TYLER, TX (07.31.2020) – MOPARS of East Texas and Texas Ram Club were spotlighted during an event on Saturday, July 25th, hosted by Impact Tint and Audio. The company store’s lot on the Loop in Tyler was packed with nearly 40 vehicles from the clubs members. There were also vehicles parked in front of the adjacent business.
Graeme Wyatt, who operates the family business, related “We do a lot of work for members of both of these clubs. Since MOPARS of East Texas and Texas Ram Club members drive vehicles from the same “family” all thought it was a super idea to show together at the same event. My Mother and Father, along with my girlfriend, had a great day spending time checking out all the rides and taking with folks about what they could add to their rides.”
It was a family event and mothers and children spent time in the air conditioning of the showroom. A food truck was on site to offer treats and refreshments under a hot, sunny Texas summer sky.
“During the day we made several sales and wrote a number of quotes for tint and lighting jobs. I do a lot of custom acrylic work with the the CNC in the shop and talked to several people about projects they had in mind” Wyatt added.
During the day one of the store’s past customers related a story about a recent accident. The Impact Tint and Audio Team had installed a dash cam that captured an accident. Their customer was able to document the accident to show he was in the right.
“All of the people at our event are proud of their rides and have big investments. The story about how the dash cam came into play for our customer got a lot of attention” Wyatt added.
STILLWATER, OK (07.30.2020) – The Stillwater Cars and Coffee took place in the KICKER World HQ parking lot on Saturday, July 25th. Local enthusiasts, with over 100 vehicles on site, enjoyed the event under a sunny sky with July Oklahoma temperature in the mid 90s.
Kicker’s John Myers was instrumental in bring the event together. Myers related “It was certainly a fun day. Six or seven of us from KICKER were there and enjoyed meeting with many in the crowd.”
The event was a good old fashion car meet with cars, bikes and trucks on the lot. The monthly Stillwater Cars and Coffee event is typically a monthly event that is totally free for all to attend. A classic ’57 Chevy, classic Corvette convertible, decked out Hummer, along with a ACR Viper and hot bikes, grabbed the eyeballs of enthusiasts checking out rides on the huge parking lot by Boomer Lake.
“We passed out KICKER goodie bags with a catalog, stickers and a lanyard. There were also raffle drawings from local businesses like car detailing products” Myers added. Myers is KICKER Tech Force Senior Trainer.
ARLINGTON, VA (07.29.2020) – The Consumer Technology Association (CTA) has announced CES 2021 — January 6-9, 2021 — will be an all-digital experience connecting exhibitors, customers, thought leaders and media from around the world. The new format will allow participants to hear from technology innovators, see cutting-edge technologies and the latest product launches, and engage with global brands and startups from around the world.
“Amid the pandemic and growing global health concerns about the spread of COVID-19, it’s just not possible to safely convene tens of thousands of people in Las Vegas in early January 2021 to meet and do business in person,” said Gary Shapiro, president and CEO, CTA. “Technology helps us all work, learn and connect during the pandemic — and that innovation will also help us reimagine CES 2021 and bring together the tech community in a meaningful way. By shifting to an all-digital platform for 2021, we can deliver a unique experience that helps our exhibitors connect with existing and new audiences.”
CES 2021 will be a new immersive experience, where attendees will have a front row seat to discover and see the latest technology. This highly personalized experience will bring a global event to the comfort and safety of your home or office.
For over 50 years, CES has been the global stage for innovation. CTA’s goal for CES 2021 is to provide an engaging platform for companies large and small to launch products, build brands and form partnerships, while prioritizing health and safety. Members of the tech community thrive by coming together, sharing ideas and introducing products that will shape our future.
Mark your calendars for the first week in January and be on the lookout for more exciting news about CES 2021. We plan to return to Las Vegas for CES 2022, combining the best elements of a physical and digital show.
Thank you for your continued support. Please stay healthy and safe.
STAMFORD, CT (07.28.2020) – HARMAN International Industries, Incorporated has launched the brand new JBL Cruise X speaker and amplifier system to expand on the JBL Cruise product portfolio. JBL Cruise X is a rugged, high-performance Bluetooth streaming multi-element audio system designed to mount almost anywhere. Adding great sound to an all-terrain vehicle just got easier.
Featuring four high-performance speaker pods, a single compact four-channel amplifier and multi-function control knob, installation of JBL Cruise X is a cinch. Versatile swivel mounting brackets ensure that the speakers pods can be tuned to the ideal position for optimal listening. Built to meet the demands of all outdoor environments, Cruise X sports an IPx5 waterproof rating to withstand rain, storms and snow. Enjoy the ease of Bluetooth control from your phone or use the included wired remote control knob for added convenience while out adventuring.
“Having powerful sound makes all the difference when embarking on all-terrain adventures,” said Shawn Spedding, Director of Sales, Mobile Aftermarket at HARMAN. “We addressed motorcyclists with the original JBL Cruise, and the JBL Cruise X is the perfect expansion to address the audio needs for side-by-side vehicles.”
Availability and Pricing: The new JBL Cruise X is available now and costs $699.95.
Features and Technical Highlights:
• All-in-one Amplified Bluetooth Audio System. Great for music on-the-go. • Wireless Bluetooth Streaming. Stream music via Bluetooth, with 38m outdoor range / 10m indoor range. • Easy Installation. Rugged bracket design enables mounting the speakers almost anywhere, plus it swivels to ensure music can be heard from all ranges. • Expandable Audio System. Adaptable to almost any audio system. Full-Range RCA input and output, with 12V remote output, makes it easy to add on a powered subwoofer, soundbar or another Cruise X to this one, or add to an existing audio system. • IPx5 Marine Rated. Meets the demands of outdoor environments. • Sealed Speaker Connectors. Deutsch style speaker connectors to provide protection for any wiring exposed to the outdoor elements. • Convenient Controls. Wired remote control, capable of flush mount or underhung dash installation, allows Bluetooth pairing, volume control, play/pause, and track forward/back.
MIDDLETOWN, CT (07.27.2020) – With over twenty-five years of experience in the 12-volt industry, Bob Hernandez brings tremendous experience to GoFast Solutions. For the past thirteen years, Mr. Hernandez has successfully grown and managed Directed Electronics remote start business as Regional Sales Manager.
Dave Prinz, CEO of GoFast Solutions commented “True to our name (Go-Fast), we have seen tremendous growth in our 1st year as GoFast Solutions. To continue the momentum and continue to grow, we need quality people with industry-specific skill sets that meet the needs of our customers. Bob’s unique skill set in the industry coupled with the relationships that he has forged over the years reinforces our entire team in the remote start category. The timing couldn’t be better as we gear up for remote start season in the northeast.”
“I’m extremely fortunate,” Bob Hernandez remarked, “with GoFast Solutions and the incredible lineup of brands they are authorized to distribute, while also being located here in the heart of New England, I can bring value and superior service to the people I have come to call my friends.” Bob adds “While it certainly makes sense that I will focus on the remote start category with brands like Compustar, Arctic Start, NuStart, Code Alarm, Fortin, Idatalink, Omega, Prestige & Crimestopper… I feel like a kid in a candy store with brands like Kenwood, Sony, Alpine, Kicker, Rockford Fosgate, Triton, Solar Gard, Metra plus many more in the arsenal. With the assortment of lines carried at GoFast Solutions, every store that I visit can find something of value in my bag.”
Jim Warren, Executive Director of Elite Distributor Alliance added, “The stars are really aligning for Go Fast Solutions. With the incredible growth GoFast is experiencing, having someone with the talent and experience of Bob Hernandez come on board is terrific timing.”
SHREVEPORT LA (07.25.20) WTF…Win This Friday. The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. Eight months ago we celebrated the first anniversary of the weekly 12volt Spin-To-Win Wheel.
The latest 12volt Spin-To-Win Wheel Winner, Number 86, is GoAutosound. The Wheel landed on the 12volt space Friday morning July 24th. We called GoAutosound to let them know the good news. Owner Duke An answered the phone and was so excited to hear the news. His store in Union NJ, like so many other 12volt retailers, has been extremely busy over the last several months. The $100. check may be used for a quiet family dinner.Spinning out a new winner each Friday, a 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.
12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, Cadence, PowerBass, CRUX, DS18, SoundStream, AIS, Precision Power, JBL, Power Acoustik, Farenheit and SpellBrite. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.
Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK and Real Audio in Erie PA. Congratulations to all.
WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel Friday, July 31st.
12VOLTCENTRAL STUDIOS (07.24.2020) – No doubt the COVID-19 Pandemic has changed the entire world…and not in a good way for most. That said, the 12volt retail world has seen a tremendous surge in sales. Showrooms are experiencing strong consumer traffic and installation bays are packed. Many 12volt retailers are booked out several weeks for installs.
With all the activity at retail distributors have seen a tremendous spike in orders from 12volt retailers in their respective territories.
All of this as most vendor staff members, along with many manufacturer representatives, have not been on the road since March. That period of time now stretches for nearly 5 months.
From the 12volt Central Studios we endeavor to focus on fresh, and positive, industry news. With that in mind please check out some action across the 12volt industry.
On Sunday, July 26th, Sanford Sound will host the company’s 24th Annual Show ’N Shine. Owner Jack Bogard has 12volt in his DNA. Over the years he has established Sanford Sound as a cool place for car audio gear in and round Sanford, ME. Bogard related “We were kind of on the fence about our Show ’N Shine event this year. We decided to scale it back a bit this year and move forward with the event which is outside the store. We will encourage all to observe social distancing. We have already 40 preregistered for competitions which we downsized. This year’s slogan is ‘If you are not 1st… you are last.’ We look forward to a very good event.”
The PowerSports category is so strong across the country. Mike Medford at Stereo Innovations is seeing strong sales in the SoundBar category and opted to place a SoundBar display in his store. Medford, has a number of 5-Axis displays in his store, reached out to Jody Culbertson for a SoundBar display. Culbertson was working of a concept for a SoundBar display and quickly knocked it out for Stereo Innovations. The day the display went up on the wall in Waynesville, NC Medford sold 2 SoundBars off the display.
Empire Sound & Security in Dallas is experiencing strong sales. Recently the store placed some very large JL Audio graphics on the outside of the building. The 10’x12’ signage, highlighting JL Audio Marine and PowerSports, definitely grabs the eyes of drivers along busy Forest Lane which is just south of the 635 Loop in Dallas.
Charles Stewart was all smiles when the Sony Headphones arrived at his Car Toys Tulsa OK store. The Sony Headphones were the prize from the 84th 12volt Spin-To-Win Wheel on Friday July10th. Look at the great showroom behind Stewart in this image. That showroom look encourages customers to come into the store and spend time with upgrades for their rides.
Sound Connection in Brainerd, MN makes such cool posts on social media. This recent post shows the very busy installation bay. With this post they asked their followers on Horsepower Friday “How much horsepower is in the shop and win a Sound Connection T-Shirt.” Great posts Joe.
Auto Styles in Oldsmar, FL is always making cool posts that grab the eyeballs of their followers. This 1962 Ford Falcon looks like it just came off of the Ford Dealers showroom. This Falcon is 58 years old and in for a complete new interior!
American Flat Track Racing got their season started on July 17th and 18th at the Volusia Speedway Park in Volusia, FL. Kicker signed on as the Audio Sponsor and supplied the PA system to keep the members of the crowd informed. Race heat winners received Kicker Bullfrogs to cap their night.
On another fun note Jason Hannon and Greg Orlando sent an image as they wrapped a test run for the new BOSS Audio RZR kit on Wednesday, July 22nd. The duo braved the humid SoCal afternoon as Orlando was behind the wheel and hit every hold and bump on the trail as the new BOSS Audio RZR Kit passed the test.
The above HiLites are just a few of the posts that popped up from proactive members of the 12volt industry on social media.
MILWAUKEE, WI / WAYNESILLE, NC (07.23.2020) – The PowerSports category is strong with 12volt retailers across the US…and that’s no secret. Just after July 4th an Instagram post popped up @5axisinnovations featuring a PowerSports SoundBar display designed for 12volt retail showrooms. That had been a secret. We reached out to Jody Culbertson for details.
Culbertson related “A while ago I had a concept of creating a PowerSports SoundBar display for 12volt retailers. Recently, and coincidentally, one of my customers Michael Medford called and wanted a SoundBar display. I told him that was funny as I already had the design for that type of display. Stereo Innovations was that customer. We put his logo on the display and mounted two Memphis Audio SoundBars we had in the shop. We added blue Race Sport Lighting LED’s for a halo affect that matched the lighting of the displays we previously created for his store. We wired up the 30 amp power supply, built a shipping box, and shipped it. Learning that Mike had sales success the first day he put the display up in his store was such super news.”
The 5Axis SoundBar display arrived at Stereo Innovations on Friday, July 13th. Medford and team mounted the display that day.
“We had prepared a spot on a showroom wall and the display took only 15 minutes to mount on the wall. The minute it went live the blue halo lighting grabbed all’s attention. In fact, the first day we sold 2 Memphis Audio SoundBars from demos on the display. It is so cool as customers can sync their smartphones with a Bluetooth SoundBar and actually listen to their favorite tunes as they stand in front of the display” Medford commented.
The 5-Axis SoundBar display features an “in the seat…on the trail” graphic complete with UTV dashboard. The display is mounted at a specific height so as customers stand in front of the display, and listen to their favorite tunes, they really have the sense they are riding on their favorite trail. “We are excited about our new SoundBar display. We have a number of options and would welcome the opportunity to create one of these exciting displays for your company” Culbertson concluded.
VOLUSIA FL (07.22.2020) – American Flat Track Racing’s return to the track at the Volusia Speedway Park for the inaugural Half-Mile I and II was an exciting 2-Day event. KICKER was aboard with an exclusive American Flat Track Racing partnership for the 2020 season. The initial event hit the track July 17th and18th following a lengthy delay in scheduling due to the COVID-19 Pandemic. KICKER is the official Audio Partner of AFT as the racing season got underway at the inaugural Volusia (Fla.) Speedway Park doubleheader, the Volusia Half-Mile I and II.
“At KICKER, we deliver the kind of products that excites – that makes your heart race when you hear your favorite song through our equipment,” said Kevin Campbell, KICKER Director of Marketing. “Now in our 47th year of developing high-performance audio, our ‘Livin’ Loud’ trademark is a perfect fit for the passion of the racers and teams of American Flat Track Racing.”
Continuing Campbell stated “The event in Volusia was definitely exciting for the racers and members of the crowd. KICKER staff are limited with travel due to the COVID-19 situation. I tuned into the live stream of both events and I could feel the excitement as I watched in Stillwater.”
Helen Pardee, AFT Director of Marketing, related “The event at the Speedway Park got us back on the track. We worked our plan to implement safety procedures plus social distancing for members of the crowd and racers. The races in the 3 classes were very exciting as expected. New for these races was a timing format. Each of the races was based on 12 or 8 minute runs plus 2 additional laps.”
KICKER provided a high-power public address system to AFT so the entire crowd could hear which racers earned a place on the podium. The winners of each event were also awarded a KICKER Bullfrog BF400 wireless outdoor speaker.
The racers exceeded 140 mph on the straightaways and 90 mph in the corners. “The sport remains perhaps motorsport’s purest test of man and machine,” according to the americanflattrack.com website.
NBCSN aired each race, with live streaming through NBC Sports Gold.
DALLAS, TX (07.21.2020) – Empire Sound & Security is a very successful 12volt retailer in the Dallas Metroplex. Stores in Dallas and McKinney are seeing very strong business at both locations.
A recent post the company made on their Instagram account grabbed the 12volt News attention. The post featured a CanAm parked outside and in front of 2 very large JL Audio graphics along plus a Viper graphic.
Johnny Award, the store owner, related to 12volt News “Our store on Forest Lane is in a great location just south of the 635 Expressway. The side where we placed the graphics actually faces 635. We did some exterior remodeling and closed the rollup garage doors on that side as we expanded the installation bay to 4,000 square feet. After we did that, in November of 2019, we decided to place some branding that would cover those garage doors that were no longer being used. JL Audio is a strong brand for us and we noticed some attention grabbing marine and power sports graphics on their website. We reached out to our rep Mark Couch with Team Sales for info.”
Couch offered “Empire Sound is a strong dealer for us. Johnny contacted us with his idea and the project came together quickly. Great graphic digital files were available from JL Audio and Johnny contacted a local company to create the signage to cover the large overhead doors. The doors were 10’x12’ and 10’x10’ as I recall. The finished product looks great and certainly grabs eyeballs from people driving in the area.”
The CanAm pictured in the above referenced Instagram post was a customer’s new ride that was decked out with a Rockford Fosgate Stage 5 system. Empire Sound, a proactive retailer with a couple thousand followers on Instagram, snapped an image and made a post. That’s marketing 101 in the digital marketplace.
“We get comments from customers saying they noticed our store and the JL Audio branding. The project cost around $2K as I recall. But it is visible 24 hours a day and will last for years. That’s a super marketing investment” Award added.
Empire is seeing a very steady stream of work. Cars, pickups, UTV’s. marine and bikes are in the install bay every day. Award noted a recent job was a jet ski with a full Kicker Marine audio system.
Empire Sound & Security has been operating for 13 years. A second location was opened in McKinney 4 years ago.