Maxxsonics USA Appoints Sam Dattalo to Vice President of Sales

CHICAGO, IL (01.14.2020) – Alden Stiefel, President and CEO of Maxxsonics USA, announced the promotion of Sam Dattalo to Vice President of Sales. In his new role, Dattalo will be managing the sales strategy of the organization’s distributor and aftermarket audio businesses.

Alden Stiefel, President and CEO of Maxxsonics said, “Sammy and I have worked together for decades. His extensive knowledge of consumer electronics, specifically the mobile audio business, is an essential part of Maxxsonics future. In 2020, I look for Sam to kick our efforts into high gear and continue the buildout of a top-notch sales organization.”

Alden Stiefel (L), President and CEO of Maxxsonics USA, pictured with new VP of Sales Sam Dattalo in front of the company’s HQ in Chicago.

Sam joined Maxxsonics in 2013 after a career path through consumer electronics as a Retail Salesperson and Manager at Music Car (located in Elmwood Park, IL) before joining Alden at Clifford Electronics, where he was a Central Regional Manager in the auto alarm business.

Dattalo stated, “I pride myself as a great communicator and I’m looking forward to continuing the synergies that have started with our ISO processes in our manufacturing and engineering teams. My goal is to have everyone, from finance to the warehouse, focused on a single path with the tools they need to win.”

Sam Dattalo, VP of Sales Maxxsonics USA, pictured with the RPM sales team in the WestGate Hotel Suite during CES. Dattalo, Eddie Ramirez, David Lopez and Maria Perez (L to R).

In 2000, Sam left Clifford to start his manufactures representative firm, Spectrum Sales, where he covered Central US and Chicagoland areas. Over the last 6 years, Dattalo has served as Maxxsonics’ National Sales Manager.

Dattalo continued, “I feel that Maxxsonics had a hugely successful CES in our Suite at the Westgate. We had solid appoints with key partners. We showed new products from each brand. The new Crunch Ground Pounder Series really grabbed the eyeballs of all in the Maxxsonics Suite.”

The appointment of Dattalo to Maxxsonics senior management follows other recent announcements of Luis Larralde as Latin America Sales Director, Brian Sherman to Vice President of Product & Marketing, as well as Sherri Sawyer to Vice President: Finance & CFO.

Stiefel concludes, “With more demands on his time, Sam has agreed to give up his adult baseball career. Good news for my team.”

Visit maxxsonics.com for more.

Velocity Distributing Introduces New Team Members and Promotion

HOUSTON, TX (01.14.2020) – Starting off the New Year the right way Velocity Distributing, Inc. introduces new sales team members.

First is Anil Lakhwani. Anil has been in this 12 Volt industry since 2002. He has been with Velocity as a sales rep since August 2019. Born in India, raised and educated in Dubai. Lakhwani speaks a few different languages and is a great asset to the Velocity Distributing team.

Team members pictured in the Velocity Distributing lobby in Houston. Anil Lakhwani, Lupe Saucedo and George Cantor (L to R).

In the center of the image is Lupe Saucedo. Lupe is the new addition to the sales team as the Inside Sales Representative. Lupe has been in the industry since 2000 and her first job was working at Champing Audio, where she was employed over 20 years. Lupe was born in Mexico City and is a resident of Houston for 41 years.

George Cantor is pictured on the right. George has just been promoted to the Branch Sales Manager of the Houston HQ. George started with Velocity on September 8, 2019. Born in Colombia, and raised in New Jersey. George has been in this 12 volt industry since 1985.

Visit velocitydistributing.com for more.

BB Distribution Exclusive Canadian Distributor of Ground Zero and SounDigital Car Audio Products

EDMONTON, ALBERTA (01.14.2020) – BB Distribution Ltd, a distribution company specializing in best-in-class products for the automotive, marine and consumer electronics markets, is proud to announce an exclusive distribution partnership with both SounDigital and Ground Zero in Canada – a historic first for both brands.

Products from Ground Zero and SounDigital will be stocked by mid February in BB Distribution’s Western Canadian warehouse and headquarters in Edmonton, Alberta as well as our Eastern Canadian warehouse in Mississauga, Ontario.

“As a leader in Canadian wholesale distribution, BB aims to establish meaningful connections between retailers, supply chain partners and employees and this is a natural extension of that work,” said Jason Haberman, Sales & Marketing Director. “We are excited to team up with both SounDigital and Ground Zero providing our Canadian partners direct access to more of the world’s best in car audio.”

Ground Zero offers dealers a complete brand solution that can cover any part of their product line up. With products ranging from entry level to high end “SQ” amps, speakers, and processors, SPL subwoofers, Pro Audio style drivers, and OEM drop in and plug and play solutions, Ground Zero has become one of the largest car audio brands in the world.

“With more than 400 products distributing in 65 countries, we are sure to be a great partner for BB,” said Ground Zero founder Karl Felix Lautner. “Ground Zero is not just another brand in car audio entertainment, every product is engineered in Germany to be the best in sound and value to compete on the highest level with any competitor.”

SounDigital brings together small footprint, big power, versatility, and great sound quality to a single family of amplifiers, making it a go to line for dealers and consumers both. The EVOX line is a great mix of multichannel and monoblock amplifiers that gives sales and installs the flexibility to use our amps in pretty much any situation.

“BB Distribution is the perfect partner for our company in Canada and we are very confident that we will have the best possible representation from coast to coast.” added SounDigital CEO Diogo Ianaconi.

In the new year, both SounDigital and Ground Zero will be exhibiting at the KnowledgeFest events in the States. For the first time showing in Canada, you can find both brands exhibiting at the BB VIP Expo in Edmonton and the Mobile Audio Expo in Toronto.

Visit bbdistribution.ca, ground-zero-audio.com, and soundigitalusa.com for more.

Nakamichi Car Audio Kicked Off CES with National Sales Meeting

LAS VEGAS, NV (01.13.2020) – In the shadows of the new Las Vegas Raiders football stadium, Nakamichi held a National Sales Meeting on Monday afternoon, January 6 at the Marriott Courtyard Las Vegas South.

The meeting was opened with introductions provided by Robin McNeal, National Sales Manager for Nakamichi Car Audio. A keynote speech was given by current Nakamichi Japan President and former Pioneer USA President Kiyokazu Igarashi. Igarashi-san joined the company in May of last year and said he was humbled to head such a storied brand. He urged the reps to give their input and let him know what type of products were needed to ensure the brand’s success.

David Bradman (in the foreground) Diplomat Trading President, addressing the reps during the national sales meeting.

David Bradman, President of Diplomat Trading—the exclusive agent for Nakamichi Car Audio in the U.S. welcomed all the reps and thanked them for making the trip to Las Vegas. David shared some of his company’s past 40+ year history and his enthusiasm for the Nakamichi brand. From there a new product presentation was hosted by Sheamson Yeo, World Wide Sales Manager for Nakamichi Car Audio.

Sheamson Yeo, World Wide Nakamichi Car Audio Sales Manager, during his presentation to the representatives at the national sales meeting.

Other topics discussed were commission structures, MAP enforcement and product show specials.

McNeal and Bradman would like to recognize the rep groups that were able to make the trip to CES along with the huge investment of time and money required attend the show. Rep firms attending the meeting included

Gemini Advantage Marketing (NY/NJ)
M.C. Marketing (Southeast)
Encore (Mid Atlantic)
Cardoza and Company (No Calif and No NV)
Sound Sales and Marketing (So Calif)
Arrowhead Marketing (Dakotas and MN)
Advanced Marketing (Pac NW)
Discovery On-Mark (Rocky Mtn and AZ/NM)
Mielenz Sales (Illinois)
Foresight Marketing (Hawaii)

During Day 1 of the show Nakamichi had its 2021 CES booth selection and is pleased to announce that the company will return to Vegas next January to exhibit in the new West Hall which is currently under construction.

Visit nakamichi-usa.com for more.

Directed Announces New DS4 Security Sensors

VISTA, CA (01.13.2020) – Directed has announced the addition of two new DS4 security sensors to its ecosystem of DS4 products. Since its founding, Directed has been at the forefront of automotive security, and these new security-specific sensors build on that legacy.

The Directed layout at the Hard Rock Hotel included new product introductions and in-vehicle SmartKey Technology demonstrations. Alcohol Detection System programs were also on the schedule.

The 8604W is a multi-function sensor that connects to DS4 systems via Bluetooth, and provides multiple functionalities and uses. The 8604W is truly wireless and is battery powered with an estimated 5-year battery life. Like all accessories for the DS4, it is configurable via the Directlink Mobile app. The 8604W can be configured in three innovative ways – as an impact sensor, a tilt sensor, or as a hood or door trigger. It is configurable to perform just one of these functions or all three at the same time.

The 8508D dual-zone proximity sensor is an update to Directed’s 508D. The 8508D sensor connects to DS4 systems via D2D2.0 and provides adjustable inner and outer fields via the Directlink mobile app. It detects moving high-density objects using digital field-disturbance technology and provides warn-away and full-trigger warnings to the DS4. The 8508D is ideal for convertibles or any vehicle where a customer may want to protect the interior contents from theft. It features a single D2D2.0 connection for communication and power, as well as a D2D2.0 pass-through port to add additional sensors.

“In 2019, we launched a number of security-only options for DS4. In 2020, we’re expanding our DS4 security options with the most cutting-edge sensors ever created in our industry,” stated James Turner, SVP & GM, Remote Start and Security at Directed. “The 8604W and the 8508D sensors add to the ever-growing DS4 ecosystem, providing faster, easier installation options for both technicians and consumers. Whether you’re protecting a convertible or a box truck, Directed has the best security options in the industry.”

Visit directed.com for more.

Dual Electronics Introduces New In-Vehicle Headunits Including One with 10.1” Display

LAS VEGAS, NV (01.13.2020) – Dual Electronics Corporation has announced the introduction of three new in-vehicle media receivers. Key features include Apple CarPlay technology, Android Auto, built-in iGo Primo navigation, iPlug Smart Remote app control, a dedicated push-to-talk voice assistant button, Bluetooth technology, a 10.1” capacitive LCD, and FLAC playback. One receiver is available in January, and two will be available in February. All three receivers were on display during the 2020 International CES in Westgate Suite #2809, January 7-10, 2020.

The three new models in the 2020 media receiver lineup include one 10.1” 2-DIN touchscreen media receiver: DMCPA11BT (MSRP: $379.99); two 7” 2-DIN touchscreen media receivers: DMCPA70 (MSRP: $199.99), and DM620N (MSRP: $149.99).

Two receivers (DMCPA11BT, DMCPA70) feature Apple CarPlay, Android Auto a steering wheel control input that is compatible with most popular SWC interfaces, and high resolution 1024p x 600p screens.

Apple CarPlay is a smart interface for iPhone, which allows the driver to voice-control (via Siri) music, navigation, phone and messaging apps, thus significantly reducing driver distraction. CarPlay launches immediately upon connecting an iPhone to the receiver via USB; the familiar app icons will appear on the receiver’s touchscreen, including the home button to activate Siri voice control. This consistent, familiar interface makes the iPhone integration truly seamless. The user can navigate and control the phone apps through the receiver’s touch screen or using Siri.

Android Auto is a smart interface for Android devices, which lets the driver control music, navigation, phone and messaging apps verbally via the built-in Google Assistant. The Android Auto interface launches once a compatible Android phone is connected via USB. The user can then navigate supported phone apps through the touchscreen, or verbally command the Google Assistant by either saying “OK Google” or tapping the onscreen microphone button followed by a voice command.

One receiver (DM620N) includes built-in navigation with USA map data. This feature is powered by iGo Primo navigation technology, and includes 1.2M Points-of-Interest, Text-to-Speech, and the first map update for free. Support via the Naviextra’s website is available for adding additional features and updating map regions.

This receiver also features support for the iPlug Smart Remote app which allows an Android or Apple smartphone connected to the receiver via Bluetooth to control mode, station, song, volume, and settings without needing to be in the receiver’s line of sight.

Two receivers (DMCPA11BT, DM620N) include a dedicated front panel push-to-talk voice assistant button to activate the smartphone assistant on a phone connected via Bluetooth.

All three receivers feature support for FLAC playback, backup camera inputs, and built-in Bluetooth technology for hands-free calling (HFP), music streaming & player control (A2DP & AVRCP). Users are able to answer a call, redial, or manage call waiting directly from the receiver. Audio streaming allows basic controls from the receiver’s screen, including play/pause, back/forward, and volume up/down. Two models (DMCPA11BT and DMCPA70) also include Bluetooth phonebook support (PBAP) and use external microphones for improved voice intelligibility.

The DMCPA11BT also includes an extra-large 10.1” capacitive LCD that is tilt-adjustable during installation, three pair of 4V preamp outputs (Front, Rear, Sub), two USB inputs (front 1A, rear 1.5A), and a front panel microSD input.

DMCPA11BT – 10.1″ Large Touchscreen Media Receiver

  • 10.1″ Extra-large capacitive touchscreen LCD (1024p x 600p)
  • Works with Apple CarPlay
  • Supports Android Auto
  • Built-in Bluetooth technology with hands-free calling, music streaming with ID3 tags and phonebook support (HFP, A2DP, AVRCP, PBAP). External microphone.
  • AM/FM tuner with 30 station presets (18FM /12AM)
  • Push-to-talk button to access voice assistant on a connected smartphone
  • Front and Rear USB input (front 1A, rear 1.5A fast charging)
  • Front panel microSD card input
  • Backup camera input (RCA)
  • Rear RCA A/V input
  • 3 Pair of 4V preamp output (Front, Rear, Sub)
  • Media playback: USB, microSD card
  • File formats: MP3, FLAC
  • 8 Band graphic EQs or EQ Curves
  • Steering wheel control (compatible with most popular SWC interfaces)
  • 200 Watts (50W x 4) MOSFET
  • Detachable front panel
  • Wireless remote control

Available January, MSRP: $379.99

DM620N – 7” Touchscreen Media Receiver with Built-in Navigation

  • 7″ Extra-large resistive touchscreen LCD (800p x 480p)
  • Built-in Navigation – iGo Primo with USA map data, 1.2M POIs, and text-to speech. Includes first map update for free.
  • Built-in Bluetooth technology with hands-free calling and audio streaming with ID3 tags (HFP, A2DP, AVRCP). Internal microphone.
  • AM/FM Tuner with 30 station presets (18FM/12AM)
  • Push-to-talk button to access the voice assistant on a connected smartphone
  • Dual iPlug Smart Remote app via Bluetooth (Apple/Android)
  • Front USB input with 1A charging
  • Backup camera RCA input
  • Front 3.5mm AUX input
  • 1 Pair of RCA preamp outputs (Front or Rear)
  • Media playback: USB
  • File formats: MP3, FLAC
  • 7 Preset EQ curves (Pop, Jazz, Rock, Flat, Classic, Beat, & User)
  • 2 Band tone control (Bass, Treble)
  • Super slim 5.1in (130mm) mount design for easy installation
  • 200 Watts max power (50W x 4)

Available in February, MSRP: $149.99

DMCPA70 – 7” Touchscreen Media Receiver

  • 7″ Extra-large LED backlit touchscreen LCD (1024p x 600p)
  • Works with Apple CarPlay
  • Supports Android Auto
  • Built-in Bluetooth technology with hands-free calling, audio streaming with ID3 tags, and phonebook support (HFP, A2DP, AVRCP, PBAP). External microphone.
  • AM/FM tuner with 30 stations presets (18FM/12AM)
  • Rear USB input (1.5 Amp charging for most phones)
  • Backup camera input (RCA)
  • Rear RCA A/V input
  • 3 Pairs of preamp outputs (Front, Rear, Sub)
  • Media playback: USB
  • File formats: FLAC, MP3
  • 8 Band graphic EQs or EQ Curves
  • 8 EQ presets (Default, Custom, Classic, Rock, Jazz, Electric, Pop, Soft)
  • Steering wheel control input (compatible with most popular SWC interfaces)
  • 200 Watts (50W x 4) MOSFET
  • Wireless remote control

Available in February, MSRP: $199.99

Visit www.dualav.com.

Alpine’s Halo is Back and Bigger than Ever with a Large 11-Inch Screen

LAS VEGAS, NV (01.10.2020) – Alpine Electronics of America, Inc. has added a third model to its popular Halo category. The new iLX-F411 mech-less (no CD/DVD) Audio/Video receiver features the same “hovering” screen platform as its predecessors while boasting a larger, 11-inch touchscreen – 49 percent more surface area than the 9-inch.

“The impact that Alpine’s Halo9 has had in the industry cannot be understated,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “The introduction of the new 11-inch display solidifies Alpine as an industry leader with the biggest display on the market.”

The iLX-F411 debuted today during the 2020 International CES, taking place at the Las Vegas Convention Center from Jan. 7-10.

Customizable User Interface
The iLX-F411 has the same features as its predecessor, the iLX-F259, including a customizable user interface, with three home screens and 22 available widgets that can be customized through swipe and drag-and-drop motions. Users can personalize the backgrounds using their own photos or several pre-loaded patterns.

Through extensive industry research, the iLX-F411 includes all the features needed to command an exciting drive and is an ideal upgrade for the active weekender or everyday commuter. The increased screen size allows for safe navigation and easy control of music, text messages and phone calls through Apple CarPlay or Android Auto.

Features and System Expansion
The large, 11-inch screen has a WVGA display, Capacitive Touch, and Swipe Graphical User Interface (GUI) that’s optimized for in-vehicle smartphone use so drivers can access Apple CarPlay or Android Auto with the Google Assistant for music, messages, or maps while keeping their eyes on the road. It features built-in Bluetooth for hands-free calling and audio streaming and is SiriusXM-Ready (requires a SiriusXM tuner and subscription, sold separately).

External sources can be connected via the USB port, AUX input or HDMI input. One universal rear camera input or additional cameras can be added when used with the KCX-C250MC Multi-Camera Selector (cameras and selector sold separately). Drivers can retain select factory features like vehicle information and parking assist display on compatible vehicles with the iDatalink Maestro module (sold separately).*

  • iDatalink connectivity available via software update Fall 2020

Installation Fitment
The iLX-F411 follows the same flexible installation fitment as its 9-inch predecessor with an adjustable mount and four screen angle adjustments, five screen height adjustments and two screen depth adjustments for optimized viewing.

The 1-DIN chassis and adjustable installation options make it easy to add the iLX-F411 to a variety of applications without blocking factory buttons or features on the dash and avoiding the need for custom installation.

The iLX-F411 will ship in March for $1,200 SRI and will be for sale at Alpine Authorized retailers or online at http://www.alpine-usa.com through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

The Halo Display Category includes:

NEW iLX-F411 11-INCH MECH-LESS AUDIO/VIDEO RECEIVER
• 11-inch WVGA display with capacitive touchscreen
• Floating style display with adjustable height, depth and angle mounting bracket
• Customizable user interface (three pages with 22 available widgets)
• Customizable wallpaper (user photos)
• Works with Apple CarPlay
• The Google Assistant is available on Android Auto
• SiriusXM-Ready
• Bluetooth built-in for hands-free calling and audio streaming
• 1 HDMI input and 1 HDMI output
• iDatalink connectivity for vehicle information and parking assist display on compatible vehicles*
• FLAC/MP3/WMA/AAC/WAV music playback
• AVI/MP4/MPG/MOV/WMV video playback via USB
• JPG/PNG/BMP USB photo viewer
• 5-band graphic EQ
• 45W x 4 Amp
• 3 Preouts (4V)
• 6-channel time correction
• 1 Rearview camera input with distance guide display
• Available in March SRI: $1,200

iDatalink connectivity for vehicle information and parking assist display on compatible vehicles
*Available via software update Fall 2020

iLX-F309 HALO 9-INCH MECH-LESS AUDIO/VIDEO RECEIVER
• 9-inch WVGA display with capacitive touchscreen and swipe graphical user interface
• Floating style display with adjustable height, depth and angle mounting bracket
• Works with Pandora Music for iPhone and Android
• Built-in HD Radio
• My Favorites Function
• MediaXpander HD
• Works with Apple CarPlay
• The Google Assistant is available on Android Auto
• SiriusXM-Ready
• Bluetooth built-in for hands-free calling and audio streaming
• iDatalink connectivity for vehicle information and parking assist display on compatible vehicles
• FLAC/MP3/WMA/AAC/HE-AAC music playback
• AVI/MPEG4 video playback via USB
• Alpine TuneIt App for iPhone and Android
• Bass Engine SQ
• 9-band graphic EQ
• 50W x 4 High Power Amp
• KAC-001 Accessory Controller Ready
• KXC250MC Multi-Camera Switcher Ready
• 1 HDMI input
• 3 Preouts (4V)
• 6-channel time correction
• 1 Rearview camera input with distance guide display
• Available now SRI: $1,200

iLX-F259 HALO 9-INCH MECH-LESS AUDIO/VIDEO RECEIVER
• 9-inchWVGA display with capacitive touchscreen
• Floating style display with adjustable height, depth and angle mounting bracket
• Customizable User Interface (three pages with 22 available widgets)
• Customizable wallpaper (user photos)
• Works with Apple CarPlay
• The Google Assistant is available on Android Auto
• SiriusXM-Ready
• Bluetooth built-in for hands-free calling and audio streaming
• FLAC/MP3/WMA/AAC/WAV music playback
• AVI/MP4/MPG/MOV/WMV video playback via USB
• JPG/PNG/BMP USB photo viewer
• 5-band graphic EQ
• 45W x 4 Amp
• 3 Preouts (4V)
• 6-channel time correction
• 1 Rearview camera input with distance guide display
• Available now SRI: $800

Visit www.alpine-usa.com for more.