Cadence Partners with 12 Volt News in Product Giveaway

INDUSTRY, CA (12.11.2019) – Cadence has partnered with 12 Volt News to giveaway two subwoofers to a special winner, selected randomly by 12 Volt. The winner was announced via Instagram – and it was Tint World Orlando.

Tint World has a full selection of mobile electronics including car stereo systems, video displays, alarm systems, bluetooth, smartphone adapters, GPS systems and more… All available with professional installation.

Here at Cadence, we enjoy partnering with companies like 12 Volt, which gives us the opportunity to get involved with more car audio lovers like Tint World Orlando. We cannot wait to see what kind of car these subwoofers are installed in.

Visit cadencesound.com for more.

DS18 Announces a High Wattage Speaker Combo for 2020

MIAMI GARDENS, FL (12.11.2019) – This HIGH WATTAGE speaker combo will no doubt blow all away! DS18 engineers rigorously tested and included two best selling speakers in one pack for 2020.

Extreme testing proved these two sets of speakers to be both very durable and able to handle high RMS power to give enthusiasts maximum loudness! The pack comes with a pair of DS18’s very popular Pro X6.4BM midrange pro audio speakers that include a bullet resonator. These 6.5’s come with 1.5” voice coils that handle 250w RMS at 4-ohm impedance. The 93dB sensitivity ensures the speaker gets loud even on lower power and handles max RMS power more efficiently.

The super tweeters included are the Pro TW-220 which handle an impressive 225 watts RMS each. These are also 4 ohms, so they are easily paired on all amps and have a very small footprint for such an immensely loud super tweeter. These have a sensitivity of 106DB and play frequencies from 2000-20000. Listeners need to be prepared for some of the clearest highs on the market accompanied by precise and clear mid bass provided by the Pro X6.4BMs.

When this combo is paired on a very strong DS18 4-Channel amp, or Pro Audio mono block, enthusiasts will have the loudest setup around! Proving at DS18 ”We Like It Loud.”

Click here to view product details.

Visit DS18.com for more.

Momentum Marketing on the Road with AudioControl

PROSPER, TX (12.10.2019) – The week of December 2nd Momentum Marketing and AudioControl hit the road in North Texas and Oklahoma with a series of dealer sales calls and two training sessions. Momentum Marketing’s area sales representative Gary Biggs and AudioControl’s National Trainer Matt Palumbo traveled several hundred miles as they made 10 sales calls highlighting the Audio Control lineup. Two scheduled evening AudioControl training meetings added to the very productive swing through Wichita Falls, TX along with Lawton, Oklahoma City and Tulsa, OK.

Dealers attending the AudioControl training at Mobile Phonix in Lawton OK are pictured with raffle prizes. AudioControl’s Matt Palumbo is pictured on the right with Gary Biggs behind the camera.

Dealer stops included Audio Connections, Audio Source and NET Audio in Wichita Falls. Oklahoma stops included Mobile Phonix and High Volume in Lawton followed by 405 Car Audio, Intense Audio Audio and Wheels, Intense Audio and Audio Extreme in Oklahoma City. Car Toys in Tulsa was the final stop.

It was a packed house at the AudioControl training at Car Toys in Tulsa. Car Toys owner Charles Stewart is pictured second from the right along with Matt Palumbo far right. Gary Biggs was the excellent photographer behind the lens.

Biggs offered “We covered a lot of ground and were very well received at each dealer stop as retailers are very excited about AudioControl’s product lineup. At each stop Matt gave an overview of all the Audio Control products and went into depth on how dealers can utilize the new DMRTA. At the trainings at Mobile Phonix in Lawton and Tulsa Matt was able to really go in depth on the DMRTA” for dealers who attended.”

The installation bay at Car Toys was a great set up for the evening AudioControl training. Matt conducted the meeting with a great projector and screen.

The Tulsa AudioControl training was held at Car Toys in Tulsa the evening of December 5th . Owner Charles Stewart and the crew cleared out the installation bay. They set up tables and chairs for the well attended product training. Area dealers attending included the Car Toys staff along with staff members from Audio Advice, Boomers Audio, The Audio Shop and Sallisaw Car Audio.

Gary and Matt’s (L) first selfie was at Audio Connections in Wichita Falls, TX.
Gary and Matt snapped and image at Audio Source in Wichita Falls, TX.

Stewart stated “It was a super meeting. Matt was on point and did a great job covering the AudioControl products. Car Toys recently came back on board with AudioControl and are very happy we did. The meeting lasted over 3 hours and it was very productive for all. We brought in eats and there were raffles for AudioControl prizes. Gary did a great job getting all together for the training at our store.”

Gary and Matt outside Net Audio in Wichita Falls, TX.

Biggs added “The meeting at Car Toys was packed with area dealers around Oklahoma and Arkansas. In the training Matt covered the line and was able to go more in depth on how to utilize all the features on the DMRTA.”

Visit audiocontrol.com and momentumsales.net for more.

Discover The All-New Pandora

OAKLAND, CA (12.10.2019) – Pandora has announced that its redesigned mobile experience is now available for all listeners after initially rolling out to select users in October. The new features are designed to enhance discovery and give listeners exposure to Pandora’s vast library of on-demand music and podcasts, personalized content recommendations, and a wide selection of unique programming across all tiers of service: free ad-supported, Pandora Plus, or Pandora Premium.

The features light-up alongside a sweeping, multi-channel brand campaign that boldly weaves music, humor, and a vibrant new visual identity into a fresh narrative for the beloved streaming leader.

“This campaign captures the excitement we see when our users open the new Pandora app and discover that the listening experience they’ve always loved is now even bigger, better, and more in tune with the things they love and the way they live,” said Denise Karkos, Chief Marketing Officer at SiriusXM & Pandora.

The brand campaign combines humor, vibrant visuals, and relentless energy into the latest expression of Pandora’s “life is better with sound on” narrative. Cheeky creative copy implores readers to “Just play the damn song – you can actually do that,” or tells them, “You look nothing like you did ten years ago. Yeah, us too” with old and new images and songs from artists like H.E.R. to drive the point home. Infectious TV spots featuring songs from Halsey, Tones And I, and Normani jump off the screen beneath the tagline “The All-New Pandora: Be You. We’ll Be Your Music.”

“This campaign is all about showing our listeners that Pandora is still the service they know and love, but it looks and feels a whole lot different — a whole lot better. The product is at the center, and we are highlighting the personalized, on-demand content Pandora users want, but may not know we have,” said Brad Minor, VP of Brand Marketing, Creative & Communications at Pandora. “We’re celebrating our listeners in their everyday lives and demonstrating how Pandora has the unique ability to transform each moment by adding the exact right soundtrack at the exact right time.”

In addition to traditional media, Pandora will produce large-scale experiential events, including the unveiling of interactive street murals in key markets, and a live-streamed concert with Halsey that will transform New York’s Times Square into a massive silent disco. In the following weeks, Pandora will continue to engage top-tier artists to create immersive experiences across the U.S., leading up to one of the biggest Pandora / SiriusXM concerts to-date during the biggest weekend in sports.

The new mobile experience includes:

“For You,” a personalized, dynamically-updated discovery feed that serves up fresh, custom-curated music and podcast recommendations for each user throughout the day.

The “Pandora Modes” station customization feature, letting users lean-in on their “lean-back” Pandora listening experience.
A simplified navigation interface for greater ease of use.
Examples of new content include:

Playback 2019 – a personalized year in review of music curated for every Pandora listener.
Pandora’s Top Thumb Hundred 2019 playlist featuring the most thumbed up songs of the year, as well as a ten-year retrospective with the Top Thumb Hundred Songs of 2010-2019.
New and upcoming content from Marvel, Drake, and many more to come.

Visit siriusxm.com and pandora.com for more.

SEMA Truck Industry Award Winners Announced

DIAMOND BAR, CA (12.10.2019) – The SEMA Truck and Off-Road Alliance (TORA) announced the winners of its third annual TORA Awards during the 2019 SEMA Show in Las Vegas. The awards are given to members who positively influence the market and to the best new products in the truck industry. Selected by TORA, the TORA SEMA Award winners included:

  • TORA Retailer of the Year: Mike Slater, Eastern Truck and Accessories
  • TORA Influencer of the Year: Jason Sakurai, Roadhouse Marketing
  • TORA Hall of Fame: Joel Ayres, Automotive Concepts
  • TORA Ron Webster Award: Jon Engen, DECKED
  • Best Off-Road New Product: Spydura Nightline Synthetic Winch Rope, Warn Industries Inc.
  • Best Light Truck New Product: Jeep Gladiator Bedside Storage Lockboxes, Bestop Premium Accessories Group
Mike Slater, center, accepted the SEMA Truck and Off-Road Alliance (TORA) Retailer of the Year award on behalf of Eastern Truck and Accessories during the third annual TORA Awards at the 2019 SEMA Show.

“The growth of the light-truck and off-road markets wouldn’t be possible without the continuous efforts of our supporting manufacturers and industry influencers,” said TORA Chairman Erika Marquez. “We are pleased to honor the individuals whose creativity, industriousness and accomplishments have contributed to the success of the light-truck and off-road aftermarket.”

The Retailer of the Year Award, which recognizes a light-truck retailer whose accomplishments have enhanced the stature and growth of the industry, was awarded to off-road shop Eastern Truck and Accessories, from Norfolk, Virginia. In addition to participating in 25–30 local shows per year, Eastern Truck Accessories gives back to the community by donating to local charities, sponsoring youth events and raising money for the Cystic Fibrosis Foundation.

Jason Sakurai of Roadhouse Marketing was named Influencer of the Year. As a journalist, Sakurai focuses 100% on trucks, SUVs, off-road and associated markets, including SXS and UTV. He currently writes for OutdoorX4 magazine and their online publication, where he also serves as an ad director.

The TORA Hall of Fame was awarded to Joel Ayres. With more than 40 years of experience in the truck and accessory aftermarket, Ayres’ contributions have earned him leadership roles, including on the SEMA Board of Directors. He is the founder and first chairman of SEMA Cares and has served as a chair of the SEMA Scholarship Committee and LTAA Select Committee. Ayres is active in his community, volunteering his time to multiple education outlets and youth outreach programs.

Jon Engen is the winner of the TORA Ron Webster Memorial Award for Engineering Excellence. A former civil engineer, Engen presented effective solutions to decreasing the weight of truck bed drawers, eventually leading to the success of DECKED. Engen was a veteran of the Norwegian Army and alumni of the University of Oslo.

The award for the Best Off-Road New Product was presented to Warn Industries Inc. for the Spydura Nightline Synthetic Winch Rope. Made from molecular-weight polyethylene with UV-stable coating, the red-and-black weave integrates a 3M light-activated reflective strand into the rope improving visibility during recoveries.

Bestop Premium Accessories Group was awarded Best Light Truck New Product for its Jeep Gladiator Bedside Storage Lockboxes. With easy access from the exterior of the bed, the large storage areas feature fast installation with no drilling, included with tie downs and a nylon net to restrain gear in the main bed and dividers to keep gear in place internally.

Visit sema.org for more.

Petra and Nakamichi Partner to Distribute High-End 12-Volt Products

EDMOND, OK (12.09.2019) – Petra Industries has announced their new partnership with the Nakamichi Car Audio line of premium car audio products.

LEFT: Master cartons of Nakamichi Car Audio products on pallets.
RIGHT: Nakamichi Car Audio speakers on shelves in the Petra warehouse ready to ship.

Nakamichi is a Japanese consumer electronics brand that first built its reputation for excellence with its high-quality and innovative audio cassette and reel-to-reel tape decks. In later years, Nakamichi provided OEM car audio components for high-end luxury cars as well as sold top-quality head units for aftermarket sales. After years of absence, Nakamichi Car Audio is now returning to the U.S. market.

“Nakamichi has a reputation for high-quality products,” said Tate Morgan, Petra President. “We are excited to be partnering with Nakamichi as they return to the United States car audio market, and we are confident Nakamichi will quickly re-establish themselves as a premium brand. Nakamichi is an excellent addition to the Petra lineup of quality 12-volt products, and we are especially pleased to be one of their select distributors.”

“We are pleased to welcome Petra as one of our select regional Nakamichi distributors,” stated Robin McNeal, Nakamichi Car Audio National Sales Manager.

Be sure to see Nakamichi at the CES 2020 booth 3621 North Hall LVCC.

Petra carries over two dozen Nakamichi products, including DVD, CD, and mechless car receivers, subwoofers, amps, car speakers, car cameras, and dash cams. There are also several system packages of single-DIN receivers and speakers.

To learn more about Nakamichi Car Audio products, visit order.petra.com

Drop Your Guard with Brandmotion CurbAlert

SOUTHFIELD, MI (12.09.2019) – There’s a lot of discussion out there around the bright protective covers that companies put on splitters to protect them during shipping. Some customers continue to leave these bright shipping pieces on their new, high-performance car or SUV so they don’t damage the splitter when parking. The patented Brandmotion CurbAlert Parking Sensor system gives you peace of mind when parking that you won’t damage your splitter (and you get to take the look of the vehicle back to what it was meant to be).

Key Product Features:

  • Professional grade version designed for the professional 12 Volt Installer, with ignition key on/off control
  • Provides low-speed curb and parking warnings for any vehicle to prevent expensive curb damage
  • Prevents embarrassing moments when your fascia scrapes over or worse – catches on a curb
  • Adjustable warning distance from 12-30 inches to curb or garage wall
  • Sophisticated weather-proof infrared sensor
  • Simple self-calibration procedure once during install
  • Draws 35 milliamps when activated
  • Sensor dimensions: 1″ tall x 1.5″ wide x 2″ deep
  • Adjustable warning volume from low to high
  • No drill, universal application (4 different installation bracket designs included)
  • Easily removed from your vehicle with no after-marks

Click here to view a product video on Vimeo.

For product information, click here. Visit brandmotion.com for more.