Synergy Marketing Agency and Sound Evolution Worked Through COVID-19 Downtime

HOUSTON, TX (09.17.2020) – Synergy Marketing Agency, working with Sound Evolution, utilized COVID-19 downtime to create a stunning new demo vehicle for the Houston based rep firm. David Toliver, Synergy Marketing Agency Principal, is a 12volt industry veteran of nearly 20 years. The firm’s line card includes over a dozen top brands and serves Texas, Arkansas, Oklahoma and Louisiana. Some brands extend into the state of Mississippi also. During the COVID-19 downtown a new website was also created.

David Toliver pictured with the Synergy Marketing Agency Avalanche in front of the Sound Evolution location in Houston.

“We feel we have best in class brands and the new Avalanche demo vehicle will showcase those brands when I begin to travel the territory again. I look forward to pulling up in front of dealers across the territory. I am sure all be excited to see and hear this creation by Sound Evolution that showcases our firm’s brands.”

Sound Evolution Team (from left to right) Jake Jesty, Patrick Garcia, Jesh Jesty, James Mitchell, Rick Paul, and Edwin Salazar.

The following words are those of David Toliver:

“I think everyone would agree that COVID-19 has presented its fair share of challenges, but it has also created a lot of opportunities as well.  As a manufacturer’s representative, I wanted to take advantage of the time spent working from home and partner up with a local dealer to build a demo vehicle showcasing the latest and greatest from Synergy Marketing Agency.”

No expense was spared to showcase brands and products in the stunning Avalanche installation.

“Sound Evolution in Houston, TX has built a solid reputation for their over the top builds and attention to detail for numerous manufacturers and high profile vehicles in the 12 Volt Industry.  Owners Jesh & Jake Jesty will go above and beyond to exceed your expectations and never cut corners.  Last year, when veteran installer and friend, Rick Paul, came to work for Sound Evolutions I knew I wanted him to build my next demo vehicle.  It was an easy decision since Rick and the entire Sound Evolutions Team share the same passion and love for Morel Hi-Fi as he runs the top of the line Morel Supremo’s (Retail $5000) in his personal vehicle.”

Check out the new website

“I approached this project with three simple goals and they knocked it out of the park! The first goal was to keep the retail price of all of the audio equipment installed in the vehicle between $5000 – $6000.  My second goal was to spare no expense on showcasing the equipment.  Lastly, I wanted to show how much output you could get from 2 – 10” Audiomobile Subs and 2 – 10” Audiomobile M-CAR Passive Radiators in a small sealed box (1.5CU) with only 1100 Watts!”

“I want to extend a HUGE thank you to all of the vendors that participated in this build: Morel Hi-Fi, ARC Audio, Audiomobile, Rydeen Electronics, Reikken/Energie Batteries, Silencer Security, and Lucas Lighting.”

Best in class brands are featured in the Synergy Marketing Agency line card.

Polk Audio (Automotive & Marine Audio)
Morel America (Audiophile Speakers & Amplifiers)
Audiomobile (Audiophile Special Application Subwoofers)
ARC Audio (Audiophile DSP Amplifiers & Powersport Solutions)
Eton (Premier German Hi-fi Speakers, Amps, and VSS)
Froghead Industries (UTV Stereo Roofs)
Magnadyne (RV, Marine, & OEM Products)
Silencer (Aftermarket Security Systems)
Reikken/Energie (12 Volt Performance Batteries)
Rhino Bass Box (Vehicle Specific Sub Enclosures)
Rydeen (Vehicle Safety Solutions)
Lucas Lighting (Premium LED Headlight Solutions)
SOL-X Film (Carbon & Dyed Window Film and Paint Protection Solutions)

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Scosche Announces Essential Accessories for Multiple Apple Products

OXNARD, CA (09.17.2020) – SCOSCHE Industries proudly presents their range of accessories, that are in stock and shipping now, to charge, organize, listen to and generally complement the newly announced Apple devices.

The customizable BaseLynx Modular Charging System* lets you configure your own system to organize, display, store and charge all your Apple devices including iPhones, iPads, AirPod charging cases and Apple Watch. The Watch module features an Apple MFi-certified magnetic charger to charge all series of Apple Watches.

BaseLynx Modular Charging System

BaseLynx modules are available with Qi certified wireless charging, 18W USB-C Power Delivery and USB-A 12W charging. With the modules connected, the whole system uses one power cable plugged into one power outlet, so there are no tangled wires. You can use the modules individually or connected. When you get a new device, just add a module. BaseLynx is the perfect solution for home, office, dorm, RV, or wherever there are people and their portable devices.

Scosche’s 18W, USB-C Power Delivery (PD) PowerVolt mini fast charger and PowerVolt 36W USB-C PD (with dual 18W ports) charger for home and office, and 36W USB-C PD (with dual 18W ports) PowerVolt in-vehicle fast charger will charge your new iPad at home or on the road. They will also charge your iPhone 3X faster than with a standard charger. With their smart circuitry they are backwards compatible to charge older devices, as well as new ones, at their safest and fastest rate.

PowerVolt 18W Mini Fast Charger for home/office (above left) and PowerVolt 36W dual-port in-vehicle charger (above right).

For your new iPad or iPad Air, our StrikeLine premium USB-certified USB-C to USB-C charge and sync cables support high speed charging and data transfer (10 Gbps) speeds, as well omni-flow (two-way) charging.

Scosche StrikeLine premium MFi-certified USB-C to Lightning Power Delivery compatible charge and sync cables come in multiple convenient lengths ranging from 1ft. to 8ft.

You can charge your new Series 6 (and Series 1, 2, 3, 4 and 5)) Apple Watches at your home, office or even in your vehicle, with Scosche’s Watch Charger , which features an easy to use StickGrip suction-cup base and works with an Apple magnetic charging cord (not included).

Following Apple’s sustainability initiative, if you have USB-A cables you’d like to continue to use with your new devices, Scosche has you covered with compact USB-A to USB-C Adapters .

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SEMA Data Co-op Expands Data Services Through PartsHub Acquisition

DIAMOND BAR, CA (09.17.2020) – The SEMA Data Co-op (SDC) has acquired PartsHub, a comprehensive catalog management solution that will enhance a participating manufacturer’s ability to create and update industry standardized product information, regardless of their product data knowledge or expertise.

The SDC is the leading product data service in the specialty equipment aftermarket. Using PartsHub’s expanded product information management (PIM) software, SDC manufacturers will be able to easily organize their data, reach more resellers, and sell more products.

“SDC manufacturers typically are not data experts, and they have requested a simple, easy-to-use product information management system,” said Gigi Ho, SDC vice president of operations. “We’re excited to incorporate the PartsHub platform into SDC’s system. Users will now have a simplified way to access, visualize, and manage their product data, giving them even more control over their information.”

Integrating PartsHub’s interface with the SDC product information management system makes it easy for manufacturers to organize and update their data for industry resellers. The updated interface also allows possible datasets that can easily be exported in formats that meet reseller needs.

Additional features include:

  • Cloud-based, all-in-one solution for PIES/ACES/Digital Assets
  • In-line edits and real-time validations
  • Built-in workflows with view only and edit permissions
  • Import and export to Excel or bulk edit in-app
  • Receiver-specific scorecards and readiness reports
  • One-click exports to resellers (XML, XLS, etc.)
  • Commenting system for seamless collaboration
  • A well-regarded DIY PIM system with customers scoring PartsHub at 9 out of 10 across criteria of ease-of-use, responsiveness, features and functionality

PartsHub’s integration with the SDC PIM system will make the transition for current PartsHub customers seamless. They will continue to manage their product data within PartsHub without any rate changes. One-on-one orientation for the additional services provided by the SDC will be conducted for current PartsHub users, who will now be included into SDC’s robust and active reseller network, have access to SDC’s data experts for questions and guidance, and participate in SDC’s Data Excellence Award program.

Additional transitions will be rolled out over the next 30-60 days as the SDC team gears up with training and data management for SDC’s current members. Inquiries can be directed to and additional information about the SEMA Data Co-op can be found at

The 1st Annual Rewind Car Show Set at Al & Ed’s Escondido

ESCONDIDO, CA (09.16.2020) – With an eye to creating excitement in the marketplace Al&Ed’s Autosound in Escondido is set to present the 1st Annual ‘Rewind Car Show.’

Chris Denardo related “We are all looking positives in this crazy time. Car Shows have a way of bringing people together for a fun time. With that in mind we thought ‘The Rewind Car Show’ would be a great event. So far there has been a tremendous amount of interest and excitement about the event.”

Al & Ed’s Autosound Escondido, CA

‘The Rewind Car Show’ will be held at the Al&Ed’s location in Escondido. There is a large parking area that is well suited for the Sunday event, September 27th.

“We are expecting well over 100 vehicles at the event. There will be a $20. registration fee with trophies and cash prize for the best in class. There is a class for best vehicle entertainment but this event is not a sound-off. In addition there will be raffles to add even more excitement at the event” Denardo added.

SoundSkins, Cerwin Vega, Chemical Guys and Al&Ed’s have committed to offering raffle prizes with more in the works.

“The weather down in this area is fine. We will be following COVID-19 guidelines with masks and social distancing. Local authorities have given us the thumbs. We think all is in place to make the 1st Annual ‘Rewind Car Show’ a great event that we can continue in future years” Denardo concluded.

Roll-in for the event is 9-11 with the show 11-5. This is a family, kid friendly event. Al&Ed’s Autosound 1144 W Valley PKWY, Escondido CA 92025.

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Eton Car Audio Wins EISA ‘Best Product’ Award

LAS VEGAS, NV (09.16.2020) – Eton Car Audio of Germany, has announced that their new Stealth 7.1 DSP amplifier system, has been awarded the very prestigious European International Sound Association award for ‘Best Product’ in the competitive Amplifier DSP category. This follows on the heels of last year’s EISA award for ‘Best High-End Product’ for their highly acclaimed, super premium ’CORE S3 Component 3-way system.

The Stealth 7.1 DSP is a truly unique design, and represents 100% Eton in-house project, from the proprietary software interface and DSP, to the Class D multi-channel amplifier. Designed as a full, system ‘solution’ product, it features a very compact footprint, measuring very modest 10 x 6 x 2 inches tall.

The Stealth features 7 discrete channels and full OEM Interface capability, along with unique, high-quality WiFi capability, to work with their cell phone app, allowing tuning from the cockpit, without need for employing a laptop.

Eton is now shipping products from three (3), strategically located, US regional warehouses, to provide upscale 12V Retailers ideal ‘JIT’ delivery to majority of domestic major markets.

Retailers who will be attending KnowlegeFest in Dallas and or who are interested in setting up a meeting, or simply learning more about this exciting opportunity to offer this world-class brand, are invited to contact AMG at for additional information.

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SiriusXM Announces Leadership Update

NEW YORK, NY (09.16.2020) – SiriusXM has announced that Chief Executive Officer, James E. Meyer, intends to retire on December 31, 2020. Upon Mr. Meyer’s retirement, Jennifer C. Witz, President, Sales, Marketing and Operations, will become the Company’s new Chief Executive Officer.

Gregory B. Maffei, Chairman of the Board of Directors of Sirius XM Holdings Inc. stated, “On behalf of the Board of Directors, I want to thank Jim for his outstanding service, helping to create the leader in audio entertainment in North America. During his tenure as CEO, SiriusXM has grown to become a diversified audio entertainment provider that is poised to reach more than 150 million people, the largest addressable digital audio audience in North America. We are a better company for his stewardship. We look forward to continuing to work with him on the Board and to build on SiriusXM’s strong momentum.”

Mr. Maffei continued, “Our Board of Directors is thrilled to unanimously appoint Jennifer as the next CEO. With nearly two decades of success at the Company, no one is better suited for this position. Jennifer brings the thorough understanding of our business from every angle. She has played a key role in significantly growing SiriusXM’s subscriber base. Jennifer will lead the Company’s strong executive team as it continues building out its platforms and executes on its growth strategies.”

“It has been a privilege to lead SiriusXM, and I am incredibly proud of what we have achieved together over the last eight years,” said Mr. Meyer. “This Company has never been in a better position. We have transformed our business, growing SiriusXM and its offerings, welcoming the team from Pandora through our game changing combination and increasing our scale in podcasting with Simplecast and the pending acquisition of Stitcher. Today, we deliver the best content with a consumer reach that is unmatched in audio entertainment in North America. My decision to retire has long been in the works, and now is the right time to begin this transition. I could not be handing the reins over to a stronger leader than Jennifer. I know firsthand how talented and innovative she is, and I believe she will drive SiriusXM to new heights. This is a key time for SiriusXM, and I look forward to working with Jennifer to ensure a smooth transition as we execute on our near-term priorities.”

Ms. Witz commented, “I am honored to take on the role of CEO and lead SiriusXM at this exciting time. We have the best audio content available anywhere and incredible growth platforms. At SiriusXM, we are rolling out new programming, introducing new technology and expanding our OEM relationships, while pursuing new avenues of growth at Pandora and strengthening our position in the podcasting space. It has been an extraordinary privilege working with Jim and learning from him over the years. SiriusXM has tremendous opportunities ahead. I look forward to working closely with Scott Greenstein, Sean Sullivan and the rest of our talented management team and our incredible employees to capture those opportunities, drive growth and enhance stockholder value.”

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KICKER Congratulates Top 50 Retailers and Installers

STILLWATER, OK (09.15.2020) – KICKER congratulates its 24 authorized installers, retailers and sales professionals who have earned a place in this year’s prestigious “Top 50,” as determined by the Mobile Electronics Association (MEA).

“KICKER is blessed to work alongside an outstanding group of retailers and their workforce,” said Tom Heath, KICKER Vice President of Domestic Sales and Marketing. “It’s a dedicated group that we feel has progressed the KICKER brand beyond our capabilities, and we’re pleased to see they are properly recognized for their efforts.”

According to the MEA press release, the announcement comes after industry nominees submitted videos describing their business or professions. Judges appointed by the association reviewed the videos and selected the winners, comprising the “Top 50 Installers,” “Top 50 Retailers,” and “Top 20 Sales Professionals.” The complete list of winners is posted at the official Industry Awards website,

Winners at this stage also qualify as semifinalists for the top honors of Retailer-of-the-Year, Installer-of-the-Year and Sales Pro-of-the-Year. Top 50 Installers award recipients can also opt to run for 2020 Trusted Tech, an award given to professional installers who excel more from an electronics standpoint than a design standpoint.

The next phase of the competition features voting by industry professionals and consumers to narrow the semifinalists list down to finalists.  These categories are joined by other categories of which industry professionals vote to select top suppliers, reps and rep firms, distributors and expeditors, as well as retail locations that excel in specific business practices. Voting began Thursday, August 27, and will run for three weeks.

Top 50 KICKER Retailers:

California Audio – West Valley City, UT

Mobile Toys – College Station, TX

Stereo & Video Center – Tyler, TX

Absolute Electronix – Rockville, MD

Sonic Sound – Arlington, VA

Car-Tunes – Greenville, MS

DES of Wilmington – Wilmington, NC

Greg’s Custom Audio & Video – Pikeville, KY

Showtime Audio – Chicago, IL

Tunes-N-Tint – Lakeland, FL

Top 20 KICKER Sales Professionals:

Jim Skaggs – Mobile Toys Inc. – College Station, TX

Jade Lindow – Anchorage Remote Start and Sound – Anchorage, AK

Top 50 KICKER Installers:

James Halter – Stereo & Video Center – Tyler, TX

Aaron Iwane – Car Toys Denver – Denver, CO

Justin Kush – Mobile Toys Inc. – College Station, TX

Matt Vowell – Mobile Toys Inc. – College Station, TX

Jesse Mitchell – Safe & Sound Car Audio and Security Inc. – Manassas, VA

Dean Beyett – Five Star Car Stereo – Clearwater, FL

Alejandro Caballero – Showtime Audio – Chicago, IL

Fernando Lopez – Five Star Car Stereo – Clearwater, FL

Alex Mendez – Showtime Audio – Chicago, IL

Mario Paredes – M & M Pro-Audio – River Grove, IL

Austin Thorne – Tunes-N-Tint – Lakeland, FL

Dalton Trainer – Car-Tunes, Inc. – Greenville, MS

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SiriusXM Extends and Expands Relationship with General Motors

NEW YORK, NY (09.15.2020) – SiriusXM has announced an extension of its long-term agreement with General Motors (GM) that will continue the relationship between the two companies into 2027.  As part of the new agreement, GM will increase vehicles equipped with SiriusXM to nearly all Chevrolet, Buick, GMC and Cadillac vehicles beginning with model year 2021.

“General Motors was the first automaker to begin factory-installing SiriusXM on select Cadillac models in 2002, and we are very proud to be extending and expanding that longstanding relationship into 2027,” said Steve Cook, EVP, Sales and Automotive, for SiriusXM.  “GM, forever a leader in delivering innovative technology to their customers, has produced tens of millions of vehicles with SiriusXM installed over the course of nearly 20 years and will deliver SiriusXM to more of their customers than ever as part of this new agreement.”

“Our long-standing relationship with SiriusXM reinforces GM’s commitment to provide our customers with the features and services they love,” said Santiago Chamorro, Vice President for Global Connected Services, GM.  “No matter where they’re going, or how long a trip will be, SiriusXM has a channel or content option for everyone, making the ride that much more enjoyable.”

Chevrolet, Buick, GMC and Cadillac customers purchasing or leasing SiriusXM equipped vehicles will continue to receive a three-month trial subscription to SiriusXM All Access, SiriusXM’s most robust programming package.  SiriusXM All Access delivers SiriusXM’s full lineup of varied content, plus access to SiriusXM outside their vehicles on the SiriusXM app and on connected devices and speakers in their homes.  Customers who purchase or lease pre-owned Chevrolet, Buick, GMC and Cadillac vehicles will also continue to receive a three-month trial subscription to SiriusXM All Access.

Additionally, GM will continue to roll out its integration of SiriusXM with 360L to nearly 1 million Chevrolet, Buick, GMC and Cadillac vehicles.  The number of GM vehicles equipped with SiriusXM with 360L will continue to increase in the years ahead.  SiriusXM with 360L combines satellite and streaming content delivery into a single in-vehicle entertainment experience, upgrading the way the subscriber interacts with the service by providing more choice, a more personalized user experience, and access to thousands of hours of on demand content in the vehicle.

For more information, click here. Visit for more.

EchoMaster Fleet Solutions is Exhibiting at the NAFA 2020 Institute & Expo Virtual Show

CLEARWATER, FL (09.15.2020) – EchoMaster Fleet Solutions, the commercial division of AAMP Global, is showcasing their full-service solution capabilities for Fleet, Commercial, and OES at the NAFA 2020 I&E Virtual trade show.

EchoMaster Fleet Solutions is a full-service provider with a passion for engineering efficient solutions for Fleet, Commercial, and OES. From safety and security products, custom wiring harnesses, fleet monitoring, national installation services, and more – EchoMaster Fleet Solutions is dedicated to help deliver excellence for any upfitting need.

EchoMaster Fleet Solutions is featuring the following capabilities at the NAFA 2020 I&E:

  • Custom Wiring Harness Manufacturing: We can develop custom wire harness solutions to help streamline and standardize installation services – for any vehicle.
  • Custom Safety Solutions: We create plug-n-play custom solutions to simplify installation and save time and money.
  • Telematics: We offer a complete telematics solution – the hardware, the software, and support – everything you need to be successful.
  • Infotainment Display System, HEIGH10: Features a high resolution 10-inch capacitive touch screen, with 16.7 million colors for a full visual experience, HEIGH10 is designed to enhance screen size, and infotainment features for drivers.

The NAFA 2020 I&E Virtual show starts today virtually on the NAFA I&E show platform and will continue until Thursday, September 17, 2020. You can register for the show on the NAFA website:

To find out more about EchoMaster Fleet Solutions, visit our virtual booth during the NAFA 2020 I&E Virtual Show, or visit our website

Jeepers Back the Blue at the Dover International Speedway

DOVER, DE (09.14.2020) – The Dover International Speedway was the site of the 4th Annual Jeepers Back The Blue event. Area retailer Audioworks of Delaware, with KICKER and Opus Marketing, was on site supporting the event and connecting with Jeep enthusiasts from across the region. Over 600 Jeeps were on site for the event on Saturday, September 12th.

The Jeepers Back The Blue Foundation event was organized by Jeff Lehnert to honor and raise money for the Families of fallen or injured Police Officers. Lehnert is a State Probation Officer with 23 years of service.

A  ceremony honoring fallen law enforcement members and families was held at 2PM Saturday.

“Jeep owners overwhelmingly support the efforts of law enforcement. Jeepers come together as a community at events across the U.S. The Dover International Speedway is well known in the area and offered a unique venue and experience for Jeepers to show support law enforcement, connect with members of their community and take a few laps around a NASCAR track in their rides. With over 600 Jeeps on site the event was certainly very successful. Over 400 Jeepers took 3 laps on the NASCAR Miracle Mile Track” Lehnert stated.

Audioworks of Delaware, with KICKER and Opus Marketing, offered great Livin’Loud deals to Jeepers.

Continuing “We had representatives from 10 Police agencies, a special Honor Guard Ceremony mid-afternoon, K-9 demos, food trucks and vendors. Audioworks of Delaware, with KICKER and Opus Marketing, was among a large number of vendors on site” Lehnert related.

Over 600 Jeeps were on site at the Dover International Speedway for the Jeepers Back The Blue event.

Jamie White and the Opus Marketing Team worked the event under the Audioworks of Delaware and KICKER tents. Darren Thomas, Audioworks of Delaware owner, along with Bruno Berg, Chuck Ottati, Todd Ess and White set up the tents Friday night. Bright and early Saturday morning the tables were stocked with KICKER products that led to a very successful day. At the end of the day all worked as the products were packed, the tents came down and all was loaded to wrap the event.

Over 400 Jeepers took their rides for a few laps on the ‘Miracle Mile’ at Dover.

“Sales were good for the day. In addition, Darren put the store’s brand in front of a large number of Jeepers that will lead to future business. Audioworks, in Newark DE, is less that an hour from Dover. KICKER makes a wide selection of products that really connect with Jeepers so it was a great match. Audioworks of Delaware also showcased the KICKER brand at the OC Jeep Week in Ocean City MD the previous week. Area Jeepers will definitely look to Darren’s store to get their Jeeps Livin’Loud with Kicker. Being able to jump in Bill Weidemoyer’s Gecko Jeep for a few laps around the Miracle Mile NASCAR track capped a great event. We look forward to next year” White offered.

Opus Marketing’s Jamie White snapped a selfie during set up Friday night. Chuck Ottati,  Bruno Berg and Todd Ess with Audioworks of Delaware owner Darren Thomas. (L to R). ‘Miles’, Miracle Mile Mascot, towers in the background.

Great to see 12volt industry retailers, vendors and rep firms working together to create consumer awareness and support very worthy causes.

On Instagram #12voltstp to see more posts from Jeepers Back The Blue.

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