Las Vegas Car Audio Shop Hosts Celebrity Grand Opening Amidst Pandemic

LAS VEGAS, NV (12.02.2020) – Two car audio veterans that had relocated to Las Vegas, Mike Manneh and Harry Draneas had been planning the grand opening for their new store for nearly a year. They were not about to let COVID-19 spoil their plans for The Beat Clinic’s major grand opening event.

(L-R) Mike Manneh, Robin McNeal and Harry Draneas with the Nakamichi N4 Competition amplifier.

Last month they hosted a Grand Opening and Car Show complete with a celebrity guest appearance from Steve Darnell star of the Discovery Channels Vegas Rat Rods. Throughout the day vehicles of all types poured in to participate in the car show. A DJ helped keep the celebration going well into the night.

Star of Vegas Rat Rods Steve Darnell (L) and Mike Manneh (C ) along with the Manneh family.

The new location at 3565 E Post Road in Las Vegas has features an install bay, showroom, fabrication room and waiting area.

“The team at the Beat Clinic has many great relationships throughout Las Vegas in both the auto and audio community that will no doubt help to support their success” stated Robin McNeal National Sales Manager for Nakamichi Car Audio who was there for the big event.

New displays in The Beat Clinic showroom.

Reps were also on hand from Discovery On-Mark Group and Paragon Sales & Marketing

The Beat Clinic specializes in audio, custom fabrication and accessories.

For more information, visit

Installations Unlimited Utilizes Social Media to Drive Consumer Awareness for Truck Lift Kits

NORTH SYRACUSE, NY (12.02.2020) – Installations Unlimited is a proactive, family owner retailer that offers a wide selection of car, boat and truck accessories.

A post Tuesday, December 1st, grabbed eyes in the 12volt Central Studios. The graphic post showcased a new Chevy 4WD pickup. Along with the image of the truck was a graphic of a full Zone Offroad lift kit that could be added to the popular 2021Chevy and GMC 1500 4WD Trucks.

Click image to view on the @team_iu Instagram page.

Zone Offroad is now shipping a lift kits for the 2021 Chevy and GMC 1500 4WD Trucks. These kit offerings are based on the widely popular 2019-2020 GM1500 trucks, now confirmed compatible with the 2021 models of the Silverado, Silverado Trail Boss, Sierra, Sierra AT4 and Sierra Denali. Kit offerings include the 2″, 3.5″, 4″ and 6″ lift kits as well a optional accessories allowing clearance for up to 37″ tires. These ktis include Factory Protection Plus, the comprehensive extended warranty giving you peace of mind on or off the road.

Great work by the Installations Unlimited Team.

Visit and for more.

Accele Electronics Offers Seat Heating and Cooling Systems

SANTA FE SPRINGS, CA (12.02.2020) – Accele Electronics is offering seat heating and cooling systems to enhance the driving experience. These products add to sales opportunities for 12volt retail shops and expeditors.

The Accele SHC-200 seat heating and cooling system is ideal for warmer climates where cooling is equally important as heating in northern regions.

Each heating and cooling system kit includes 2 pads that contain 4 individual fans for cooling plus additional elements for heating. Both modes are operated with one switch that controls high, low and off for each function.

Visit the new company website for more information:

Thanksgiving, Black Friday, Small Business Saturday and Cyber Monday

12VOLT CENTRAL STUDIOS (12.01.2020) – Four days virtually back-to-back to close out the month of November. Many companies across the 12volt industry made social media posts to put their brands and messages in front of consumers and followers to compete with all of the online activity driven by Amazon.

A number of these posts caught our eye in the 12volt Central Studios. The SoundzPlus – Naperville, IL post drove home the COVID-19 Mask-up America theme with a PPE mask placed on a pumpkin.

559 Car Stereo in Fresno, CA got things started with a Thanksgiving night event from 8 PM til Midnight.

The Stereo King-Happy Valley, OR post was an informative multi-panel that detailed several top brands and promo priced products. Jack at Sanford Sound’s Small Business Saturday post stressed ‘Think Big, Shop Small.”

The team_iu Installations Unlimited-North Syracuse, NY post definitely caught eyeballs with the company’s Cyber Monday message. Now, as an industry, we are off to December. We wish all strong sales in December to finish the crazy 2020 year on a high note.

Accele Electronics Delivers “Additional Comfort to Driving”

SANTA FE SPRINGS, CA (11.23.2020) – Accele Electronics has announced the addition of seat comfort solutions for Expediters, Restylers and 12volt Specialist. These companies can now offer their customers seat massaging system kits.

The Accele Electronics SM-600 Seat Massaging System provides installers an aftermarket option for the latest seating technology now being adopted by a vehicle manufacturers worldwide. More vehicles (Ford F150, Explorer, BMW, Cadillac, Audi, Lincoln, Jaguar, and Mercedes) now offer an option watch thought to be only for president and kings on the top tier of luxury vehicles.

The SM-600 includes six individual motorized pads with a switch to cycle through pre-programmed modes or manual operation including three intensities.

Visit the new more.

NHTSA Requests Public Comment on Safety Principles for Automated Driving Systems

DIAMOND BAR, CA (12.01.2020) – The National Highway Traffic Safety Administration (NHTSA) issued an advanced proposed rule to begin creating a framework for regulatory oversight of Automated Driving Systems (ADS). The agency is seeking public comment on ADS safety issues to be addressed as they enter the marketplace. The framework is intended to define, assess, and manage ADS performance safety issues while providing flexibility for continued design innovation.

NHTSA had identified four core ADS functions:

  • Sensing: ability of the automated vehicle (AV) to receive information from its environment;
  • Perception: ability of the AV to interpret the information received through sensors;
  • Planning: ability of the AV to establish and navigate a route to its destination; and
  • Control: ability of the AV to execute the driving functions necessary to carry out the driving plan.

Although wide-scale deployment of AVs may be several years away, the technology to be incorporated in the vehicles is being actively developed and tested—from cameras, radar, and LiDAR to global position satellite (GPS) data, vehicle-to-vehicle communications and vehicle-to-everything devices. The technology is being incorporated into new crash avoidance safety systems such as automated braking and lane departure warnings.

NHTSA notes that it is premature for the agency to issue safety standards or other performance standards for ADS competency. However, the advance proposed rule is intended to help identify aspects of ADS safety performance that may need the most attention. NHTSA has presented 25 questions in seeking public feedback on a range of topics including how to prioritize core elements of ADS safety performance, how to evaluate the functions, and how to consider regulatory oversight of the systems (guidance documents, industry best practices, safety standards, etc.)

For additional information, contact Stuart Gosswein at

Visit for more.

Student-Led Nonprofit Wins Workforce Award at California Economic Summit

OXNARD, CA (11.30.2020) – Scosche is very pleased to share this news story of local (to them) Ventura County award-winning STEM students, who in 2017 formed a nonprofit. This year in the midst of a pandemic, they designed, manufactured and supplied more than 20,000 PPE face shields for frontline healthcare workers in Ventura County hospitals, and to healthcare facilities worldwide.

Here’s an excerpt from the article:

As the COVID-19 pandemic first began to spread earlier this year, there was a desperate need across the country for personal protective equipment (PPE) for healthcare workers.

“We didn’t know where we were going to get our supplies,” said Dr. Richard Rutherford, director of quality and safety for the Ventura County Medical Center and Santa Paula Hospitals.

In stepped 17 high school students who make up the STEMbassadors team, a student-led non profit founded in 2017 with the primary objective of filling the need for applied STEM education in K-12 schools.

Photo Credit: STEMbassadors/Ventura Unified School District

Two of their students, Patrick Waechter and Anshul Bajaj conceived the idea of manufacturing face shields needed at five local hospitals in Ventura County. For Waechter, it was personal. His mom is a nurse at the Ventura County Medical Center.

They took the idea of using 3D printers to make face shields to Alex Wulff, a middle school teacher who has mentored students from his position at DATA Middle School and is also CEO of the nonprofit.

They tried out a few prototypes and took them to Dr. Robertson. The goal was to make 4,000 face shields.

They manufactured over 20,000 by the middle of summer and not only have supplied all the hospitals in Ventura County but have also shipped their product to Bolivia, Nicaragua, El Salvador, India and Mozambique.

As a result, STEMbassadors will be honored at the California Economic Summit on December 3rd as a winner in the 2020 Partnerships for Industry and Education (PIE) contest.

Click here to read the full article

“Scosche was proud to play a small part in this valuable project and we are so impressed by the ingenuity, determination and hard work of this remarkable group of students and their instructor. This level of STEM education, engagement and care for others makes us thankful and truly gives us hope for the future.”

In addition to supporting local efforts to slow the tide of the rising pandemic, Scosche has implemented regular anti-microbial spraying, in addition to all other required safety and work from home requirements to keep their staff safe. They are very thankful to have been able to retain 100% of their staff.

Visit for more.

Custom Audio Instagram Post Highlights Very Cool COVID-19 Motorhome Project Build

ERIE, PA (11.30.2020) – Check out this great story from the Custom Audio Instagram page:

Click above to view this post on the Custom Audio Instagram page

When COVID gives you lemons, the owners of this camper made lemonade! This couple lived in NYC and one can work remotely, the other works as a dancer, actress on Broadway (closed until further notice)… so what do they do? Buy a motorhome and travel to see our beautiful country!

Follow Custom Audio on Instagram

We replaced the old radio with an up to date Apple Car Play, Android Auto Sony radio. They can enjoy listening to their music along with turn by turn navigation and hands free texting keeping them safe while driving. Also replacing the cigarette lighter with a dual USB makes for a clean factory like finish.

Visit for more.

SEMA360 Education Seminars Now Available On-Demand

DIAMOND BAR, CA (11.30.2020) – Thousands of participants took part in the SEMA360 Education program in early November, where they heard from leading experts, innovators and leaders, and left inspired, motivated and educated on how to work better and smarter on various topics relating to the specialty-equipment industry. 

Click above to view the full playlist on YouTube

Recordings of some of the top sessions are now available to all industry members on the SEMA360 Education playlist on the SEMA Show YouTube Channel. Viewers will be able to see the actual presentations, including live questions and answers, that took place during the exclusive SEMA360 event. The learning tracks and seminars available are:

Advanced Vehicle Technology

Business Management


Brew Talks

Trends and Research

Vehicle Accessorization

The Stage – Interviews with Leaders, Legends, and Influencers

SEMA Education programs encompass all of the association’s educational efforts. For the first time, the education seminars took place virtually in absence of the in-person SEMA Show in Las Vegas. With each session designed to help businesses succeed and automotive aftermarket professionals advance their careers, the SEMA360 Education playlist is sure to educate and inspire you—no matter what segment of the industry you are involved in.

AtoZ Detail Wins Power Acoustik Prize on the 12volt Spin-To-Win Wheel Spin 104

SHREVEPORT LA (11.28.20)  WTF…Win This Friday. AtoZ Detail won a Power Acoustik Prize on Friday November 27th.

Click to view.

It was Black Friday and also the 2nd Anniversary of the 12volt Spin-To-Win Wheel.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. With this spin we celebrated the 2nd Anniversary of the weekly 12volt Spin-To-Win Wheel.

On Friday morning, November 27th, the 12volt Spin-To-Win Wheel rolled for 104th time and the Wheel landed on the Power Acoustik space. The AtoZ Detail slip was drawn from the jar and an Instagram post of the winning slip was posted. A video of the Wheel spin was also posted. We will out to the West Haven CT retailer with the good news. A Power Acoustik product will be headed their way.

Spinning out a new winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, Cadence, PowerBass, CRUX, DS18, SoundStream, AIS, Precision Power, JBL, Power Acoustik, JVC and ZZ-2. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA and Custom Works 317 in Noblesville IN. Congratulations to all.

WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel Friday, December 4th.