Stereo King on the Dunes at the UTV Takeover

COOS BAY, OR (10.12.2020) – Stereo King was on site at the UTV Takeover on the Dunes for the fourth time. The 2020 UTV Takeover was in Coos Bay OR from October 7th-11th. Reports called for over 2500 UTV’s to be on site with the crowd of powersports enthusiasts to top 10,000.

Anthony, Scotty, Kevin, Aaron and Tristin (L to R) are shown after the booth was set up on Tuesday, October 6th.
Outdoor carpeting was placed on the floor in the booth to protect the products at all from the uneven sandy surface.

Kevin Cornutt, Stereo King GM, related “The PowerSports category is very strong for our company. This year was our fourth year to exhibit at the UTV Takeover. We were very busy and had strong sales. One night was stormy and damaged many exhibitor tents with some booths being flooded. Fortunately we were AOK.”

The Stereo King Jeep and display signage grabbed attention for the booth.
Installations underway.

Stereo King was set up with multiple tents and demo vehicles. During setup on Tuesday October 6th flooring was placed under the tents and display tables setup. Two trailers of products, including Rockford Fosgate, Wet Sounds and Scosche were on site. Each evening products were placed back into the trailers for security.

Through the day the booth was busy each day of the show.
The crew worked into the night to complete installations.

“During the 5-day event run we spent time with well over 1000 people in our booth. We offered onsite installation too and worked under the lights into the night to complete jobs. We worked on nearly 100 vehicles during the event. Many Can Am’s and RZR’s were decked with Rockford Fosgate Stage 5 gear. Several customers got upgrades to their systems from previous years.”

Tristin working late to complete a big installation.
Jumping through flames is an added attraction at the UTV Takeover.
At night the Dunes light up and get LOUD!

During the event 10 Stereo King staff members were on site. For setup the team had 5 members on site with the additional 5 staff members arriving on day one of the show. There were 5 installation techs and 5 working to drive sales.

Kevin, Scotty, Dave, Anthony and JET were in charge of sales. Installation techs onsite were Jon, Aaron, Corey, Jeff and Tristin. Bethany and Payton provided extra assistance. Stereo King crew members spent the nights in RV’s on site and local motels.

Stereo King operation 4 stores in the Portland area and one in Boise, ID.

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