HKI USA Helps Dealers with Special Installation Accessories Offerings

DANIA BEACH, FL (07.02.2020) – HKI SounDigital USA, the US importer and distributor for SounDigital amplifiers and Ground Zero car audio, has announced a new addition to their lineup.

“Amongst shortages of products and installations being on hold due to manufacturing delays, and the world playing catch up, we reached out to our friends in Finland to bring in their amazing line of installation accessories, Four Connect,” said Diogo Iannaccone, CEO of HKI USA.

Continuing, Ianaconi stated “When it comes to our industry, there should be no compromise when it comes to the equipment we install. Where power transfer is concerned, CCA just won’t cut it, so naturally our STAGE 2 power kits have OFC cables and OFC connectors. With Interconnect cables being the vital link between the head unit and the audio components, our STAGE 2 leaves no chance for noise or loss to appear thanks to our BiteHold-connectors, oversized T-OFC conductors and triple shielded Twisted Pair weaving. All these RCA features wrapped in tough-as-nails structure with opposite cone stress relief in connectors and heavy duty super flex insulation.”

The products will be arriving later in this month and will be available through the SounDigital and Ground Zero existing dealer network.

For more information, contact

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U2 X-Radio Launched Exclusively on SiriusXM July 1

NEW YORK, NY (07.02.2020) – SiriusXM and U2 announce today that the band’s much-anticipated U2 X-Radio channel will launch Wednesday, July 1 at 3 p.m. ET, exclusively on SiriusXM Channel 32. A complete immersion into the work and influences of the band from the Northside of Dublin, U2 X-Radio is U2 as you have never heard them before. An extraordinary and unique audio experience exploring the band’s history, idols, influences and current passions, plus inspiration, conversation, culture, commentary and ideas from the band and guests. All curated by U2.

The dedicated and exclusive channel will come to life with music and radio shows that celebrate music from across the globally-acclaimed four-decade career of Bono, The Edge, Adam Clayton and Larry Mullen, including their biggest hits, deep cuts, live concert recordings and rarities, as well as music from artists that are connected to or inspire the band.

U2 X-Radio will also feature unexpected and entertaining conversations across music, culture, politics and art, in the form of new interviews and original programming, presented by guest presenters and band members, guest DJ sessions and moreU2 X-Radio will immerse listeners in the world of U2, introducing so many friends, old and new, fascinating stories, as well as artists, writers, thinkers and activists who are changing the world.

The band team behind U2 X-Radio includes U2’s trusted, long-time creative director, artist and musician Gavin Friday, along with friend and radio host Bill Flanagan, author of ‘U2 at the End of the World.’

Bono said, “Radio introduced me to music so you could say that radio introduced me to my life… It has kept me company all my life… Music dared me to dream outside the four walls of my childhood bedroom… Radio Caroline, Radio Luxembourg, all my heroes, far away at sea, pirate radio rocking me to sleep… Radio is all around, it is air you can be on… revolutionary sounds coming down to meet me on the airwaves… Music is everything to me, I like to sing and I have been known to talk… This will be a bit of both… From the Northside of Dublin, this is the U2 group on the radio.”

The Edge said, “Like most of the world, U2 find ourselves in a strange suspended moment.  We can’t tour, we can’t even really get in a room and record together. U2 X-Radio gives us a chance to stay connected with our audience in a new way – to speak directly from our homes to listeners across North America.  We are coming up with ideas every day – new music, new guests, new subjects to talk about. U2 X-Radio gives us a unique opportunity to engage in a sort of trans-Atlantic town hall.  Bono said yesterday, ‘Can you believe we have a radio station to play with?’  Thanks to our friends at SiriusXM, U2 is going to be on the air and in your ears as much as you want us to be – even while the old world is changing around us.” 

Adam Clayton said“I listen to a lot of radio, I like it as I always find it so informative. America was the land that took radio big and wide, to a whole other level, one that exposed listeners to new voices, ideas and concepts. That is the spirit in which we bring you U2 X-Radio. We hope you enjoy it.”

Larry Mullen said, “It all sounds exhausting to me but if people really want to listen to us for 24 hours a day, this is the way to do it.”

“With an unrivalled, globally-decorated, and decades-long career that has propelled music, culture and global activism, U2 represents the very spirit of music evolution and positive change” said Scott Greenstein, President and Chief Content Officer, SiriusXM.  “We are proud to be launching U2’s very own channel as a further extension of their musical vision, delivering an exclusive listener experience and original content from the band members themselves that creates an audio world found nowhere else. Welcome Bono, The Edge, Adam and Larry to the SiriusXM family and our listeners.”

U2 X-Radio list of original programming includes:

BONO CALLING: Bono explores seven questions about life, work, hope and the future with guests from every discipline, from world leaders to local activists to movie stars.  First up, BONO CALLING CHRIS ROCK.

CLOSE TO THE EDGE: The Edge talks with fellow musicians, artists and thinkers. A series of revealing conversations about the creative process and more.

DISCOTHÈQUE: Electronic music pioneer, Paul Oakenfold, presents a weekend dance show featuring U2 remixes and club mixes alongside electronic music from other artists and friends for the ultimate summer soundtrack. (More Manchester than Miami!)

DESIRE: A show hosted by the U2 audience themselves. Each episode, a different voice will take to the airwaves to tell their own U2 story and play their five favorite tracks.

ELEVATION: A weekly show celebrating good news and ideas from the worlds of science, medicine, faith and the arts. Hosted by Irish broadcaster and writer John Kelly, ELEVATION will feature music and poetry; interviews with artists, activists, thinkers and scholars; plus, the occasional member of U2. Upcoming guests include civil rights attorney Bryan Stevenson (‘Just Mercy’).

(GUEST) PLAYS U2: Tune in to hear fellow artists and friends talk about their favorite U2 songs. First show – MATTHEW McCONAUGHEY PLAYS U2.

Plus, a weekly show from Irish DJ DAN HEGARTY on U2 X-Radio.

For more information on U2 X-Radio please visit

U2 X-Radio is an example of SiriusXM music channels created with iconic and leading artists including The Beatles, Bruce Springsteen, Tom Petty, Pearl Jam, Eminem, LL COOL J, Grateful Dead, Phish, Dave Matthews, Garth Brooks, Kenny Chesney, Diplo, Elvis Presley, Frank Sinatra and more.

Over 100 SiriusXM channels – including U2 X-Radio – are available for free for anyone with an inactive SiriusXM radio in their car as well as on the SiriusXM app through July 6. To listen to U2 X-Radio on your SiriusXM radio simply tune to channel 32, and to listen on the SiriusXM app visit:

MB Quart Releases RVM2.0 RV Digital Source Unit for Adventures

LIBERTYVILLE, IL (07.01.2020) – Obtain total control of your 4th adventures with the RVM2.0 source unit. This 160-watt, digital multi-media, mechless source unit includes AM / FM radio, and Bluetooth 4.0.


  • Apple Control allows quick control and access of Apple Music with iPhone, iPod, and iPad
  • Input types include Bluetooth, RCA, and USB
  • Bluetooth Connect allows your phone to be paired to the controller
  • Secure Simple Pairing allows for a quick and secure wireless connection between your Bluetooth enabled device
  • Quick Pair allows to immediately connect to the last device connected

Click here to learn more about the RVM2.0 digital source unit from the MB Quart website and get ready to obtain total control in all of your audio.

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Tim Freeman Named DOW June People’s Belt Winner

TAMPA, FL (07.01.2020) – Tim Freeman was named the DOW Electronics People’s Belt Winner for the month of June.

Freeman is DOW’s Director of Business Analytics and Operations. The 15-year company veteran was nominated by his peers for the award.

Tim Freeman is all smiles as he proudly holds the ‘People’s Belt’ as the June 2020 Winner.

Jay Johnson, DOW Director of Marketing related “Tim was chosen due to his continued dedication to excellence and going above and beyond for our staff and customers on a daily basis. He works tirelessly on our technology infrastructure along with being one of the top leaders in operations nationally. We feel very blessed to have him as part of our DOW family”

Freeman works out of the DOW Electronics Tampa, FL HQ which is one of 6 locations for the consumer electronics and 12volt distributor in the U.S.

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Accele Electronics Unveils Driving Innovation

Accele Electronics has announced the launch of their new web site, This website serves as a portal to “Driving Innovation,” Accele’s vast array of solutions for everyday applications. Accele has been designing, manufacturing and delivering quality products for over 30 years with a focus on the Automotive Aftermarket. 

Christian Way, Accele VP

“Visitors to this portal will find a newly designed home page, free of clutter, containing an easy to navigate interface, said Christian Way, Vice President, Accele Electronics. Today, more than ever, an intelligently and intuitively designed web presence is a top priority. Our goal in the redesign was to implement functionality to assist our dealers and distributors in making buying decisions plus provide support for our many products. We’ve accomplished that goal with the inclusion of owner and installation manuals for most products. Additionally, we made the site easy to navigate with an attractive and easy to use menu interface for end users to select the appropriate solution.”

“We’ve listened to our customers and took their suggestions on how to improve this valuable resource to best meet their needs. This new website contains Images and descriptions of the products offered by Accele Electronics and will eventually serve as a tool for online ordering for our business partners using a password protected portal. This new resource also contains contact information for sales and technical support. Our goal is to enable easy access to the information necessary when selecting products or planning installation of products,” added Christian Way, Vice President, Accele Electronics. Additional features to be rolled out include access to installation and product demonstration Videos. 

Visit for more.

CTA Study Shows Consumer Excitement for Drones, Self-Driving Vehicles Grows Amid Pandemic

ARLINGTON, VA (06.30.2020) – U.S. consumers’ enthusiasm for autonomous delivery technologies – including drones, self-driving vehicles and robots – is growing during the COVID-19 pandemic, according to the Consumer Technology Association (CTA) Autonomous Delivery Systems: Consumer Awareness & Favorability Study.

The study finds one-quarter (26%) of consumers now view autonomous delivery technologies more favorably than before the coronavirus health crisis. Half (49%) of consumers rate these technologies as somewhat or very favorable.

“With the increased need for contactless delivery, consumers are getting first-hand experience and becoming more familiar and comfortable with autonomous systems such as self-driving vehicles and drones,” said Lesley Rohrbaugh, Director of Research, CTA. “Our data shows that these emerging technologies are playing an important role in delivering essential groceries, household items and medical supplies.”

Urban area residents are more aware of autonomous delivery technologies
More than a one-quarter (27%) of respondents have some degree of familiarity with autonomous delivery systems. Residents in urban areas (35%) are more familiar with autonomous delivery than suburban (28%) or rural (16%) residents.

Younger adults and families with children view autonomous delivery technologies more favorably
Most (63%) of those in the 18-34 age group indicate favorability toward autonomous delivery systems. Nearly three-fifths (57%) of households with children indicate high favorability toward autonomous delivery systems compared to households without children (46%).

“The trends we are seeing are reflective of the high demand for more options and convenience during this time, especially among families with children,” said Rohrbaugh. “Consumers are excited about the ability of these technologies to improve their lives.”

The Autonomous Delivery Systems: Consumer Awareness & Favorability Study looks at public perceptions of autonomous systems used for delivery, such as self-driving vehicles, drones and delivery robots during the COVID-19 pandemic. CTA administered the quantitative survey to an online sample of 1,004 U.S. respondents ages 18+ between May 11 and 13, 2020. The complete study is available for free for CTA member companies.

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Vision Zero Gives Network Retailers Easy Website Integration Tool

SOUTHFIELD, MI (06.29.2020) – The Vision Zero Automotive Network announced that it has launched a new tool for its Vision Zero Automotive Network retailers to be able to quickly add a Vision Zero page to their existing website, with no coding expertise needed. It provides a step-by-step tutorial on creating the code, and how to place it on any existing website. This provides an easy way for retailers to show their customers that they are part of the Preferred Retailer network, and to highlight the types of aftermarket driving safety products they can sell and integrate into their vehicle.

The Vision Zero Automotive Network launched its new website at in April 2019 with a focus on educating visitors, introducing aftermarket safety technologies, and enlisting safety product manufacturers and suppliers to participate. Visitors can search for qualified retail centers by distance from their location as well as proximity to an entered address. Visitors can further refine the list based on six safety categories and more than 30 product types and services offered. To be listed, retailers must meet specific criteria to become part of the network. Retailers that feel they meet the requirements can fill out the Store Submission Form.

“Our partnership with 1sixty8 media gives us a powerful resource to create and maintain tools like this that benefit our retailer and manufacturer partners,” stated Bernie Sapienza, executive director of the Vision Zero Automotive Network. “Being part of our Preferred Retailer network is important, and now every visitor to your website can see the safety product categories you offer, learn about them, and understand why they are important for saving lives.”

“Our team at 1sixty8 is committed to bring our partners lightweight, efficient solutions that provide tremendous value and benefit to their business.” said Mitch Schaffer, founder of 1sixty8 media. “The mission of Vision Zero is critical to the aftermarket safety categories in the industry, and we are here to help facilitate their retailer and manufacturer support by leveraging our content and technical expertise.”

For more information on the Vision Zero Automotive network, contact Bernie Sapienza, executive director, at, or visit the website at

For more information about 1sixty8 media, contact Mitch Schaffer, founder, at or visit the website at

Ford to Debut SiriusXM with 360L in the All-New 2021 Ford F-150

NEW YORK, NY (06.29.2020) – SiriusXM and Ford Motor Company have announced that SiriusXM with 360L – SiriusXM’s newest and most advanced audio entertainment platform – will make its Ford debut in the 2021 F-150.  SiriusXM with 360L is planned to be available on all future Ford models with its next generation SYNC 4 communications and entertainment system.  The news was first announced last night during Ford’s primetime global reveal of the all-new F-150.

SiriusXM with 360L combines satellite and streaming content delivery into a single, cohesive in-vehicle entertainment experience, upgrading the way the subscriber interacts with the service by providing more choices in entertainment than ever before.

With SiriusXM with 360L, drivers and their passengers now get access to more than 10,000 hours of SiriusXM’s recorded On Demand content whenever they want – including exclusive interviews, unique shows and live performances. It also delivers more live channels than ever from SiriusXM’s acclaimed satellite and streaming lineup, which features an extensive selection of ad-free music, plus sports, entertainment, news and much more. SiriusXM with 360L’s personalized “For You” recommendations and ability to search for related content also make it easier than ever for listeners to discover more of the programming they love.

SiriusXM with 360L will be available in 2021 F-150 trucks scheduled to be available at the end of the year.

“The all-new 2021 F-150 is the toughest, most productive F-150 ever, it’s targeted to be the most powerful light duty full-size pickup. It’s a natural fit that F-150 is the first Ford vehicle equipped with SiriusXM with 360L, which is SiriusXM’s most advanced audio entertainment platform ever,” said Todd Eckert, Ford Truck Group Marketing Manager. “Seamlessly integrated into Ford’s new SYNC 4 infotainment system, SiriusXM with 360L gives Ford customers more options to listen to their favorite tunes, stay informed on breaking news, catch the score of the game and even more.”

“Ford has a long history as one of America’s favorite automotive brands and we are excited to be introducing SiriusXM with 360L in 2021 model year Ford vehicles with SYNC 4, beginning with the all-new Ford F-150,” said Mike Heinonen, VP, Automotive Partnerships, for SiriusXM. “SiriusXM with 360L in Ford’s new SYNC 4 infotainment system delivers drivers and passengers more SiriusXM channels and programming choices than ever before with its revolutionary hybrid content delivery system.”

The benefits of SiriusXM with 360L include:

More variety:

  • More channels available to listeners, including many of SiriusXM’s exclusive streaming channels.
  • Access to over 10,000 hours of on-demand SiriusXM exclusive shows, interviews and events in the car, giving listeners more of what they want, when they want to hear it.
  • Enhanced sports play-by-play offering gives listeners access to the official broadcasts for more pro and college teams.

A more personalized experience:

  • Intuitive “For You” content recommendations enable listeners to discover more of what they love, based on listening habits, served on screen for easy, one-touch access.
  • Individual SiriusXM listener profiles allow multiple drivers and passengers to customize and maintain their own personalized SiriusXM audio experience.

Ease of use:

  • Dynamic user interface makes it easier to browse by genre and allows for seamless navigation between satellite and streaming channels and SiriusXM On Demand content.
  • “Related” recommendations feature allows listeners to easily discover other channels and On Demand shows/episodes related to the currently playing channel and content.
  • The new Live Sports category puts all football, baseball, basketball and hockey games in one place, making it easier to find and listen to the game live during your drive.
  • Vehicle owners can subscribe to SiriusXM, manage their existing account, or contact SiriusXM directly from the touch screen on the dash when their vehicle is parked.
  • SiriusXM with 360L in the Ford F-150 can receive over-the-air updates to help stay up to date.

Ford owners and lessees receive a trial subscription to SiriusXM’s top tier All Access package when they purchase or lease any SiriusXM-equipped Ford vehicle. Those customers buying or leasing a 2021 F-150, and other future Ford models with the SYNC 4 infotainment system, can drive off the lot and immediately enjoy all of the satellite and streaming features that SiriusXM with 360L offers.

SiriusXM All Access delivers to consumers SiriusXM’s full lineup of varied programming, plus access to SiriusXM outside their vehicles on the SiriusXM app and on connected devices and speakers in their homes.

For more on all the programming that SiriusXM offers, and all the ways you can listen, go to

Hifonics Releases Loud and Powerful ALPHA Amps

LIBERTYVILLE, IL (06.26.2020) – With Hifonics ALPHA amplifiers, speakers, and subwoofers, not only does ALPHA place top precision quality, but sets the bar to a new standard of expectation to exceed engineering achievements in sleek, compact, and powerful products.

It all starts with an amplifier that feeds your audio undistorted performance.

The A2500.5D is a 2500 watt, 5-channel amplifier, with a hybrid of full-range and Super D-Class Technologies. Engineered and manufactured with voltage matched, tight tolerance, and hand-selected proprietary components on the double-sided glass epoxy PC board, ALPHA delivers Hifonics best-ever sound quality and power output.


  • Maximum low voltage signal from the source unit comes into the amplifier through a low voltage circuit which delivers minimal distortion through the amplification process
  • Nickel-plated RCA connectors for audiophile signal quality and maximum signal throughput with minimum distortion and maximum external noise rejection
  • Flexible installation allows this amplifier to run in 4-channel or mono mode simultaneously
  • Accu-Cross crossovers allow for complete control of the signal directing to all speakers. See specifications section for specific frequencies
  • Control of amplifier output with onboard electronic crossover to tailor specific frequencies to speakers and subwoofers. Check specifications for specific frequencies for this amplifier

To see more details about the A2500.5D, click here.

Lordstown Motors Charges into Electric Truck Fray with Endurance

This article was written for by Michael Strong.

DETROIT, MI (06.26.2020) – After months of making noise about the progress of its electric pickup truck, Lordstown Motors rolled out the Endurance and instantly put a charge into the growing segment, claiming it will be first to market.

“People are starting to believe in electric,” Lordstown CEO Steve Burns said at the event. “We’re going to beat everyone to market.”

The new Endurance electric pickup made a red, white and blue debut.

The event, held at the plant the company purchased from General Motors and featured an appearance by Vice President Mike Pence, was a red, white and blue affair with the truck rolling onto the stage in front of a large American flag.

Burns will be in a fight with Tesla, which is accelerating the production timeframe for its uniquely styled Cybertruck – which also has at least 250,000 reservations in hand, and others like Rivian and Nikola on the “underdog” front as well as the aforementioned GM, which plans to have its GMC Hummer and its eye-popping performance stats, and Ford’s electric F-Series all out in the market in the next 18 to 24 months.

Unlike its competition, Lordstown aims to sell the Endurance to fleets and the commercial market. It comes in at $52,500, before government tax credits. It also uses four electric motors mounted on the hub of each wheel.

The new model will travel about 250 miles on a full charge, which averages out to about 75 mph, according to the company. Total power output is planned at 600 horsepower with a peak torque output of 4,400 pound-feet. It’s expected to tow 7,500 pounds.

The exterior of the new truck is clearly different from other gas-powered full-size pickups on the road, but it’s not as unusual as the previously mentioned Cybertruck. With the goal to sell them to the commercial market, the styling is best kept clean and simple.

Click here to read the full article on