The 2023 Woofer Electronics Electronics Expo Packed the Midwest Conference Center in Northlake, IL

ITASCA, IL (03.29.23) – The 2023 Woofer Electronics Expo was our largest event to date! We had 350+ attendees with over 30 manufacturers present along with our local territory reps. There was an overwhelming response to the training seminars and many dealers noted that they loved the fact that they could learn from and interact with all of our vendors throughout the event.

Woofer Electronics utilized this attention grabbing graphic that packed a big message with Expo info when dealers scanned the QR Code.

We had two guest speakers. Ray Padilla from Media Tune and Steve Cote (Regional Sales Manager) from JVC finished off the evening with incredible speeches on the importance of marketing your business and properly managing inventory turns and relying on good distribution to bolster profitability.

The showroom area of the Midwest Conference Center was filled with displays and area for all to gather for networking and to catch-up with friends.
Sam Yoo in the KICKER booth with Tom Ebeling-Tree Associates and KICKER’s Carlos Jimenez and Lori Boyer (LtoR).

Steve Cote related to the 12volt Central Studios “It was great to connect with so many excited dealers. They were all looking for ways to connect with consumers and get them into their stores. That strategy is definitely a win for all. I also enjoyed and learned from the presentation by Ray Padilla from Media Tune.”

Nalaka Adikari from Orca pulled the winning ticket. The lucky winner of our Focal America sponsored Mini Cooper raffle was Zack Olson from Mobile Concepts in Mokena, IL. Pictured in the collage below is his GM, Justin Garcia.

ORCA’s Nalaka Adikari is flanked by Sam Yoo (L) and area Rep Max Falhmark-Midwest Sales Group in front of the Focal booth.
Marty Deane conducting a Cicada Audio sales meeting. Deane is newly onboard at Cicada Audio as Director of Sales.

We haven’t had an event in 4 years and we felt that our dealers’ time warranted an expo of this caliber. We wanted to show our appreciation to our dealers and vendors with more than a simple online event with giveaways…thus the Mini Cooper prize. Our dealers need to be in touch with vendors and potential new categories and we stressed the importance of continuing to innovate. Woofer Electronics and its partners are invested in the continued success of our dealers and the industry as a whole. We are looking forward to making next year’s event an even greater success.

This photo collage shows some hot demo side x sides on the Expo floor and images at the drawing for the Mini Cooper. Nalaka Adikari drew the winning ticket and Sam Yoo congratulates the winning retailer Mobile Concepts from Mokena, IL.

Territory reps present at the Woofer Electronics Expo included Comprehensive Brands, Heritage Marketing Solutions, Midwest Sales Group, Progressive, Tree & Associates and Virtual Marketing Consultants.

Sam Yoo contributed this article featuring the Woofer Electronics Expo 2023.

Visit for more.