VOLUSIA FL (07.22.2020) – American Flat Track Racing’s return to the track at the Volusia Speedway Park for the inaugural Half-Mile I and II was an exciting 2-Day event. KICKER was aboard with an exclusive American Flat Track Racing partnership for the 2020 season. The initial event hit the track July 17th and18th following a lengthy delay in scheduling due to the COVID-19 Pandemic. KICKER is the official Audio Partner of AFT as the racing season got underway at the inaugural Volusia (Fla.) Speedway Park doubleheader, the Volusia Half-Mile I and II.
“At KICKER, we deliver the kind of products that excites – that makes your heart race when you hear your favorite song through our equipment,” said Kevin Campbell, KICKER Director of Marketing. “Now in our 47th year of developing high-performance audio, our ‘Livin’ Loud’ trademark is a perfect fit for the passion of the racers and teams of American Flat Track Racing.”
Continuing Campbell stated “The event in Volusia was definitely exciting for the racers and members of the crowd. KICKER staff are limited with travel due to the COVID-19 situation. I tuned into the live stream of both events and I could feel the excitement as I watched in Stillwater.”
Helen Pardee, AFT Director of Marketing, related “The event at the Speedway Park got us back on the track. We worked our plan to implement safety procedures plus social distancing for members of the crowd and racers. The races in the 3 classes were very exciting as expected. New for these races was a timing format. Each of the races was based on 12 or 8 minute runs plus 2 additional laps.”
KICKER provided a high-power public address system to AFT so the entire crowd could hear which racers earned a place on the podium. The winners of each event were also awarded a KICKER Bullfrog BF400 wireless outdoor speaker.
The racers exceeded 140 mph on the straightaways and 90 mph in the corners. “The sport remains perhaps motorsport’s purest test of man and machine,” according to the americanflattrack.com website.
NBCSN aired each race, with live streaming through NBC Sports Gold.