them for their contribution to growing the brand in 2020.”

The Santa Fe Team members Jeff Henshaw, Eric Balzer, Anthony Rawlings and Matt Macias (pictured from top left) in social distanced settings.

During the ceremony, Santa Fe and Tech Marketing were named the 2020 Co-Independent Rep of the Year. The team from Santa Fe, Jeff Henshaw, Eric Baltzer, Matt Macias, and Anthony Rawlings, was recognized for their strong sales growth in the sound system category and a focus on driving sales initiatives and loading effective sound system displays and products at their dealerships.

The team from Tech Marketing, Richie Holtzman, Mark Barber, Steve Paul, and Dennis Montgomery, were also recognized for their growth in sound system sales that contributed to Alpine’s overall growth in the category. They also maintained consistent communication with their dealers and drove Alpine sales and marketing initiatives and content.

Colette Beaudoin the 2020 Alpine Direct Rep of the Year

Colette Beaudoin was named the 2020 Direct Rep of the Year for her tremendous sales growth in the sound system category. Colette was also praised for her consistent communication with her dealers, embracing a new way of promoting the brand through social media. Colette recently celebrated her 25th anniversary with Alpine.

Award recipients were chosen by Alpine senior leadership based on an evaluation of their sales, marketing, customer service, and communication for 2020.

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Alpine Electronics Now Shipping Premium Dash Camera Systems

AUBURN HILLS, MI (12.10.2020) – Alpine Electronics of America, Inc. is now shipping the DVR-C310R and DVR-C320R Premium Dash Camera Systems. With the highest quality recording of accident footage and license plate capture, the new Premium Dash Camera Systems allow you to drive with confidence.

Drive with Confidence

While dash cameras have historically occupied a space in the rideshare industry, Alpine recognized an opportunity in the drive assist category for customers who were looking to protect their vehicle and those inside it.


Alpine’s new line of Premium Dash Camera Systems are designed to capture the action outside and inside your vehicle with the highest quality recording for accident footage, license plate capture, and internal cabin monitoring.

Featuring Wide Dynamic Range (WDR) technology, the dash cameras automatically adjust the exposure and white balance during sudden changes to the light so whether you’re driving in high sunlight or backing out of a garage, your drive is captured.

Capture Your Drive

The DVR-C310R attaches to a universal mounting bracket for easy installation on your dash while the DVR-C320R mounts directly to the inside of the windshield. Both cameras include a secondary camera that can be mounted inside the cabin for internal cabin monitoring or positioned on the rear windshield for rear-video footage.


With the included hardwiring kit bundle, whether you’re driving or parked, the dash cameras include impact recording (moving and stationary) to capture accident footage up to 10 seconds after impact for accident recording. Both cameras have GPS to capture proof of speed, with an external plug-in GPS for the DVR-C310R and built-in GPS for the DVR-C320R.

Built-in Wi-Fi allows you to quickly transfer files to your phone, avoiding data loss emergencies, and also includes a 32GB SD card for additional recording storage. The dash cameras are App and PC viewer-ready to access your dash recordings in a pinch. Download the free ALPINE Recording Viewer app to view real-time and past recordings and control various camera configurations now available on the App Store or Google Play.

Alpine Multimedia Receiver Control

While both dash cameras will capture your drive, the DVR-C320R Premium Dash Camera System includes additional drive assist features and function control through select Alpine Multimedia Receivers with Rear-Seat Entertainment (when iDatalink Maestro is not in use). By connecting the DVR-C320R to your Alpine Multimedia Receiver via a universal RCA video output, you’ll get a view of your dash camera recordings on your screen and access drive assist features like front collision warnings, lane departure warnings, front car movement warnings.

Additional safety features like night vision allow you to capture footage even in the dark.

The DVR-C310R and DVR-C320R are now shipping for $299.95 and $399.95, respectively, and will be available at Alpine Authorized retailers or online at through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

Alpine Shipping Weather-Resistant Soundbar Upgrade Kit for Select Jeep Applications

AUBURN HILLS, MI (12.03.2020) – Alpine Electronics of America, Inc. is now shipping the SPV-65-JLT Weather-Resistant UpgradeKit for the new 2018 – Up Jeep Wrangler and 2020 – Up Jeep Gladiator (without the Alpine OEM Premium Amplified System).

Raise Your Expectations
For five years, Alpine has curated premium solutions that elevate the Jeep lifestyle. From off-roading to commuting, these solutions are built for discerning audio enthusiasts looking for an uninterrupted music experience that can keep up with their lifestyle.

Now Alpine is “raising the bar” with a Weather-Resistant Soundbar Upgrade Kit for the new 2018 – Up Jeep Wrangler and 2020 – Up Jeep Gladiator (without the Alpine OEM Premium Amplified System). This kit includes two 6.5-inch speakers and 1-inch teteron dome tweeters that replaces the factory 3-inch and 4-inch drivers. An installation kit includes a cutting template for the rear soundbar and vehicle-specific connectors for plug-and-play installation.

Top-Off Performance
Jeep drivers should be able to listen to their music while enjoying the experience of top-and-doors-off driving, however, wind and traffic noise can overpower their music. The SPV-65-JLT is designed to deliver powerful music performance that won’t get lost in the wind.

The weather-resistant kit includes tweeters that capture the higher-end frequencies and improve the range of sound reproduction over the factory 3-inch mid-tweeter. The speakers are enclosed in rugged, premium grills that match the Jeep interior.

System Compatibility
The SPV-65-JLT is compatible with the new 2018 – Up Jeep Wrangler and 2020 – Up Jeep Gladiator (without the Alpine OEM Premium Amplified System) and works with the Jeep factory head unit, an aftermarket dash system, and the Alpine X409-WRA-JL 9-inch Weather-Resistant Navigation Receiver with Off-Road Mode.

The SPV-65-JLT is now shipping for $449.95 and will be available at Alpine Authorized retailers or online at through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

Alpine Electronics Now Shipping the Alpine Halo Preloaded Subwoofers

AUBURN HILLS, MI (09.03.2020) – Alpine Electronics of America, Inc. is now shipping the Alpine Halo Preloaded Subwoofers Enclosures with ProLink. Preloaded with Alpine’s S and R-Series 10-inch (S-SB10V and R-SB10V) and 12-inch (S-SB12V and R-SB12V) subwoofers, these enclosures feature new ProLink technology that allows the customer to link two enclosures together using the 10-inch (KTX-H10) and 12-inch (KTX-H12) optional Linking Kit. Six individual products give the customer the flexibility to choose their desired level of bass.

Introducing ProLink
Alpine’s new ProLink technology was designed as an approachable and flexible upgrade path for the customer who has a single subwoofer but craves more bass in their sound system. While the previous option was to throw out the single enclosure and purchase a new dual enclosure, Alpine came up with a design that allows the customer to build on to their existing bass.

With Alpine’s new ProLink technology, the customer can link two single enclosures together using an optional Linking Kit (sold separately) to create a dual subwoofer enclosure. Unique to Alpine, this design gives the customer the flexibility in power and price to use a single subwoofer or add another subwoofer when more bass is desired.

New Alpine Halo Design Identity
The Alpine Halo platform has a unique design that’s known in the industry for sleek, tapered lines and a clean silver finish that modernizes the look and feel of any vehicle.

Taking cues from this groundbreaking design, the Alpine Halo Preloaded Subwoofer Enclosures with ProLink feature the same unique, curved edges, outlined by silver trim. This matching look creates a new Alpine Halo Design Identity and allows the customer to purchase a complete display and sound system that elevates the interior of the vehicle.

Optimal Sound Performance
As most preloaded subwoofer enclosures are similar in design and function, it can be difficult to find a uniquely designed enclosure that also optimizes your sound system’s performance. The Alpine Halo Preloaded Subwoofer Enclosures with ProLink are built for function and form.

The ported enclosure design features an optimized vent and rounded internal port edges that maximize the output performance of the subwoofer. The result is a higher total sound output for deep, powerful bass, reliable sound reproduction, and overall great sound quality.

Made from ¾-inch medium density fiberboard (MDF), the enclosures are built with sturdy, wooden, internal edge bracing around the corners of the enclosure for a system that’s built for reliable performance. Covered with a rugged, yet stylish black carpet cover, brush aluminum finish on the front baffle and finished with the Halo-inspired Silver trim, the subwoofers offer a custom look without the custom work.

Tuned for Alpine’s S and R-Series
The Alpine Halo Preloaded Subwoofer Enclosures with ProLink come preloaded with an S-Series or R-Series 10-inch or 12-inch option which compliments each family’s complete sound system offerings.

The S-Series Preloaded Subwoofer Enclosures give the customer the best in performance value. With a preloaded S-Series subwoofer, the enclosures are tuned for optimized performance with Alpine’s S-Series speakers and are compatible with the S-A60M Mono Power Amplifier.

The R-Series Preloaded Subwoofer Enclosures are for the customer that’s looking for a loud and fun performance. The preloaded R-Series subwoofer is tuned to perform well alongside Alpine’s R-Series speakers and is compatible with the R-A75M Mono Power Amplifier.

The Alpine Halo Preloaded Subwoofer Enclosures are now shipping in both a 10-inch and 12-inch S and R-Series option with an optional Linking Kit and will be available at Alpine Authorized retailers or online at through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

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Alpine Electronics Now Shipping the PXE-X09 16-Channel Hi-Res Wireless Digital Sound Processor

AUBURN HILLS, MI (09.02.2020) – Alpine Electronics of America, Inc. is now shipping the PXE-X09 16-Channel Hi-Res Wireless Digital Sound Processor. With 16 input and output channels and on-board tuning tools, the PXE-X09 will bring out the full potential of your music for a better sound experience.

OEM Integration
Modern factory systems pose a challenge to the discerning audio enthusiast who craves a premium music experience in their vehicle. With multi-channel sound systems pre-tuned to the specific vehicle environment and highly integrated displays that don’t have dedicated outputs for amplifiers, factory setups make it challenging to add aftermarket speakers or amplifiers without replacing the factory head unit.

Alpine’s new PXE-X09 has 16 channels of input and output that can manage even the most advanced factory sound systems and achieve a clean, full signal from the factory head unit.

The PXE-X09 hosts a collection of tuning tools such as the built-in signal generator and an on-board Real-Time Analyzer to help empower the tuner. Using these tools alongside the 10-band input EQ, 31 Band Parametric Output EQ, 1hz-step crossover, and up to 20ms of Time Correction, a tuner can dial in their system to perfection.

Configuration Wizard
When trying to add speakers or amplify a sound system while retaining the factory head unit, a mobile audio specialist would have to grab all signals and sum them together to create one full-range signal, while also re-tuning what the vehicle manufacturer pre-tuned. With this flattened, full-range signal, the specialist would then amplify and output to upgraded speakers. This is very challenging without costly tools, training, and equipment as the mobile audio specialist may not know what signals are going to each speaker and may not have a way to sum them together.

The PXE-X09 seeks to solve this problem with the Configuration Wizard, a tool that allows the tuner to specify the components in a factory system, as well as the target aftermarket system layout, and then appropriately serve up only the appropriate channels in the app’s home screen, as well as logically mix the channels to get a full range signal for further tuning.

The Configuration Wizard, along with the other on-board tuning tools, can be accessed wirelessly via Bluetooth from a smartphone or tablet or through a wired USB connection for PC. By downloading the free PXE-X09 DSP app (available on the App Store or Google Play), customers can get real-time tuning results and compare them with the “Before” and “After” effect. Tuning files can be saved directly to a smartphone, hard drive, or thumb drive for storage and shared via text message or email.

Music on Command
Quick sound adjustments can be made with the included LCD remote controller, which can be flush-mounted on the dash for easy access. The rotary knob can quickly adjust volume, preset storage and recall, subwoofer level, and source selection with results displayed on the LED screen.

While the PXE-X09 was designed to integrate into modern factory systems, it can also be used as a head unit or music source in older vehicles. The PXE-X09 can receive music sent directly from a smartphone with Bluetooth wireless streaming, so customers can listen to their playlists without replacing the factory head unit or adding an aftermarket head unit.

The PXE-X09 is now shipping for $1399.95 and will be available at Alpine Authorized retailers or online at through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

Tech specs:
Hi-Res Audio Compliant  
Configuration Wizard 
Built-in Real-Time Analyzer  
Built-in Signal Generator (Pink Noise, White Noise, Sinusoid) 
Bluetooth audio streaming with included external module 
Wireless sound tuning via smartphone. PC tuning also available 
Dash-mounted remote controller included 
16-channel High/Low voltage inputs for both OEM and aftermarket installations 
Matrix Mixing 
294.9MHz Processor 
216kHZ/24bit ADC/DAC 
10 Band Parametric or Graphic Input EQ 
31 Band Parametric or Graphic Output EQ 
6 EQ Presets 
100dB Signal to Noise Ratio  
110dB Channel Separation  
High pass / low pass crossovers per channel 
Time correction; Up to 20ms delay per channel 
16-channel RCA/ High-level input 
1 Coaxial input  
1 Optical input

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Alpine Electronics Now Shipping the KTA-200M Mono Power Pack Amplifier

AUBURN HILLS, MI (07.28.2020) - Alpine Electronics of America, Inc. is now shipping the KTA-200M Mono Power Pack Amplifier. Utilizing the compact Power Pack design, the KTA-200M mounts behind the iLX-W650 7-inch Mech-Less Audio/Video Receiver to become Alpine’s newest PowerStack product.

A Simple Way to Add Bass

In 2018, Alpine introduced the KTA-450 4-Channel Power Pack Amplifier with PowerStack and it took the industry by storm. Customers loved how easy it was to add four channels of Dynamic Peak Power (D.P.P) to their iLX-W650 without the bulk of a traditional amplifier.

Through extensive research, Alpine found that many of these customers dedicated their budget to upgrade their sound system with a subwoofer – an upgrade that provides the most audible impact – so they required an amplifier solution that provided an easy avenue to add more bass.

With the highest performance value on the market, the KTA-200M is perfect for the customer looking for a quick and easy bass upgrade. The small footprint of the KTA-200M allows the amplifier to be mounted directly to the shallow chassis of the iLX-W650 for an easy, hideaway solution that provides the customer with a clear path to add bass to their sound system.

Reliable Performance

The KTA-200M features Alpine’s exclusive Dynamic Peak Power (D.P.P.) technology that doubles in power during “dynamic” musical passages. D.P.P. adjusts the gain of the amplifier to produce 400-watts of D.P.P. power for clean and impactful bass and then rolls back to 200-watts dynamically to maintain long-term efficiency. The ratio of power to price is unmatched in the industry.

New to the Power Pack platform is the voltage adapting circuit. This circuit maintains maximum source level without clipping for powerful, clean bass even at high volumes and dynamic musical passages.

System Compatibility

The KTA-200M mounts directly behind Alpine’s iLX-W650 to create Alpine’s unique PowerStack application. The compact footprint of the amplifier (7-inch W x 1.5-inch H x 3.5-inch D) and the shallow chassis of the iLX-W650 (1.9-inch D) occupies the same depth as a traditional 2-DIN chassis, resulting in an easy, hideaway bass solution that adds more power to the sound system without taking up space.

The simple attachment to the iLX-W650 allows the mobile electronics specialist to provide a total system package for the customer that simplifies the installation process, making it a cost-effective upgrade for the customer.

The KTA-200M has input capability to add the RUX-KNOB.2 Remote Bass Control Knob (sold separately). The remote bass knob controls the bass in the subwoofer by adjusting the gain on the amplifier for quick bass adjustments when needed. 

The KTA-200M is now shipping for $249.95 and will be available at Alpine Authorized retailers or online at through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

Tech specs:

7” x 1.5” x 3.5”
Alpine’s Class D Amplifier Circuit w/ Dynamic Peak Power (DPP) 
200W x 1 RMS (4Ω, 14.4V, ≤1% THD+N) 
200W x 1 RMS (2Ω, 14.4V, ≤1% THD+N) 
400W x 1 DPP (4Ω/2Ω, 14.4V, ≤1% THD+N) 
S/N >80dB (ref. 1W into 4Ω) 
THD+N ≤0.1% (ref. 10W into 2Ω) 
Single-side 22-pin connector 
RCA inputs (Low range=0.2-4V) 
Sound controls; Crossovers-Off/60Hz/80Hz/120Hz Linkwitz Riley LP Filter @ -24dB/Oct. (selectable); Input gain setting (variable) 

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Alpine Welcomes Ed Moriarty as Assistant Vice President of Brand Business Unit

AUBURN HILLS, MI (04.15.2020) – As a commitment to serving the industry, Alpine Electronics of America, Inc. has continued to invest in the aftermarket sales division by creating a new position that supports 12Volt sales and activities.

This morning Alpine welcomed new hire Ed Moriarty as Assistant Vice President of the Brand Business Unit at the Headquarters location in Auburn Hills, MI. Moriarty has an extensive background in OEM and a wide range of experience in sales, product development, marketing, and customer support.

Ed Moriarty, Assistant Vice President of the Brand Business Unit

As the former Vice President and General manager for Car Audio in the Americas and the Asia Pacific at Harman International, Moriarty was responsible for all Branded Car Audio business and was instrumental in increasing revenue. He also held positions at TA instruments and Bose Corporation.

“I’m thrilled to start at a company that has such a large presence in the mobile electronics industry,” said Moriarty.” I look forward to collaborating with our network of sales representatives and contributing to the support and growth of Alpine’s Authorized Retailers.

Moriarty will oversee channel management, supporting the sales representatives and sales activities in the Brand Business Unit.

“Ed’s background speaks volumes to his business and team development, as well as his history of implementing successful sales and marketing strategies,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “We are thrilled to welcome him into the Alpine family.”

Anderson will continue to support the Brand Business Unit as the Vice President and General Manager overlooking all division activity and planning.

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